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to Use Buyer Types to Improve Web Content and Boost Conversions\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:198:\"https://aioseo.com/how-to-use-buyer-types-to-improve-web-content-and-boost-conversions/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-use-buyer-types-to-improve-web-content-and-boost-conversions\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:95:\"https://aioseo.com/how-to-use-buyer-types-to-improve-web-content-and-boost-conversions/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 21 Sep 2023 13:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:31:\"Bryan Eisenberg\'s 4 buyer types\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:11:\"Buyer types\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:17:\"The 4 buyer types\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=228541\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:487:\"<p>Curious about buyer types and how they can help you increase conversions? Buyer types can help you identify information gaps on your site. These gaps may prevent people from buying. In this article, you’ll learn the 4 buyer types and&#8230;</p>\nThe post <a href=\"https://aioseo.com/how-to-use-buyer-types-to-improve-web-content-and-boost-conversions/\">How to Use Buyer Types to Improve Web Content and Boost Conversions</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Sherrie Gossett\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:27078:\"<p>Curious about buyer types and how they can help you increase conversions?</p>\n\n\n\n<p>Buyer types can help you identify information gaps on your site. These gaps may prevent people from buying.</p>\n\n\n\n<p>In this article, you’ll learn the 4 buyer types and how to adjust your content to meet their needs.</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-the-4-buyer-types\">The 4 Buyer Types</a></li><li><a href=\"#aioseo-how-to-use-the-4-buyer-types-to-create-content-that-converts\">How to Use the 4 Buyer Types to Create Content that Converts</a><ul><li><a href=\"#aioseo-competitive-solution-focused-achievers\">Competitive: Solution-Focused Achievers</a><ul></ul></li><li><a href=\"#aioseo-methodical-detail-oriented-analysts\">Methodical: Detail-Oriented Analysts</a><ul></ul></li><li><a href=\"#aioseo-humanistic-creative-socializers\">Humanistic: Creative Socializers</a><ul></ul></li><li><a href=\"#aioseo-spontaneous-life-of-the-party\">Spontaneous: Life of the Party</a><ul></ul></li></ul></li><li><a href=\"#aioseo-attract-the-buyer-types-with-seo-and-social-media\">Attract the Buyer Types With SEO and Social Media</a></li><li><a href=\"#aioseo-get-started-with-seo\">Get Started with SEO</a><ul></ul></li><li><a href=\"#aioseo-resources-on-seo-content\">Resources on SEO Content</a><ul></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-the-4-buyer-types\">The 4 Buyer Types</h2>\n\n\n\n<p>Created by marketer Bryan Eisenberg, the 4 buyer types are shortcuts to understanding buying behavior.</p>\n\n\n\n<p>They represent 4 ways individuals collect information online and make buying decisions.</p>\n\n\n\n<p>As Eisenberg puts it,</p>\n\n\n\n<p><div style=\"padding-left: 2.5em;\"><p>At the most fundamental level, all people are motivated by a single, critical question: What’s in it for me (WIIFM)? Their dominant personality type strongly influences how they ask that question, perceive value, and consciously – or more typically, subconsciously – approach a decision-making task.</p></div></p>\n\n\n\n<p>Web visitors look for <em>cues </em>that match their buying type. The presence of cues will attract them; the absence of cues will drive them away.</p>\n\n\n\n<p>You can quickly identify and fix gaps in your content marketing using this information.</p>\n\n\n\n<p>Eisenberg calls this: “seeding your website with elements that match their motivation.”</p>\n\n\n\n<p>The 4 types are Competitive, Methodical, Humanistic, and Spontaneous.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" fetchpriority=\"high\" width=\"1024\" height=\"599\" src=\"https://aioseo.com/wp-content/uploads/2023/09/The-4-Buyer-Types-1024x599.png\" alt=\"the four buyer types\" class=\"wp-image-228546\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/The-4-Buyer-Types-1024x599.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/The-4-Buyer-Types-300x175.png 300w, https://aioseo.com/wp-content/uploads/2023/09/The-4-Buyer-Types-768x449.png 768w, https://aioseo.com/wp-content/uploads/2023/09/The-4-Buyer-Types-600x351.png 600w, https://aioseo.com/wp-content/uploads/2023/09/The-4-Buyer-Types-103x60.png 103w, https://aioseo.com/wp-content/uploads/2023/09/The-4-Buyer-Types-154x90.png 154w, https://aioseo.com/wp-content/uploads/2023/09/The-4-Buyer-Types.png 1412w\" sizes=\"100vw\" /></figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-use-the-4-buyer-types-to-create-content-that-converts\">How to Use the 4 Buyer Types to Create Content that Converts</h2>\n\n\n\n<p>Let’s look at each type in detail. We’ve added some recommendations based on our experience using the buyer types.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-competitive-solution-focused-achievers\">Competitive: Solution-Focused Achievers</h3>\n\n\n\n<p><strong>Information gathering</strong>: Fast<br><strong>Thinking style</strong>: Logical</p>\n\n\n\n<p>Competitives excel at achieving. Many are successful entrepreneurs and will likely know more than your salespeople, executives, and marketers <em>combined</em>.</p>\n\n\n\n<p>Understandably, Eisenberg believes this buyer type is the most difficult to sell to.</p>\n\n\n\n<p>Fast decision-makers, Competitives have a gift for identifying the best solutions. But, in their haste, they may overlook superior products whose features aren’t communicated clearly.</p>\n\n\n\n<p>Competitives focus on &#8220;<strong>What needs to be done next?</strong>&#8221; and &#8220;<strong>What&#8217;s the best solution?</strong>&#8220;</p>\n\n\n\n<p>When they visit your site, they&#8217;ll be thinking:</p>\n\n\n\n<ul>\n<li>Why is your solution the best?</li>\n\n\n\n<li>What&#8217;s your impact? Prove it to me.</li>\n\n\n\n<li>What results have your customers gotten?</li>\n\n\n\n<li>Can you help me gain competitive advantage?</li>\n\n\n\n<li>What&#8217;s unique about your solution?</li>\n</ul>\n\n\n\n<p>Eisenberg’s usability tests found that Competitives will scan a web page quickly, rarely scroll, and leave if they don&#8217;t <em>immediately</em> find what they&#8217;re looking for.</p>\n\n\n\n<p>While this scanning behavior is typical to all web users, it’s <em>heightened</em> with time-strapped Competitives.</p>\n\n\n\n<p>Once they land on your homepage, you&#8217;ll have a few seconds, at most, to get their attention.</p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-how-to-action-this\"><strong>How to Action This:</strong></h4>\n\n\n\n<p>Provide a <strong>straight line</strong> from your homepage to the information Competitives want.</p>\n\n\n\n<ul>\n<li>Highlight <em>why</em> your solution is the <strong>best</strong>. (Be succinct.)</li>\n\n\n\n<li>Add a prominent link in the upper-left of the homepage for <strong>impact</strong> or <strong>results</strong>.</li>\n\n\n\n<li>Make sure the linked page is concise with key numbers at the top.</li>\n\n\n\n<li>Provide a competitor <em>comparison chart</em> but limit it to critical features.</li>\n\n\n\n<li>Create an <a href=\"https://optinmonster.com/exit-intent-popup-examples/\" target=\"_blank\" rel=\"noopener\" title=\"\">exit-intent pop-up</a> highlighting results to capture their contact info.</li>\n</ul>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/syed-balkhi-optinmonster-example-1024x690.jpg\" alt=\"optinmonster popup edxample\" class=\"wp-image-228634\" style=\"width:389px;height:262px\" width=\"389\" height=\"262\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/syed-balkhi-optinmonster-example-1024x690.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/09/syed-balkhi-optinmonster-example-300x202.jpg 300w, https://aioseo.com/wp-content/uploads/2023/09/syed-balkhi-optinmonster-example-768x518.jpg 768w, https://aioseo.com/wp-content/uploads/2023/09/syed-balkhi-optinmonster-example-600x404.jpg 600w, https://aioseo.com/wp-content/uploads/2023/09/syed-balkhi-optinmonster-example-89x60.jpg 89w, https://aioseo.com/wp-content/uploads/2023/09/syed-balkhi-optinmonster-example-134x90.jpg 134w, https://aioseo.com/wp-content/uploads/2023/09/syed-balkhi-optinmonster-example.jpg 1374w\" sizes=\"(max-width: 389px) 100vw, 389px\" /><figcaption class=\"wp-element-caption\"><em>Above: An example of an OptinMonster exit-intent popup.</em></figcaption></figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-methodical-detail-oriented-analysts\">Methodical: Detail-Oriented Analysts</h3>\n\n\n\n<p><strong>Information gathering</strong>: Slow<br><strong>Thinking style</strong>: Logical</p>\n\n\n\n<p>Methodicals devour information in a deliberate manner. No detail escapes their attention as they seek to understand everything about your product or service while making notes on their unanswered questions.</p>\n\n\n\n<p>Detail-oriented, the methodical brain functions like a supercomputer, scanning everything it comes across.</p>\n\n\n\n<p>These brilliant people will spontaneously label and categorize information, mentally placing it in a larger context.</p>\n\n\n\n<p>When they visit your site, they&#8217;ll be thinking:</p>\n\n\n\n<ul>\n<li>How does your solution work?</li>\n\n\n\n<li>What research is available?</li>\n\n\n\n<li>How is your process or product superior?</li>\n\n\n\n<li>What&#8217;s the larger context that your solution inhabits?</li>\n\n\n\n<li>What&#8217;s the caliber of the people involved?</li>\n</ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-how-to-action-this\">How to Action This:</h4>\n\n\n\n<ul>\n<li>Prepare <strong>detailed documentation</strong> for methodicals and easy access to it.</li>\n\n\n\n<li>Provide all available research on your product.</li>\n\n\n\n<li>Use meaningful <strong>charts</strong>, <strong>diagrams</strong>, or interactive data visualizations where helpful.</li>\n\n\n\n<li>Apply <strong>high content standards</strong> to prevent typos, low-resolution images, or other misses that will distract the Methodical.</li>\n\n\n\n<li>Make sure the content provided for them is <strong>logically structured</strong> and <strong>thorough</strong>.</li>\n\n\n\n<li>Using FAQs, links, or tool tips, provide <strong>granular details</strong> on shipping, pricing, billing, guarantees, and refund policies.</li>\n</ul>\n\n\n\n<p>While many Methodicals are intellectuals, they appreciate clear writing in plain language. Refrain from dressing up your communications for them.</p>\n\n\n\n<p>But if you have staff with advanced degrees, do highlight their contributions in your documentation.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-humanistic-creative-socializers\">Humanistic: Creative Socializers</h3>\n\n\n\n<p><strong>Information gathering</strong>: Slow<br><strong>Thinking style</strong>: Emotional</p>\n\n\n\n<p>Humanistic browsers hone in on &#8220;who.&#8221; They want to get a feel for the people behind your brand and the customers using your products.</p>\n\n\n\n<p>Until they get this, <em>they won&#8217;t buy</em>.</p>\n\n\n\n<p>They&#8217;re attracted to images of people, communities of users, testimonials, and authentic brand stories.</p>\n\n\n\n<p>Here&#8217;s what they&#8217;ll be thinking when they visit your site.</p>\n\n\n\n<ul>\n<li>Who&#8217;s on staff? What makes them interesting?</li>\n\n\n\n<li>What&#8217;s the real story behind your brand?</li>\n\n\n\n<li>What’s unusual or surprising about your story?</li>\n\n\n\n<li>Is there an active community of users? Where or how can I connect with them?</li>\n\n\n\n<li>What are people saying about you?</li>\n</ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-how-to-action-this\">How to Action This:</h4>\n\n\n\n<ul>\n<li>Share stories about people overcoming problems.</li>\n\n\n\n<li>Explain how users <em>feel </em>when they use your product.</li>\n\n\n\n<li>Include appealing images of staff, users, and community.</li>\n\n\n\n<li>Highlight testimonials, reviews, and average star ratings.</li>\n\n\n\n<li>Include customer photos with testimonials.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-spontaneous-life-of-the-party\">Spontaneous: Life of the Party</h3>\n\n\n\n<p><strong>Information gathering</strong>: Fast<br><strong>Thinking style</strong>: Emotional</p>\n\n\n\n<p>Spontaneous types are adventure-seeking socializers who make fast decisions.</p>\n\n\n\n<p>Sometimes considered impulse buyers, spontaneous people say, &#8220;I know what I like. That&#8217;s why I make fast decisions.&#8221;</p>\n\n\n\n<p>They&#8217;re extroverts willing to take risks, try things out, and are attracted to challenges and excitement.</p>\n\n\n\n<p>Like the humanistic browser, spontaneous visitors will be drawn to images of people, particularly if they&#8217;re having fun or doing daring things.</p>\n\n\n\n<p>They value new <em>experiences </em>and enjoy prestige.</p>\n\n\n\n<p>When they visit your site, they&#8217;ll be thinking:</p>\n\n\n\n<ul>\n<li>What is there to do here (with other people)?</li>\n\n\n\n<li>How can this take me to a new level?</li>\n\n\n\n<li>Does this challenge me to achieve much more?</li>\n\n\n\n<li>How does this make my life more enjoyable?</li>\n\n\n\n<li>How can you help me stand out from the crowd?</li>\n</ul>\n\n\n\n<p>Spontaneous users respond well to <strong>urgency-based messages</strong> and <strong>free trials</strong> because they&#8217;re willing to take risks and make quick decisions.</p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-how-to-action-this\">How to Action This:</h4>\n\n\n\n<ul>\n<li>Highlight what&#8217;s surprising or unusual about your product, service, or events.</li>\n\n\n\n<li>Create messaging that mixes a <strong>challenge</strong> with the opportunity to <strong>stand out</strong>.</li>\n\n\n\n<li>Publish appealing photos or videos of staff or users having fun.</li>\n\n\n\n<li>Deploy exit-intent pop-ups offering discounts for completing a checkout in progress.</li>\n\n\n\n<li>Highlight time-saving benefits and user-friendliness.</li>\n</ul>\n\n\n\n<p>Now that we’ve looked at the 4 buyer types, do you recognize some of these? What would you add to the descriptions?</p>\n\n\n\n<p>Using these 4 buyer types can help you connect more effectively with site visitors while growing conversions.</p>\n\n\n\n<p>But how do you get people to your site to begin with? That’s where digital marketing comes in.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-attract-the-buyer-types-with-seo-and-social-media\">Attract the Buyer Types With SEO and Social Media</h2>\n\n\n\n<p>SEO is a powerful and cost-effective way to attract your target audience at any consideration stage.</p>\n\n\n\n<p>If you’re serious about gaining mindshare and market share you’ll want to invest in SEO.</p>\n\n\n\n<p>The good news is SEO doesn’t need to be costly. There are low-cost software tools that simplify the process, empowering consumers with no experience to optimize their sites and compete with the big guys.</p>\n\n\n\n<p>Next, social media, with its emphasis on images, video, and community, can be an effective way to connect with Humanistic and Spontaneous types.</p>\n\n\n\n<p>Realize though that newsfeed-based social platforms, like Facebook, are effective for boosting brand awareness but have a very limited organic reach. You’ll need to pay to reach your audience. The exception is YouTube, which is a subscriber model.</p>\n\n\n\n<p>Learn more about the <a href=\"https://aioseo.com/seo-vs-social-media/\">differences between SEO and social media</a>, so you can allocate resources wisely.</p>\n\n\n\n<p>Now, how do you get started with SEO?</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-get-started-with-seo\">Get Started with SEO</h2>\n\n\n\n<p>We recommend that WordPress site owners use the All in One SEO (AIOSEO) plugin.</p>\n\n\n\n<p>All in One SEO simplifies SEO by showing you actions to take to rank higher in search engine results.</p>\n\n\n\n<p>If you can<em> click buttons </em>and<em> fill out form fields</em>, you can use All in One SEO (AIOSEO).</p>\n\n\n\n<p>No coding or technical knowledge is needed.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"485\" src=\"https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png\" alt=\"aioseo homepage\" class=\"wp-image-140989\" srcset=\"https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png 1024w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-300x142.png 300w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-768x364.png 768w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-600x284.png 600w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-127x60.png 127w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-190x90.png 190w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage.png 1260w\" sizes=\"100vw\" /></figure>\n\n\n\n<p><strong>Step 1</strong> is to <a href=\"https://aioseo.com/pricing/\">download</a> and <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"\">install</a> the plugin.</p>\n\n\n\n<p>Then, AIOSEO will analyze your web pages for SEO and readability.</p>\n\n\n\n<p>Navigate to a specific page to see an <strong>SEO score</strong> and a <strong>checklist</strong> of action items.</p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-sidebar-361x1024.png\" alt=\"aioseo sidebar\" class=\"wp-image-228559\" style=\"width:330px;height:936px\" width=\"330\" height=\"936\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-sidebar-361x1024.png 361w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-sidebar-106x300.png 106w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-sidebar-542x1536.png 542w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-sidebar-21x60.png 21w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-sidebar-32x90.png 32w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-sidebar.png 562w\" sizes=\"(max-width: 330px) 100vw, 330px\" /></figure>\n\n\n\n<p>Then click on an item to see how to improve your SEO.</p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1-1024x237.png\" alt=\"aioseo focus keyphrase analysis example\" class=\"wp-image-228555\" style=\"width:403px;height:93px\" width=\"403\" height=\"93\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1-1024x237.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1-300x70.png 300w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1-768x178.png 768w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1-600x139.png 600w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1-190x44.png 190w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1-388x90.png 388w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1.png 1105w\" sizes=\"(max-width: 403px) 100vw, 403px\" /></figure>\n\n\n\n<p>One of the most popular features of All in One SEO is the schema generator.  This tool generates code that turns your pages into <a href=\"https://aioseo.com/how-to-add-rich-snippets-to-wordpress/\" title=\"\">rich snippets</a> like the one below.</p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail-671x1024.jpg\" alt=\"\" class=\"wp-image-228630\" style=\"width:474px;height:723px\" width=\"474\" height=\"723\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail-671x1024.jpg 671w, https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail-197x300.jpg 197w, https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail-768x1172.jpg 768w, https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail-1007x1536.jpg 1007w, https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail-600x916.jpg 600w, https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail-39x60.jpg 39w, https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail-59x90.jpg 59w, https://aioseo.com/wp-content/uploads/2023/09/leather-jacket-google-detail.jpg 1101w\" sizes=\"(max-width: 474px) 100vw, 474px\" /></figure>\n\n\n\n<p>Rich snippets <a href=\"https://blog.milestoneinternet.com/seo/seo-click-curves-get-58-clicks-per-100/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">attract more click-throughs</a> from search engine results pages.  And they can help a page rank for additional keywords.</p>\n\n\n\n<p>All in One SEO (AIOSEO) is an established plugin with thousands of 5-star reviews on WordPress.org. More than 3 million people are using it.</p>\n\n\n\n<p>This plugin can help you develop a consistent SEO discipline. And that makes all the difference when it comes to higher rankings.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-additional-uses-of-the-buyer-types\">Additional Uses of the Buyer Types</h2>\n\n\n\n<p>Eisenberg’s 4 buyer types can be applied to a variety of communications, including the following.</p>\n\n\n\n<ul>\n<li>Social media messaging</li>\n\n\n\n<li>Sales training</li>\n\n\n\n<li>In-person sales</li>\n\n\n\n<li>Follow-up messaging</li>\n</ul>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p>For millennia, people have created shortcuts for understanding personality differences. For instance, ancient Greece gave us the concept of <a href=\"https://www.nlm.nih.gov/exhibition/shakespeare-and-the-four-humors/index.html\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">the 4 humors</a>, which sought to explain temperaments by the balance of bodily fluids.</p>\n</div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-qa-on-the-4-buyer-types\">Q&amp;A on the 4 Buyer Types</h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-are-there-only-4-buyer-types\"><h3 class=\"aioseo-faq-block-question\">Are there only 4 buyer types?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Some frameworks for understanding buyer types include more than the 4 types in Bryan Eisenberg&#8217;s model.</p>\n\n\n\n<p>By reducing the potential number of types, and focusing on common patterns in information gathering and decision-making, Eisenberg made the buyer types tool easy to use.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-are-the-4-buyer-types-personas\"><h3 class=\"aioseo-faq-block-question\">Are the 4 buyer types <em>personas</em>?</h3><div class=\"aioseo-faq-block-answer\">\n<p>No, Bryan Eisenberg&#8217;s 4 buyer types are not buyer personas. However, the types can inform the creation of personas.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-about-criticism-of-buyer-modalities\"><h3 class=\"aioseo-faq-block-question\">What about criticism of buyer modalities?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Buyer modalities, or buyer types, are sometimes criticized due to their resemblence to well-known personality tests like the Myers-Briggs test.</p>\n\n\n\n<p>This test is used by companies to match employees to work best suited to them and to foster improved communication.</p>\n\n\n\n<p>Over the past decade a flurry of articles were published claiming the Myers-Briggs test was &#8220;<a href=\"https://www.vox.com/2014/7/15/5881947/myers-briggs-personality-test-meaningless\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">totally meaningless</a>&#8221; or a &#8220;<a href=\"https://www.fastcompany.com/90678282/why-everyones-favorite-personality-test-is-bs\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">bad tool</a>.&#8221;</p>\n\n\n\n<p>In 2019, Suresh Balasubramanian, then-senior VP for Myers-Briggs, <a href=\"https://www.usatoday.com/story/news/nation/2019/05/06/myers-briggs-type-indicator-does-not-matter/3635592002\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">told <em>USA Today</em></a> &#8220;the research discrediting the MBTI is outdated, but the statistics have been so often repeated by subsequent articles and studies that it created a sort of &#8216;Internet myth.\'&#8221;</p>\n\n\n\n<p>Regardless of what one thinks of Myers-Briggs, it continues to be widely by companies, along with other tests like the Enneagram, the CliftonStrengths Assessment, and DISC.</p>\n\n\n\n<p>So clearly, many individuals find these tests useful.</p>\n\n\n\n<p>The other criticism of buyer modalities is over their use in marketing. Is it a useful tool in marketing? You&#8217;ll need to decide for yourself.</p>\n\n\n\n<p>Ultimately, adopting a mindset to craft hypotheses and experiment is key to winning in digital. And that necessitates trying new things and questioning the orthodoxy.</p>\n\n\n\n<p>For many experts saying “X doesn’t work,” there&#8217;s a savvy entrepreneur doing “X” and taking the results to the bank.</p>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-resources-on-seo-content\">Resources on SEO Content</h2>\n\n\n\n<ul>\n<li><a href=\"https://aioseo.com/seo-copywriting/\" title=\"\">10 Best SEO Copywriting Tips for Crafting Content that Converts</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/how-to-create-scannable-content/\" title=\"\">How to Create Scannable Content: an SEO Action Guide</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/seo-secrets-to-grow-revenue/\" title=\"7 SEO Secrets Used by the Pros to Grow Revenue\">7 SEO Secrets Used by the Pros to Grow Revenue</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/facebook-vs-website-which-is-best-for-small-business/\" title=\"\">Facebook vs. Website: Which is Best for Small Business?</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/seo-vs-social-media/\" title=\"\">SEO vs. Social Media: How do Their Roles Differ?</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/how-to-use-the-flesch-reading-ease-score-to-grow-traffic/\" title=\"\">How to Use the Flesch Reading Ease Score</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/george-orwells-6-rules-for-writing/\" title=\"\">George Orwell&#8217;s 6 Rules for Writing</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/keyword-difficulty-in-seo-what-is-it-and-how-to-use-it/\" title=\"\">Keyword Difficulty in SEO: What is it and How to Use it</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/ai-generated-content/\" title=\"\">AI-Generated Content: Pros and Cons</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/what-are-paid-links-in-seo/\" title=\"\">What are Paid Links in SEO and Do They Work?</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/referring-domains-vs-backlinks-seo/\" title=\"\">Referring Domains vs. Backlinks: What&#8217;s the Difference?</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/how-to-stop-content-decay-and-regain-lost-traffic/\" title=\"\">How to Stop Content Decay and Regain Lost Web Traffic</a></li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-whats-next\">What’s Next?</h2>\n\n\n\n<p>The 4 buyer types can help you recognize communication patterns and plug information gaps in your content and messaging.</p>\n\n\n\n<p>Now that you’ve learned how information needs can influence buying, what’s next?</p>\n\n\n\n<p>Explore how to <a href=\"https://aioseo.com/what-is-google-merchant-center-and-how-you-can-use-it-to-drive-sales/\">use Google Merchant Center </a>to drive sales and <a href=\"https://aioseo.com/how-to-manage-google-reviews-for-improved-seo/\">how to manage Google Reviews for improved SEO</a>.</p>\n\n\n\n<p>To advance in SEO, subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find plenty of search engine optimization tutorials there. And why not join us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">X (Twitter)</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/how-to-use-buyer-types-to-improve-web-content-and-boost-conversions/\">How to Use Buyer Types to Improve Web Content and Boost Conversions</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:92:\"https://aioseo.com/how-to-use-buyer-types-to-improve-web-content-and-boost-conversions/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"Ultimate WordPress SEO Guide: Optimize Your Site in 2023\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:120:\"https://aioseo.com/ultimate-wordpress-seo-guide/?utm_source=rss&utm_medium=rss&utm_campaign=ultimate-wordpress-seo-guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://aioseo.com/ultimate-wordpress-seo-guide/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 20 Sep 2023 13:18:52 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:18:\"seo best practices\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:8:\"SEO tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:13:\"WordPress SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:19:\"wordpress seo guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=18643\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:355:\"<p>Want to learn how to optimize your site with WordPress SEO, but don’t know how to get started? Follow our ultimate WordPress SEO guide to get maximum traffic!</p>\nThe post <a href=\"https://aioseo.com/ultimate-wordpress-seo-guide/\">Ultimate WordPress SEO Guide: Optimize Your Site in 2023</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:49570:\"<p>Want to learn how to optimize your site with WordPress SEO but don’t know how to get started?&nbsp;</p>\n\n\n\n<p>Search engine optimization (SEO) can be complex and time-consuming. However, if you can get it right, the rewards are worth it, as your site and content will rank high on search engine results pages (SERPs).</p>\n\n\n\n<p>It also results in more traffic to your site and a boost in revenue.</p>\n\n\n\n<p>In this article, we&#8217;ll show you some of the top <a href=\"https://aioseo.com/seo-best-practices/\" title=\"SEO Best Practices: 20+ Ultimate SEO Tips to Boost Rankings\">SEO best practices</a> to help you outperform your competitors and dominate SERPs. </p>\n\n\n\n<p>Feel free to use our table of contents below to navigate through this jam-packed WordPress SEO guide:&nbsp;</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#what-is-seo\">What Is WordPress SEO?</a></li><li><a href=\"#wordpress-seo-basics\">Getting the WordPress SEO Basics Down</a><ul><li><a href=\"#aioseo-are-you-using-the-right-seo-plugin\">1. Are You Using the Right SEO Plugin?</a></li><li><a href=\"#aioseo-1-is-your-website-indexed\">2. Is Your Website Indexed?</a></li><li><a href=\"#aioseo-2-is-your-website-www-or-non-www\">3. Is Your Website WWW or non-WWW?</a></li><li><a href=\"#optimize-your-robots-txt-file\">4. Have You Optimized Your Robots.txt File?</a></li><li><a href=\"#aioseo-3-are-your-wordpress-urls-seo-friendly\">5. Are Your WordPress URLs SEO-friendly?</a></li><li><a href=\"#aioseo-4-is-your-website-secure\">6. Is Your Website Secure?</a></li><li><a href=\"#aioseo-6-generate-an-xml-sitemap\">7. Have You Generated and Optimized An XML Sitemap?</a></li></ul></li><li><a href=\"#optimize-blog-posts\">How to Optimize Your Blog Posts</a><ul><li><a href=\"#aioseo-7-keyword-research\">8. Keyword Research</a></li><li><a href=\"#aioseo-8-add-internal-links\">9. Add Internal Links</a></li><li><a href=\"#aioseo-9-edit-external-links\">10. Edit External Links</a></li><li><a href=\"#aioseo-10-optimize-images\">11. Optimize Images</a></li><li><a href=\"#aioseo-11-add-categories-and-tags\">12. Add Categories and Tags</a></li><li><a href=\"#aioseo-12-optimize-for-search-results\">13. Optimize for Search Results</a></li><li><a href=\"#aioseo-13-optimize-for-multilingual-seo\">14. Optimize for Multilingual SEO</a></li><li><a href=\"#aioseo-14-respond-to-comments\">15. Respond to Comments</a></li><li><a href=\"#aioseo-15-analyze-your-site\">16. Analyze Your Site</a></li><li><a href=\"#aioseo-16-add-schema-markup\">17. Add Schema Markup</a></li><li><a href=\"#aioseo-17-optimize-your-social-sharing\">18. Optimize Your Social Sharing</a></li><li><a href=\"#aioseo-what-is-wordpress-seo\">What is WordPress SEO?</a></li><li><a href=\"#aioseo-why-is-seo-important-for-my-wordpress-site\">Why is SEO important for my WordPress site?</a></li><li><a href=\"#aioseo-what-is-the-best-wordpress-seo-plugin\">What is the best WordPress SEO plugin?</a></li></ul></li></ul></div>\n</div></div>\n\n\n\n<p>Let’s get started with the basics: what is SEO, and why is it important?&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-is-seo\">What Is WordPress SEO?</h2>\n\n\n\n<p>SEO or Search Engine Optimization is the practice of optimizing your web pages to drive free organic traffic from search engines like Google. </p>\n\n\n\n<p>Therefore, WordPress SEO is the practice of optimizing your WordPress <a href=\"https://aioseo.com/posts-vs-pages-in-wordpress/\" title=\"Posts vs. Pages in WordPress — Everything You Need to Know\">pages and posts</a> to rank high on SERPs. This will result in high-quality targeted traffic being driven to your site.</p>\n\n\n\n<p>With SEO, your goal is to follow WordPress SEO best practices on your site. Doing so helps search engines easily discover your content and display it in the search results.&nbsp;&nbsp;</p>\n\n\n\n<p>There are 3 things search engines do to find and display your content to their users:&nbsp;</p>\n\n\n\n<ul>\n<li><strong>Crawling</strong>: Discover content on the internet by scanning each URL they find</li>\n\n\n\n<li><strong>Indexing</strong>: Organize the content they found during crawling so they can quickly list it in search results for relevant queries</li>\n\n\n\n<li><strong>Ranking</strong>: Ordering the indexed content in search results in such a way that the most relevant content appears at the top</li>\n</ul>\n\n\n\n<p>Daily, Google processes over <a aria-label=\" (opens in a new tab)\" href=\"https://www.internetlivestats.com/google-search-statistics/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">5.5 billion searches</a>&#8230; Imagine how much more traffic you could get with a high ranking!&nbsp;&nbsp;</p>\n\n\n\n<p>To put it simply, SEO brings your website to life. It’s not an overnight strategy, but the results are worth it.&nbsp;</p>\n\n\n\n<p>Not to mention, there are guides out there (like this one) to jumpstart your <a href=\"https://aioseo.com/seo-hacks-to-grow-your-traffic/\" title=\"30+ SEO Hacks Guaranteed to Grow Your Traffic\">WordPress SEO strategy</a>.&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"wordpress-seo-basics\">Getting the WordPress SEO Basics Down&nbsp;</h2>\n\n\n\n<p>Before you start, ensure your website is set up for SEO. Answering the following questions will help you kick everything into gear.&nbsp;&nbsp;</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-are-you-using-the-right-seo-plugin\">1. Are You Using the Right SEO Plugin?</h3>\n\n\n\n<p>One of the first steps to winning at SEO is to use the right SEO plugin. For WordPress users, it doesn’t get better than <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo.png\" alt=\"AIOSEO is a powerful WordPress SEO plugin that helps you rank on SERPs.\" class=\"wp-image-96547\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is a powerful yet easy-to-use SEO plugin that boasts over 3 million active users. Millions of smart bloggers and marketers use AIOSEO to help them boost their search engine rankings and drive qualified traffic to their blogs. The plugin has many powerful features and modules to help you properly configure your SEO settings. Examples include:</p>\n\n\n\n<ul>\n<li><strong>Search Statistics</strong>: This powerful <a href=\"https://aioseo.com/features/search-statistics/\" title=\"Search Statistics\">Google Search Console integration</a> lets you track your keyword rankings and see important SEO metrics with 1-click, and more.</li>\n\n\n\n<li><strong>Next-gen Schema generator</strong>: This no-code schema generator enables users to generate and output any schema markup on your site.</li>\n\n\n\n<li><strong>Redirection Manager</strong>: Helps you manage redirects and eliminate 404 errors, making it easier for search engines to crawl and index your site.</li>\n\n\n\n<li><strong>Link Assistant</strong>: Powerful <a href=\"https://aioseo.com/features/internal-link-assistant/\" title=\"Link Assistant\">internal linking tool</a> that automates building links between pages on your site. It also gives you an audit of outbound links.</li>\n\n\n\n<li><strong>SEO Preview</strong>: This gives you an overview of your search and social snippets and general SEO so you can improve your optimization.</li>\n\n\n\n<li><strong>IndexNow</strong>: For <a href=\"https://aioseo.com/features/indexnow/\" title=\"IndexNow\">fast indexing on search engines</a> that support the IndexNow protocol (like Bing and Yandex).</li>\n\n\n\n<li><strong>Sitemap generator</strong>: Automatically generate <a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\" title=\"How to Create a Sitemap in WordPress (The Easy Way)\">different types of sitemaps</a> to notify all search engines of any updates on your site.</li>\n\n\n\n<li><a href=\"https://aioseo.com/features/\" title=\"Features\">And more</a>.</li>\n</ul>\n\n\n\n<p>AIOSEO also has other powerful tools to help you master your <a href=\"https://aioseo.com/best-on-page-seo-tools/\" title=\"Best On-Page SEO Tools for WordPress (Tested and Reviewed)\">on-page SEO</a>, off-page SEO, and even <a href=\"https://aioseo.com/what-is-technical-seo-the-best-checklist-in-2022/\" title=\"What Is Technical SEO? The Best Checklist in 2023\">technical SEO</a>. The best part about AIOSEO is that it’s a no-code SEO plugin. This means you can use it to perform most SEO tasks even if you don’t have any technical or coding knowledge.&nbsp;&nbsp;</p>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check out our <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">installation guide</a>.</p>\n\n\n\n<p>1</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-1-is-your-website-indexed\">2. Is Your Website Indexed?&nbsp;</h3>\n\n\n\n<p>The first thing you need to do is to ensure your website can be <a href=\"https://aioseo.com/what-is-crawling-and-indexing/\" title=\"What is Crawling and Indexing in SEO? [Beginners Guide]\">indexed by search engines</a>.&nbsp;</p>\n\n\n\n<p>You can think of “index” as another word for database. When Google indexes a website, it stores its information in its database.&nbsp;</p>\n\n\n\n<p>If your website isn’t in Google&#8217;s index, users won’t find your website over search. It’s critical to make sure your site is indexed.&nbsp;</p>\n\n\n\n<p>You can see if your site allows indexing on your WP dashboard. Head to <strong>Settings » Reading </strong>on your dashboard.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-visibility-settings.png\" alt=\"wordpress seo visibility settings\" class=\"wp-image-20048\"/></figure>\n\n\n\n<p>Uncheck the box next to <strong>Search engine visibility</strong> to allow indexing.&nbsp;</p>\n\n\n\n<p>You can speed up the indexing process using our <a href=\"https://aioseo.com/features/indexnow/\" title=\"IndexNow\">IndexNow</a> feature.</p>\n\n\n\n<p>IndexNow is a protocol that automatically notifies search engines like Bing, Yandex, and others when you publish new content or update your old content. You can access this powerful feature by going to your AIOSEO settings and then <strong>General Settings » Webmaster Tools</strong>.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"270\" src=\"https://aioseo.com/wp-content/uploads/2022/02/indexnow-activated.png\" alt=\"IndexNow will help you get your content indexed faster.\" class=\"wp-image-73093\" srcset=\"https://aioseo.com/wp-content/uploads/2022/02/indexnow-activated.png 700w, https://aioseo.com/wp-content/uploads/2022/02/indexnow-activated-300x116.png 300w, https://aioseo.com/wp-content/uploads/2022/02/indexnow-activated-600x231.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>You can get detailed instructions on <a href=\"https://aioseo.com/how-to-add-indexnow-in-wordpress/\" title=\"How to Add IndexNow in WordPress (For Faster Indexing)\">activating IndexNow here</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-2-is-your-website-www-or-non-www\">3. Is Your Website WWW or non-WWW?&nbsp;&nbsp;</h3>\n\n\n\n<p>Wait… you can choose if your website URL has WWW or not?&nbsp;</p>\n\n\n\n<p>That’s right. Your site address will look like one of the following:&nbsp;</p>\n\n\n\n<p><em>https://</em><strong><em>www.</em></strong><em>samplewebsite.com or http://samplewebsite.com&nbsp;</em></p>\n\n\n\n<p>Google will only identify <strong>one </strong>of these URLs as your website—you can’t choose both.&nbsp;</p>\n\n\n\n<p>On another note, there’s a lot of talk about which URL is better&#8230; <a href=\"https://www.wpbeginner.com/beginners-guide/www-vs-non-www-which-is-better-for-wordpress-seo/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">Is WWW better than non-WWW?&nbsp;</a></p>\n\n\n\n<p>It doesn’t matter which one you choose. However, once you do, choose your site address and stick with it. As we mentioned earlier, Google identifies one site address only.&nbsp;</p>\n\n\n\n<p>Fortunately, with WordPress, it’s easy to set your URL preference by navigating to <strong>Settings » General</strong>. Then, insert your preferred URL in both WordPress Address (URL) and Site Address (URL).&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-site-url-settings.png\" alt=\"wordpress URL settings\" class=\"wp-image-20052\"/></figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"optimize-your-robots-txt-file\">4. Have You Optimized Your Robots.txt File?</h3>\n\n\n\n<p>A robots.txt file is a powerful SEO tool that instructs search engines on how to interact with your site.&nbsp;You can use it to prioritize pages, disallow crawling of URLs, instruct search engines when to crawl your site and more. </p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"730\" height=\"263\" src=\"https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo.png\" alt=\"Example of a robots.txt file\" class=\"wp-image-36603\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo-300x108.png 300w, https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo-600x216.png 600w, https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo-167x60.png 167w, https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo-250x90.png 250w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>You can easily generate and optimize your robots.txt file using AIOSEO&#8217;s robots.txt editor. To access it, go to your AIOSEO menu <strong>» </strong>Tools <strong>» </strong>Robots.txt editor.</p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"702\" height=\"507\" src=\"https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt.png\" alt=\"AIOSEO\'s Robots.txt editor.\" class=\"wp-image-221016\" title=\"AIOSEO\'s Robots.txt editor.\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt.png 702w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt-300x217.png 300w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt-600x433.png 600w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt-83x60.png 83w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt-125x90.png 125w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>This powerful tool makes optimizing your robots.txt file easy as it comes with many useful directives or instructions for search bots. Examples include as&nbsp;<strong>Allow</strong>,&nbsp;<strong>Disallow</strong>,&nbsp;<strong>Clean-param</strong>, and&nbsp;<strong>Crawl-delay</strong>.</p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"702\" height=\"426\" src=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives.png\" alt=\"Robots.txt directives\" class=\"wp-image-221028\" title=\"Robots.txt directives\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives.png 702w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-300x182.png 300w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-600x364.png 600w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-99x60.png 99w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-148x90.png 148w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>You also have the option to import a robots.txt file from another site, saving you a lot of time optimizing yours.</p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"702\" height=\"321\" src=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import.png\" alt=\"Import robots.txt\" class=\"wp-image-221031\" title=\"Import robots.txt\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import.png 702w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import-300x137.png 300w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import-600x274.png 600w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import-131x60.png 131w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import-197x90.png 197w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>For more details, please visit our post on&nbsp;<a href=\"https://aioseo.com/how-to-edit-a-robots-txt-file-in-wordpress/\">how to edit a robots.txt file in WordPress</a></p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-3-are-your-wordpress-urls-seo-friendly\">5. Are Your WordPress URLs SEO-friendly?&nbsp;</h3>\n\n\n\n<p>An SEO-friendly URL looks like this:&nbsp;</p>\n\n\n\n<pre class=\"wp-block-code\"><code>http:&#47;&#47;www.example.com/how-to-make-a-website</code></pre>\n\n\n\n<p>This URL is short, organized, and easy to read. Search engines and online users can tell what this webpage is about—how to make a website.&nbsp;</p>\n\n\n\n<p>Unoptimized URLs, on the other hand, are disorganized and long. They usually include numbers, letters, and special characters.&nbsp;</p>\n\n\n\n<pre class=\"wp-block-code\"><code>https:&#47;&#47;www.example.com/?p=10467X&amp;UKEwiv9vuz1tXsAhU</code></pre>\n\n\n\n<p>To make sure your URLs are SEO friendly, head to <strong>Settings</strong> » <strong>Permalinks </strong>and <strong>Post name.&nbsp;</strong></p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-seo-friendly-permalinks.png\" alt=\"wordpress seo friendly permalinks\" class=\"wp-image-20053\"/></figure>\n\n\n\n<p>This URL structure is SEO-friendly in most cases, but it doesn’t apply to every website.&nbsp;</p>\n\n\n\n<p>For example, a news publication site might need a URL with the day and name. Or, a large site with hundreds of articles might need a custom structure.&nbsp;</p>\n\n\n\n<p>You can check out this article to find the <a href=\"https://www.wpbeginner.com/wp-tutorials/seo-friendly-url-structure-for-wordpress/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">best URL structure </a>for your business.&nbsp;&nbsp;</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-4-is-your-website-secure\">6. Is Your Website Secure?&nbsp;</h3>\n\n\n\n<p>Website security has always been a top priority for Google. They also want to ensure that websites people access from Google are also secure and protect users’ privacy.&nbsp;</p>\n\n\n\n<p>And that’s why Google recommends implementing SSL / HTTPS on all websites.&nbsp;</p>\n\n\n\n<p>SSL is an industry-standard security measure that creates an encrypted link between each visitor’s browser and your website. This adds an additional security layer to your WordPress site.</p>\n\n\n\n<p>Once you install SSL on your site, a padlock sign will appear in the address bar, showing your visitors that they’re on a secure page. In addition, your website address will begin with HTTPS instead of just HTTP.</p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-ssl-https.png\" alt=\"wordpress ssl https for seo\" class=\"wp-image-20055\"/></figure></div>\n\n\n<p>MonsterInsights, for example, has a lock next to its URL and an ‘s’ after HTTP. This means their site is encrypted.&nbsp;</p>\n\n\n\n<p>So, when an online user logs into your site or buys a product, the SSL certificate will better protect their information.&nbsp;</p>\n\n\n\n<p>You can get a <strong>free </strong>SSL certificate through a <a href=\"https://www.wpbeginner.com/wordpress-hosting/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">WordPress hosting site</a> or <a href=\"https://www.wpbeginner.com/beginners-guide/how-to-get-a-free-ssl-certificate-for-your-wordpress-website/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">WordPress SSL plugin.</a>&nbsp;</p>\n\n\n\n<p>You can also check out this post to learn more about <a href=\"https://aioseo.com/does-https-keep-wordpress-secure/\">keeping WordPress secure</a>.&nbsp;</p>\n\n\n\n<ul>\n<li></li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-6-generate-an-xml-sitemap\">7. Have You Generated and Optimized An XML Sitemap?&nbsp;</h3>\n\n\n\n<p><a href=\"https://aioseo.com/docs/how-to-create-an-xml-sitemap/\" title=\"An XML sitemap\">An XML sitemap</a> is a list of every important URL on your site. When you submit a sitemap, Google can understand and index your content.&nbsp;</p>\n\n\n\n<p>If you don’t upload an XML sitemap, Google will have trouble identifying your web pages.&nbsp;</p>\n\n\n\n<p>With All in One SEO, you can easily create your sitemap and send it to all popular search engines. To generate a sitemap, go to<strong> All in One SEO » Sitemaps</strong>.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-sitemap-generator.png\" alt=\"wordpress sitemap generator\" class=\"wp-image-20056\"/></figure>\n\n\n\n<p>When you scroll down, you’ll notice a list of<strong> Sitemap settings</strong>. These settings let you choose what pages you’d like to add.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-sitemap-settings.png\" alt=\"wordpress sitemap settings\" class=\"wp-image-20057\"/></figure>\n\n\n\n<p>Make sure to toggle on <strong>Enable Sitemap Indexes</strong> option.&nbsp;</p>\n\n\n\n<p>For more details, check out our article on <a href=\"https://aioseo.com/wordpress-xml-sitemaps-vs-all-in-one-seo-sitemaps/\">XML sitemaps vs. All in One SEO</a>.&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"optimize-blog-posts\">How to Optimize Your Blog Posts</h2>\n\n\n\n<p>Now that you know how to configure the basic WordPress SEO settings, it’s time to learn how to optimize your posts for SEO.&nbsp;</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-7-keyword-research\">8. Keyword Research&nbsp;</h3>\n\n\n\n<p>Keyword research is a crucial part of SEO. It’s the practice of identifying the terms people enter into search engines so you can use them in your posts.&nbsp;</p>\n\n\n\n<p>Keywords are an important Google ranking factor that determines whether or not your post shows up in search results.&nbsp;&nbsp;</p>\n\n\n\n<p>So, how do you do keyword research? There are a lot of different factors to consider:&nbsp;</p>\n\n\n\n<ul>\n<li><strong>Relevanc</strong>e &#8211; Make sure to choose the keywords that are most relevant to the content you&#8217;re providing</li>\n\n\n\n<li><strong>High search volume</strong> &#8211; Choose the keywords that most people are likely to use&nbsp;</li>\n\n\n\n<li><strong>Competition</strong> &#8211; Ideally, you need to use <a href=\"https://aioseo.com/keyword-difficulty-in-seo-what-is-it-and-how-to-use-it/\" title=\"Keyword Difficulty in SEO: What Is It and How to Use It\">low-competition keywords</a> so you can easily rank your content for them</li>\n</ul>\n\n\n\n<p>We suggest using <a href=\"https://aioseo.com/best-seo-keyword-analysis-tool/\" title=\"9 Best SEO Keyword Analysis Tools You Need to Know in 2023\">keyword research tools</a> to find useful and high-volume keywords for your audience. You can also read more about <a aria-label=\" (opens in a new tab)\" href=\"https://www.blogtyrant.com/how-to-easily-find-the-best-keywords/\" target=\"_blank\" rel=\"noreferrer noopener\">how to do keyword research.</a>&nbsp;You can also use a <a href=\"https://aioseo.com/best-seo-rank-tracker/\" title=\"The Best SEO Rank Tracker: 6 Fantastic Tools to Help You Dominate the SERPs\">keyword rank tracker</a> to monitor how you&#8217;re performing for your keywords. </p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-8-add-internal-links\">9. Add Internal Links&nbsp;</h3>\n\n\n\n<p>Internal linking is simply linking one page to another page on your site. We call these links “internal” because they’re within your website.&nbsp;</p>\n\n\n\n<p>So why are internal links SEO-friendly?</p>\n\n\n\n<p><strong>They keep readers interested</strong> &#8211;&nbsp; When a user reads your blog post, they can click on an internal link to read another blog post, and so on.&nbsp;</p>\n\n\n\n<p>For example, let’s say you write a guide about plant health. You could add internal links to other posts about house plants, outdoor plants, and trees.&nbsp;</p>\n\n\n\n<p>A reader might think, “Wow! There’s so much information about plant health. I don’t need to go to another source. This website has everything I need.”&nbsp;</p>\n\n\n\n<p>When readers are engaged with your content, it can increase your authority and rankings.&nbsp;&nbsp;&nbsp;</p>\n\n\n\n<p><strong>They improve site navigation</strong> &#8211; Internal links help your readers and Google navigate your site. Google has an easier time identifying and ranking your posts for search.&nbsp;</p>\n\n\n\n<p>To add an internal link, head to your blog post. Highlight the word you want to link and click on the<strong> link</strong> icon.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-internal-links.png\" alt=\"internal linking for wordpress seo\" class=\"wp-image-20058\"/></figure>\n\n\n\n<p>Type in a blog post you’d like to link and hit enter.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-insert-link.png\" alt=\"insert link in wordpress\" class=\"wp-image-20059\"/></figure>\n\n\n\n<p>But as your website grows, remembering all the articles you can link to becomes next to impossible.</p>\n\n\n\n<p>Again, this is where AIOSEO comes to the rescue with its powerful <a href=\"https://aioseo.com/features/internal-link-assistant/\" title=\"Link Assistant\">Link Assistant</a> feature.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"381\" src=\"https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png\" alt=\"To help boost your internal linking strategy, Link Assistant\" class=\"wp-image-79017\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png 700w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-300x163.png 300w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-600x327.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Link Assistant helps you build strategic internal links on autopilot, making the task much easier. In addition, it also shows the orphaned pages on your site. These are pages without any internal links, a problem that can hurt your SEO and user experience (UX).</p>\n\n\n\n<p>To <a href=\"https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/\" title=\"6 Ways Link Assistant Can Save You Time On Internal Link Building\">make internal linking easy and fast</a>, Link Assistant will suggest which articles to link to in your content and the anchor text to use. You can include all link suggestions at once or add them individually as you vet them.</p>\n\n\n\n<p>Using Link Assistant is also super easy. With AIOSEO installed, scroll down to the bottom of your blog post. In <strong>AIOSEO Settings</strong>, you can click on the <strong>Link Assistant</strong> tab to see a list of internal link suggestions, including relevant anchor text you can use.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"730\" height=\"354\" src=\"https://aioseo.com/wp-content/uploads/2022/03/rsz_rsz_linking-assistant-mi.png\" alt=\"aioseo link assistant makes internal linking easy\" class=\"wp-image-78885\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/rsz_rsz_linking-assistant-mi.png 730w, https://aioseo.com/wp-content/uploads/2022/03/rsz_rsz_linking-assistant-mi-300x145.png 300w, https://aioseo.com/wp-content/uploads/2022/03/rsz_rsz_linking-assistant-mi-600x291.png 600w, https://aioseo.com/wp-content/uploads/2022/03/rsz_rsz_linking-assistant-mi-124x60.png 124w, https://aioseo.com/wp-content/uploads/2022/03/rsz_rsz_linking-assistant-mi-186x90.png 186w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Simply select the link suggestions you want to add to your post and click the <strong>Apply</strong> button. It’s that simple!</p>\n\n\n\n<p>Another way to improve blog post navigation is with anchor links. Anchor links let readers jump around your page. This is especially important for long articles.&nbsp;</p>\n\n\n\n<p>Anchor links are commonly used to link a table of contents to the post’s headings and subheadings. This post will teach you <a aria-label=\" (opens in a new tab)\" href=\"https://www.wpbeginner.com/beginners-guide/how-to-easily-add-anchor-links-in-wordpress-step-by-step/\" target=\"_blank\" rel=\"noreferrer noopener\">how to add anchor links</a>.</p>\n\n\n\n<p>Click here to learn more about <a href=\"https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/\" title=\"6 Ways Link Assistant Can Save You Time On Internal Link Building\">how to improve internal link building</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-9-edit-external-links\">10. Edit External Links&nbsp;</h3>\n\n\n\n<p>It’s common to add external links within your content. Websites externally link to other sites for a few reasons:&nbsp;</p>\n\n\n\n<ul>\n<li>Research&nbsp;</li>\n\n\n\n<li>Affiliate partners&nbsp;</li>\n\n\n\n<li>Recommendations&nbsp;</li>\n</ul>\n\n\n\n<p>Linking to valuable sources can make your content more credible. But here’s the thing about external links.&nbsp;</p>\n\n\n\n<p>When search engines identify them on your website, they can pass some of your <a href=\"https://www.wpbeginner.com/glossary/backlinks/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">link authority</a> over to those external links.&nbsp;</p>\n\n\n\n<p>That said, when you link to an outside source, and you don’t want to pass the link juice, add <strong>nofollow</strong>. This tells Google, “This link isn’t affiliated with my website. Please don’t crawl this link.”&nbsp;</p>\n\n\n\n<p>You can add <a href=\"https://aioseo.com/how-to-add-nofollow-links-in-wordpress/\" title=\"How to Add Nofollow Links in WordPress (In Just 2 Clicks)\">nofollow</a> to your external links with All in One SEO.&nbsp;</p>\n\n\n\n<p>Head to your blog post editing page. Select the block containing your link and hit the <strong>link</strong> icon. Once you insert your external link, click <strong>Add “nofollow” link</strong>.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-nofollow-link.png\" alt=\"add nofollow link in wordpress\" class=\"wp-image-20061\"/></figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-10-optimize-images\">11. Optimize Images&nbsp;</h3>\n\n\n\n<p>While images are a great addition to your content, they can slow down your site. You can avoid this with compressed, high-quality images.&nbsp;This is an important part of <a href=\"https://aioseo.com/features/image-seo/\" title=\"Image SEO\">image SEO</a>, another powerful.</p>\n\n\n\n<p>When you compress a photo, it shrinks its image files without taking away the quality. We suggest <a href=\"https://www.wpbeginner.com/beginners-guide/speed-wordpress-save-images-optimized-web/#best-image-optimization-tools\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">compressing images</a> before uploading them to WordPress.&nbsp;</p>\n\n\n\n<p>Along with compressing images, you should also add a title and alt text to photos. Alt text stands for “alternative text.”&nbsp;</p>\n\n\n\n<p>The alt text and title help Google understand what your images are. This is also a helpful tool for someone with vision loss.&nbsp;</p>\n\n\n\n<p>You can add alt text and a title to each image you upload to WordPress.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-image-seo-optimization.png\" alt=\"boost your image seo with alt text and title text\" class=\"wp-image-20064\"/></figure>\n\n\n\n<p>Try to add alt text and a title to each image you upload. If it makes sense, you can add keywords to rank your photos.&nbsp;</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-11-add-categories-and-tags\">12. Add Categories and Tags&nbsp;</h3>\n\n\n\n<p>Organized content is easy to navigate—<a href=\"https://aioseo.com/the-difference-between-tags-and-categories/\" title=\"The Difference Between Tags and Categories (An Easy Guide)\">categories and tags</a> help with that. Before we explain how categories and tags affect SEO, let’s explain what they are.&nbsp;</p>\n\n\n\n<p>We’ll start with categories. Categories organize your posts by topic. For example, let&#8217;s say you own a Spain travel blog.&nbsp;</p>\n\n\n\n<p>Some categories you might have are:&nbsp;</p>\n\n\n\n<ul>\n<li>Spanish cuisine</li>\n\n\n\n<li>Drinks</li>\n\n\n\n<li>Sightseeing&nbsp;</li>\n\n\n\n<li>Getting around&nbsp;</li>\n</ul>\n\n\n\n<p>You can also think of categories as the chapters of a book—each chapter covers a broad topic. In WordPress, every post must be categorized, or else it’ll be labeled as “uncategorized.”&nbsp;</p>\n\n\n\n<p>Now, let’s talk about tags. While categories group your blog posts into broad topics, tags describe each blog post with 1 or 2 keywords.&nbsp;</p>\n\n\n\n<p>Let’s go back to the Spain travel blog example.&nbsp;</p>\n\n\n\n<p>Some tags you might add to blog posts about “Sightseeing” are:&nbsp;</p>\n\n\n\n<ul>\n<li>Architecture&nbsp;</li>\n\n\n\n<li>Statues&nbsp;</li>\n\n\n\n<li>Nature&nbsp;</li>\n</ul>\n\n\n\n<p>See how these tags specify the category, sightseeing? So, if you write an article about Spain’s beaches, you would add “Sightseeing” as the category and “Nature” as the tag.&nbsp;</p>\n\n\n\n<p>So, how do categories and tags improve WordPress SEO?&nbsp;</p>\n\n\n\n<p>Categories and tags improve your site navigation. Readers and Google have an easier time going through your blog posts when they’re organized.&nbsp;</p>\n\n\n\n<p>You can optimize your categories and tags with <a href=\"https://www.monsterinsights.com/how-to-track-wordpress-categories-and-tags-in-google-analytics/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">MonsterInsights’ category and tag tracker.</a> This tool analyzes which categories and tags get the most traffic.&nbsp;</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-12-optimize-for-search-results\">13. Optimize for Search Results&nbsp;&nbsp;</h3>\n\n\n\n<p>Now that your content is SEO-friendly, you can optimize it for search results.&nbsp;</p>\n\n\n\n<p>This is one of the best ways to improve clickthroughs of your content in the results so you can possibly drive more traffic.&nbsp;</p>\n\n\n\n<p>From your post or page editor, scroll down until you see <strong>AIOSEO Settings</strong>. Enter the title of your blog post under<strong> Post Title.</strong>&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-title-tags-meta-description.png\" alt=\"wordpress title tags meta description\" class=\"wp-image-20065\"/></figure>\n\n\n\n<p>AIOSEO will calculate how long your title tag is. It shouldn’t be any longer than 60 characters.&nbsp;</p>\n\n\n\n<p>Next is your <strong>meta description</strong>. Your meta description summarizes your content on search engines. All in One SEO suggests keeping your meta description at 160 characters or less.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-meta-description.png\" alt=\"wordpress meta description\" class=\"wp-image-20066\"/></figure>\n\n\n\n<p>Last are your<strong> keywords</strong>. When you enter your primary and secondary keywords, AIOSEO will evaluate how well they’re placed.&nbsp;</p>\n\n\n\n<p>It can also analyze your on-page SEO—content length, internal links, and external links are a few examples.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-on-page-seo-analysis.png\" alt=\"wordpress on-page seo analysis\" class=\"wp-image-20067\"/></figure>\n\n\n\n<p>Optimizing for search results will help improve your clickthrough rates and, ultimately, your SEO.&nbsp;</p>\n\n\n\n<p>Once done, you can use the <a href=\"https://aioseo.com/what-is-the-seo-preview-tool/\" title=\"What is the SEO Preview Tool (And How to Use it to Drive More Traffic)?\">SEO Preview</a> tool to ensure everything is perfect.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"550\" src=\"https://aioseo.com/wp-content/uploads/2022/11/seo-preview-frontend-seo-inspector.png\" alt=\"\" class=\"wp-image-140578\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/seo-preview-frontend-seo-inspector.png 700w, https://aioseo.com/wp-content/uploads/2022/11/seo-preview-frontend-seo-inspector-300x236.png 300w, https://aioseo.com/wp-content/uploads/2022/11/seo-preview-frontend-seo-inspector-600x471.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-13-optimize-for-multilingual-seo\">14. Optimize for Multilingual SEO</h3>\n\n\n\n<p>The internet has helped the world become a global village. As a result, you can get website visitors from every corner of the globe. That&#8217;s why a WordPress SEO hack you must employ is optimizing for multilingual SEO. This simply means optimizing your website and its content for discoverability in localized native languages.</p>\n\n\n\n<p>With AIOSEO&#8217;s <a href=\"https://aioseo.com/docs/localizing-aioseo-data-via-the-translations-api/\" title=\"Localizing AIOSEO Data via the Translations API\">translation API</a>, optimizing for multilingual SEO is super easy. That&#8217;s because the API was designed to make it easy for your translation plugin to localize important elements of your content. Examples include keywords, metadata, social settings, and much more.  </p>\n\n\n\n<p>Implementing multilingual SEO will result in your content having a better chance of ranking internationally.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-14-respond-to-comments\">15. Respond to Comments&nbsp;</h3>\n\n\n\n<p>It’s always encouraging to receive comments from your readers&#8230;But sometimes it can get out of hand.&nbsp;</p>\n\n\n\n<p>First things first, get rid of spam comments. Spam comments take up space and add no value to your content. Plus, spam comments used to have bad links, which could sabotage your authority and negatively impacts SEO.&nbsp;&nbsp;</p>\n\n\n\n<p>A spam filtering service like <a href=\"https://www.wpbeginner.com/beginners-guide/akismet-101-guide-for-all-wordpress-users/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">Akismet</a> will keep those comments out of your site.&nbsp;</p>\n\n\n\n<p>Whew, that was an easy fix. But here’s another problem you may come across—a LOT of comments.&nbsp;</p>\n\n\n\n<p>While blog post comments boost WordPress SEO (and make you feel good), they can also slow down your site speed.&nbsp;</p>\n\n\n\n<p>If this is the case, you’ll have to split your comments into different pages. This post will help you <a href=\"https://www.wpbeginner.com/wp-tutorials/how-to-paginate-comments-in-wordpress/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">paginate comments</a>, step by step.&nbsp;</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-15-analyze-your-site\">16. Analyze Your Site&nbsp;</h3>\n\n\n\n<p>You won’t know how your WordPress SEO is doing without analyzing your site. You can target critical issues and warnings with AIOSEO’s site analysis feature.&nbsp;</p>\n\n\n\n<p>Under <strong>All in One SEO</strong>, click on <strong>SEO Analysis.</strong>&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-seo-audit.png\" alt=\"wordpress seo audit\" class=\"wp-image-20068\"/></figure>\n\n\n\n<p>From here, you can check your SEO site score. The general rule of thumb is to aim for a score of 60 and above. If you end up with a low score, then scroll down and look for the recommendation to improve your overall score and ranking.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/seo-site-analysis.png\" alt=\"wordpress seo site analysis\" class=\"wp-image-20069\"/></figure>\n\n\n\n<p>For example, from the above screenshot, it looks like this website is missing some critical areas of basic SEO. Now that we know these problems, we can fix them and raise our SEO score.&nbsp;</p>\n\n\n\n<p>On another note, you can also analyze competitor sites. Click on <strong>Analyze competitor site</strong> and enter their URL.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/seo-competitor-analysis.png\" alt=\"\" class=\"wp-image-20070\"/></figure>\n\n\n\n<p>From here, you can compare important metrics, like keywords and site loading time.&nbsp;</p>\n\n\n\n<p>Along with AIOSEO, you should also use <a href=\"https://search.google.com/search-console/about\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\">Google Search Console</a> and <a href=\"https://www.monsterinsights.com/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">MonsterInsights</a> to analyze organic traffic.&nbsp;</p>\n\n\n\n<p>You can learn more about using MonsterInsights with this guide: <a href=\"https://www.monsterinsights.com/how-to-properly-setup-google-analytics-in-wordpress/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\">How to add Google Analytics the right way.&nbsp;</a></p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-16-add-schema-markup\">17. Add Schema&nbsp;Markup</h3>\n\n\n\n<p><a href=\"https://aioseo.com/add-schema-markup-to-wordpress-without-a-plugin/\" title=\"How to Add Schema Markup to WordPress Without a Plugin\">Schema markup</a> is code that you put on your website to help search engines return more informative results for users. With schema markup, you can add rich snippets to your search results, which could improve your organic traffic.</p>\n\n\n\n<p>For example… have you ever seen search results that look like this?&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/schema-rich-snippets.png\" alt=\"wordpress schema rich snippets\" class=\"wp-image-20071\"/></figure>\n\n\n\n<p>Or maybe this?&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/review-schema-rich-snippets.png\" alt=\"review schema rich snippets\" class=\"wp-image-20072\"/></figure>\n\n\n\n<p>These are 2 examples of <a href=\"https://aioseo.com/features/rich-snippets-schema/\">schema markup</a>. Without a doubt, schema markup reveals more information about the page than a typical search snippet, which helps your business stand out from other search results and also boost organic traffic.&nbsp;&nbsp;</p>\n\n\n\n<p>To add schema, click on <strong>Search Appearance</strong> under <strong>All in One SEO</strong>.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-schema-markup-1.png\" alt=\"wordpress schema markup settings\" class=\"wp-image-20073\"/></figure>\n\n\n\n<p>Then, scroll down to Schema Markup.&nbsp;</p>\n\n\n\n<p>Enter your business information to add schema markup on Google. If you’re a local business, you can add local schema with our <a href=\"https://aioseo.com/features/local-seo/\">local SEO feature</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-17-optimize-your-social-sharing\">18. Optimize Your Social Sharing&nbsp;</h3>\n\n\n\n<p>You’ve probably shared a blog post on Twitter or Facebook at least once. When you share a blog post, something like the image below will be seen in your feed.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-social-media-optimization.png\" alt=\"wordpress social seo\n\" class=\"wp-image-20074\"/></figure>\n\n\n\n<p>Notice how the headline, description, and featured image are ready to share? This didn’t happen by accident—Smash Balloon optimized its social settings.&nbsp;</p>\n\n\n\n<p>Optimizing your social settings does 2 things:&nbsp;</p>\n\n\n\n<p><strong>It makes it easy to share </strong>&#8211; With everything ready to go, all users have to do is click “share.”&nbsp;&nbsp;&nbsp;&nbsp;</p>\n\n\n\n<p><strong>Keywords and alt text</strong> &#8211; You can add your keywords and alt text to the image, title, and description for extra optimization.&nbsp;</p>\n\n\n\n<p>With AIOSEO, you can set up Facebook and Twitter sharing. On your blog post editing page, head back to AIOSEO settings and click on <strong>Social.&nbsp;</strong></p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-seo-social-setting.png\" alt=\"social settings\" class=\"wp-image-20075\"/></figure>\n\n\n\n<p>As you scroll down, edit your title, description, and media. We recommend using relevant keywords and alt text to optimize the post.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2020/11/wordpress-seo-social-settings.png\" alt=\"wordpress seo social settings\" class=\"wp-image-20076\"/></figure>\n\n\n\n<p>Now, your blog post is ready for social sharing. You can add social sharing buttons to your blog with this post: <a aria-label=\" (opens in a new tab)\" href=\"https://www.wpbeginner.com/wp-tutorials/how-to-add-social-share-buttons-in-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">How to add social share buttons.</a>&nbsp;</p>\n\n\n\n<p>The Ultimate WordPress SEO Guide: Your FAQS Answered</p>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-wordpress-seo\"><h3 class=\"aioseo-faq-block-question\">What is WordPress SEO?</h3><div class=\"aioseo-faq-block-answer\">\n<p>WordPress SEO refers to the process of optimizing a website or blog built on the WordPress platform for search engines like Google. The goal is to improve your site&#8217;s visibility in search engine results pages (SERPs) and drive organic traffic.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-why-is-seo-important-for-my-wordpress-site\"><h3 class=\"aioseo-faq-block-question\">Why is SEO important for my WordPress site?</h3><div class=\"aioseo-faq-block-answer\">\n<p>SEO is crucial because it helps your WordPress site rank higher in search results, leading to increased organic traffic, better user experience, and higher conversion rates.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-the-best-wordpress-seo-plugin\"><h3 class=\"aioseo-faq-block-question\">What is the best WordPress SEO plugin?</h3><div class=\"aioseo-faq-block-answer\">\n<p>The best WordPress SEO plugin is All In One SEO (AIOSEO). It has many features to help you optimize your site and content for better rankings.</p>\n</div></div>\n\n\n\n<p>We hope this article helped you understand WordPress SEO and how to get started. Make sure to follow every step, and your WordPress SEO will be optimized quickly!&nbsp;You may also want to check out our <a href=\"https://aioseo.com/link-building-guide/\" title=\"The Ultimate Link Building Guide You Need for 2022\">ultimate link building guide</a>, or see our expert pick of the <a href=\"https://aioseo.com/best-wordpress-themes-for-seo/\" title=\"21 Best WordPress Themes for SEO in 2022 (Compared)\">best WordPress themes for SEO</a>. These are resources that will help further boost your WordPress SEO. </p>\n\n\n\n<p>If you enjoyed this article, we recommend that you subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">YouTube Channel</a>. You’ll find many helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Twitter</a>, <a href=\"https://www.linkedin.com/company/76569804/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">LinkedIn</a>, or <a href=\"https://m.facebook.com/aioseopack/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/ultimate-wordpress-seo-guide/\">Ultimate WordPress SEO Guide: Optimize Your Site in 2023</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://aioseo.com/ultimate-wordpress-seo-guide/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"Announcing TruSEO Highlighter: Speed Up On-Page Optimization\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:122:\"https://aioseo.com/announcing-truseo-highlighter/?utm_source=rss&utm_medium=rss&utm_campaign=announcing-truseo-highlighter\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"https://aioseo.com/announcing-truseo-highlighter/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 19 Sep 2023 13:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:13:\"Announcements\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:17:\"on-page seo tools\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:17:\"Readability tools\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:18:\"TruSEO Highlighter\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=226704\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:456:\"<p>Fall is approaching, and many of you are preparing content and sales pages. Here at AIOSEO, we’re delighted to make your on-page optimization easier than ever with our TruSEO Highlighter! This is the most requested feature from our users. Here’s&#8230;</p>\nThe post <a href=\"https://aioseo.com/announcing-truseo-highlighter/\">Announcing TruSEO Highlighter: Speed Up On-Page Optimization</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Benjamin Rojas\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:8008:\"<p>Fall is approaching, and many of you are preparing content and sales pages.</p>\n\n\n\n<p>Here at AIOSEO, we’re delighted to make your on-page optimization <em>easier than ever</em> with our <strong>TruSEO Highlighter</strong>!</p>\n\n\n\n<p>This is the most requested feature from our users. Here’s what it does.</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-truseo-highlighter\">TruSEO Highlighter</a></li><li><a href=\"#aioseo-do-on-page-seo-faster\">Do On-Page SEO Faster</a></li><li><a href=\"#aioseo-how-to-get-our-all-in-one-seo-aioseo-plugin\">How to Get Our All in One SEO (AIOSEO) Plugin</a></li><li><a href=\"#aioseo-thank-you-for-your-support-and-feedback\">Thank You for Your Support and Feedback!</a></li></ul></div>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-truseo-highlighter\">TruSEO Highlighter</h2>\n\n\n\n<p>As All in One SEO (AIOSEO) analyzes your page content and makes <strong>readability</strong> recommendations, it will highlight items that need fixing.</p>\n\n\n\n<p>This makes it easy to find exactly <em>where</em> the problem is.</p>\n\n\n\n<p>Simply click on the <strong>eye icon</strong> to turn on these blue highlights.</p>\n\n\n\n<p>In this example, AIOSEO tells us a section of our text needs a subheading. So, we click the eye icon.</p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/subheading-distribution.png\" alt=\"aioseo readability item\" class=\"wp-image-226707\" style=\"width:418px;height:169px\" width=\"418\" height=\"169\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/subheading-distribution.png 963w, https://aioseo.com/wp-content/uploads/2023/09/subheading-distribution-300x121.png 300w, https://aioseo.com/wp-content/uploads/2023/09/subheading-distribution-768x311.png 768w, https://aioseo.com/wp-content/uploads/2023/09/subheading-distribution-600x243.png 600w, https://aioseo.com/wp-content/uploads/2023/09/subheading-distribution-148x60.png 148w, https://aioseo.com/wp-content/uploads/2023/09/subheading-distribution-222x90.png 222w\" sizes=\"(max-width: 418px) 100vw, 418px\" /></figure>\n\n\n\n<p>Immediately, the section of our text that needs another subheading is highlighted in blue. And a floating toolbar appears.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"259\" src=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-1024x259.png\" alt=\"trueseo highlighter example\" class=\"wp-image-226715\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-1024x259.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-300x76.png 300w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-768x194.png 768w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-1536x388.png 1536w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-2048x517.png 2048w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-600x152.png 600w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-190x48.png 190w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-truseo-highlighter-example-356x90.png 356w\" sizes=\"100vw\" /></figure>\n\n\n\n<p>If you have more than one instance of an item to fix, click the arrows in the floating toolbar to find the next item.</p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo-1024x314.png\" alt=\"truseo highlighter example\" class=\"wp-image-226709\" style=\"width:651px;height:200px\" width=\"651\" height=\"200\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo-1024x314.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo-300x92.png 300w, https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo-768x236.png 768w, https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo-1536x471.png 1536w, https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo-600x184.png 600w, https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo-190x58.png 190w, https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo-293x90.png 293w, https://aioseo.com/wp-content/uploads/2023/09/transition-word-example-trueseo.png 1701w\" sizes=\"(max-width: 651px) 100vw, 651px\" /></figure>\n\n\n\n<p>We’re confident the TruSEO highlighter will save you time <em>and</em> make your on-page optimization more enjoyable.</p>\n\n\n\n<p>To use TruSEO Highlighter, update your All in One SEO (AIOSEO) plugin to the most recent version. Then, in the AIOSEO sidebar, click on <strong>Readability</strong>.</p>\n\n\n\n<p>The highlighter appears on these Readability items:</p>\n\n\n\n<ul>\n<li>Paragraphs Length</li>\n\n\n\n<li>Sentences Length</li>\n\n\n\n<li>Passive Voice</li>\n\n\n\n<li>Consecutive Sentences</li>\n\n\n\n<li>Subheading distribution</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-do-on-page-seo-faster\">Do On-Page SEO Faster</h2>\n\n\n\n<p>Even the smallest time savings can add up. That&#8217;s why our users requested this feature: it shaves minutes off the process of locating on-page SEO issues.</p>\n\n\n\n<p>With TruSEO Highlighter, there’s no need to scroll up and down looking for errors. Instead, you can instantly spot items needing correction thanks to the handy blue highlighting.</p>\n\n\n\n<p>TruSEO Highlighter lets users spend their time on higher-value tasks by taking the hassle out of error identification.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-get-our-all-in-one-seo-aioseo-plugin\">How to Get Our All in One SEO (AIOSEO) Plugin</h2>\n\n\n\n<p>If you don’t already have All in One SEO (AIOSEO), <a href=\"https://aioseo.com/pricing/\">download it here</a>.</p>\n\n\n\n<p>We continue to be inspired by the incredible things our users accomplish with their SEO. And we&#8217;re grateful for the thousands of 5-star reviews on WordPress.org: your feedback means everything.</p>\n\n\n\n<p>Remember to follow our blog and <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube channel</a> for straightforward SEO tips.</p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Announcing TruSEO Highlighter For Faster SEO Workflow\" width=\"500\" height=\"281\" src=\"https://www.youtube.com/embed/J_MDrBSMUS4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen></iframe>\n</div></figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-thank-you-for-your-support-and-feedback\">Thank You for Your Support and Feedback!</h2>\n\n\n\n<p>We’re continuing to provide tools and guidance to help our users succeed.</p>\n\n\n\n<p>Thank you for choosing our product and being part of our community. We look forward to seeing all that you&#8217;ll achieve!</p>\n\n\n\n<p>Please keep those feature requests coming!</p>\n\n\n\n<p>Have a question? Simply drop it in the comments below this article or contact our <a href=\"https://aioseo.com/contact/\">world-class support team</a>. They’re happy to assist.</p>\n\n\n\n<p>We hope you enjoy using these new SEO features as much as we enjoyed creating them.</p>\n\n\n\n<p>— <em>Benjamin Rojas (President of AIOSEO).</em></p>The post <a href=\"https://aioseo.com/announcing-truseo-highlighter/\">Announcing TruSEO Highlighter: Speed Up On-Page Optimization</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"https://aioseo.com/announcing-truseo-highlighter/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"10 Quick &amp; Easy Ways to Index Your Website on Google\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:120:\"https://aioseo.com/index-your-website-on-google/?utm_source=rss&utm_medium=rss&utm_campaign=index-your-website-on-google\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://aioseo.com/index-your-website-on-google/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 18 Sep 2023 15:01:10 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:21:\"google search console\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:35:\"how to index your website on google\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:13:\"index website\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:24:\"submit website to google\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=36591\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:466:\"<p>Do you want to know how to index your website on Google so it’ll show up in search results? In this post, we’ll show you 9 quick and easy ways to index your website on Google. We’ll also explain what Google’s index is and how to check if Google has indexed your site.</p>\nThe post <a href=\"https://aioseo.com/index-your-website-on-google/\">10 Quick & Easy Ways to Index Your Website on Google</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:43231:\"<p>Do you want to know how to index your website on Google so it’ll show up in search results?</p>\n\n\n\n<p>Google uses its index to look for the most relevant content to match users&#8217; search queries. This means if your website isn’t indexed, it doesn’t exist in Google’s database, and it won&#8217;t rank for relevant search terms. And that would be bad news if you want to drive organic traffic to your site.&nbsp;</p>\n\n\n\n<p>In this article, we’ll show you some quick and easy ways to index your website on Google. We’ll also explain what Google’s index is and how to check if Google has indexed your site.&nbsp;</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-googles-index\">What Is Google’s Index?</a></li><li><a href=\"#aioseo-how-to-index-your-website-on-google\">How to Index Your Website on Google</a><ul><li><a href=\"#check-wordpress-settings-for-search-engine-visibility\">1. Check WordPress Settings for Search Engine Visibility</a></li><li><a href=\"#submit-your-website-to-google-search-console\">2. Submit Your Website to Google Search Console</a></li><li><a href=\"#create-an-xml-sitemap\">3. Create an XML Sitemap</a><ul></ul></li><li><a href=\"#submit-your-sitemap-to-google-search-console\">4. Submit Your Sitemap to Google Search Console</a></li><li><a href=\"#aioseo-leverage-the-indexnow-protocol\">5. Leverage the IndexNow Protocol</a></li><li><a href=\"#optimize-your-robots-txt-file\">6. Optimize Your Robots.txt File</a></li><li><a href=\"#check-your-noindex-tags\">7. Check Your Noindex Tags</a></li><li><a href=\"#remove-nofollow-links\">8. Remove Nofollow Links</a></li><li><a href=\"#create-internal-links-on-your-website\">9. Create Internal Links on Your Website</a></li><li><a href=\"#build-high-quality-backlinks\">10. Build High-Quality Backlinks</a></li></ul></li><li><a href=\"#how-to-check-if-google-has-indexed-your-website\">How to Check If Google Has Indexed Your Website</a><ul><li><a href=\"#aioseo-1-inspect-your-urls-using-google-search-console\">1. Inspect Your URLs Using Google Search Console</a></li><li><a href=\"#aioseo-2-use-google-to-see-if-your-site-is-indexed\">2. Use Google to See If Your Site Is Indexed</a></li></ul></li><li><a href=\"#aioseo-how-to-get-indexed-on-google-your-faqs-answered\">How to Get Indexed on Google: Your FAQs Answered</a><ul><li><a href=\"#aioseo-what-does-it-mean-to-be-indexed-on-google\">What does it mean to be indexed on Google?</a></li><li><a href=\"#aioseo-do-i-need-to-submit-my-site-to-google-for-indexing\">Do I need to submit my site to Google for indexing?</a></li><li><a href=\"#aioseo-how-long-does-it-take-for-google-to-index-my-site\">How long does it take for Google to index my site?</a></li></ul></li></ul></div>\n</div></div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"9 Quick &amp; Easy Ways to Index Your Website on Google\" width=\"500\" height=\"281\" src=\"https://www.youtube.com/embed/ho7vwf-E9ZE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen></iframe>\n</div></figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-googles-index\">What Is Google’s Index?</h2>\n\n\n\n<p>Google’s index is simply a list of all the web pages that Google has crawled and knows about. If Google doesn’t index your website, it won&#8217;t appear in search results.&nbsp;</p>\n\n\n\n<p>No one would find your site, which wouldn’t be good for business&#8230; Now, you probably understand why indexing is crucial to rank on Google.  </p>\n\n\n\n<p>Since there are a lot of complicated words in this post, we&#8217;ll start by defining a few key terms so you know what we’re talking about:</p>\n\n\n\n<ul>\n<li><strong>Indexing</strong> – the process of storing web pages in a Google index (database)</li>\n\n\n\n<li><strong>Crawling</strong> – the process of following hyperlinks on the web to discover new content</li>\n\n\n\n<li><strong>Googlebot/web spider</strong> – Google&#8217;s software that systematically searches the web for new content by following links</li>\n</ul>\n\n\n\n<p>Now that you know what these key terms mean, let’s take a look at how to index your website on Google next.&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-index-your-website-on-google\">How to Index Your Website on Google</h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"706\" height=\"638\" src=\"https://aioseo.com/wp-content/uploads/2021/04/get-your-site-indexed-infographic-by-woorank.png\" alt=\"How to get your site indexed infographic by woorank\" class=\"wp-image-36592\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/get-your-site-indexed-infographic-by-woorank.png 706w, https://aioseo.com/wp-content/uploads/2021/04/get-your-site-indexed-infographic-by-woorank-300x271.png 300w, https://aioseo.com/wp-content/uploads/2021/04/get-your-site-indexed-infographic-by-woorank-600x542.png 600w, https://aioseo.com/wp-content/uploads/2021/04/get-your-site-indexed-infographic-by-woorank-66x60.png 66w, https://aioseo.com/wp-content/uploads/2021/04/get-your-site-indexed-infographic-by-woorank-100x90.png 100w\" sizes=\"(max-width: 706px) 100vw, 706px\" /></figure>\n\n\n\n<p>As mentioned, Google uses its index to look for and show the most relevant content when users are performing a search. This means that Google needs to be able to find your website to index and show it in search results. </p>\n\n\n\n<p>Luckily, you can do a few things to ensure the search giant will index your site. It all starts with having a powerful WordPress SEO plugin like <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO) installed on your site.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2023/01/aioseo.png\" alt=\"aioseo homepage\" class=\"wp-image-151544\" srcset=\"https://aioseo.com/wp-content/uploads/2023/01/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is the best WordPress SEO plugin on the market, boasting over 3 million active installs. Millions of savvy website owners and marketers trust the plugin to help them dominate SERPs and drive relevant site traffic.&nbsp;</p>\n\n\n\n<p>It also has many <a href=\"https://aioseo.com/features/\" title=\"Features\">powerful SEO features and modules</a> to help you optimize your website for crawlability and indexability.</p>\n\n\n\n<p>Here&#8217;s how to <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">install AIOSEO</a> on your site if you haven&#8217;t already.</p>\n\n\n\n<p>Let&#8217;s dive into the ways you can improve your indexing so you see AIOSEO&#8217;s features in action.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"check-wordpress-settings-for-search-engine-visibility\">1. Check WordPress Settings for Search Engine Visibility</h3>\n\n\n\n<p>First, you should ensure your WordPress site is visible to search engines. </p>\n\n\n\n<p>You can easily check this by going to the <strong>Settings » Reading</strong> page and scrolling down to the <strong>Search Engine Visibility</strong> option.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"198\" src=\"https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress.png\" alt=\"Checking WordPress settings for search engine visibility \" class=\"wp-image-36593\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress.png 730w, https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress-300x81.png 300w, https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress-600x163.png 600w, https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress-190x52.png 190w, https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress-332x90.png 332w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Make sure to remove the check mark from this option so search engines can index and crawl your website.</p>\n\n\n\n<p>Now, let’s move on to how to submit your website to Google next.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"submit-your-website-to-google-search-console\">2. Submit Your Website to Google Search Console</h3>\n\n\n\n<p>Google Search Console (GSC), formerly “Google Webmaster Tools,” is a free service available to all website owners.</p>\n\n\n\n<p>It shows you how Google indexes and adds your site to Google search results so that you can make sure the right people are seeing your website.</p>\n\n\n\n<p>You can easily submit your website to Google Search Console and check if your web pages are indexed using AIOSEO&#8217;s <a href=\"https://aioseo.com/features/webmaster-tools/\" title=\"Webmaster Tools\">Webmaster Tools</a>.</p>\n\n\n\n<p>To get started, go to <strong>General Settings</strong> in the <strong>All in One SEO </strong>menu, then click the <strong>Webmaster Tools</strong> tab.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"375\" src=\"https://aioseo.com/wp-content/uploads/2021/04/webmaster-verification-screen-in-all-in-one-seo.png\" alt=\"How to index your website on Google - webmaster tools in All in One SEO\" class=\"wp-image-36595\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/webmaster-verification-screen-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/04/webmaster-verification-screen-in-all-in-one-seo-300x154.png 300w, https://aioseo.com/wp-content/uploads/2021/04/webmaster-verification-screen-in-all-in-one-seo-600x308.png 600w, https://aioseo.com/wp-content/uploads/2021/04/webmaster-verification-screen-in-all-in-one-seo-117x60.png 117w, https://aioseo.com/wp-content/uploads/2021/04/webmaster-verification-screen-in-all-in-one-seo-175x90.png 175w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Now, navigate to <a href=\"https://search.google.com/search-console/about\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Google Search Console</a> and copy the HTML verification tag. If you haven’t added your site yet, you can check out our guide on <a href=\"https://aioseo.com/how-to-add-google-search-console-to-your-wordpress-website/\" title=\"How to Add Google Search Console to Your WordPress Website\">how to add Google Search Console to your WordPress website</a>.&nbsp;&nbsp;&nbsp;</p>\n\n\n\n<p>Next, click on the <strong>Google Search Console</strong> block and paste the HTML tag into the <strong>Google Verification Code</strong> field.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"226\" src=\"https://aioseo.com/wp-content/uploads/2021/04/verify-website-ownership-in-google-using-aioseo.png\" alt=\"Verifying website in Google Search Console using All in One SEO\" class=\"wp-image-36596\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/verify-website-ownership-in-google-using-aioseo.png 730w, https://aioseo.com/wp-content/uploads/2021/04/verify-website-ownership-in-google-using-aioseo-300x93.png 300w, https://aioseo.com/wp-content/uploads/2021/04/verify-website-ownership-in-google-using-aioseo-600x186.png 600w, https://aioseo.com/wp-content/uploads/2021/04/verify-website-ownership-in-google-using-aioseo-190x60.png 190w, https://aioseo.com/wp-content/uploads/2021/04/verify-website-ownership-in-google-using-aioseo-291x90.png 291w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Then, go back to Google Search Console and click the <strong>Verify</strong> button.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"706\" height=\"492\" src=\"https://aioseo.com/wp-content/uploads/2021/04/verify-ownership-in-google-search-control-2.png\" alt=\"Verifying website ownership in Google Search Console using All in One SEO\" class=\"wp-image-36726\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/verify-ownership-in-google-search-control-2.png 706w, https://aioseo.com/wp-content/uploads/2021/04/verify-ownership-in-google-search-control-2-300x209.png 300w, https://aioseo.com/wp-content/uploads/2021/04/verify-ownership-in-google-search-control-2-600x418.png 600w, https://aioseo.com/wp-content/uploads/2021/04/verify-ownership-in-google-search-control-2-86x60.png 86w, https://aioseo.com/wp-content/uploads/2021/04/verify-ownership-in-google-search-control-2-129x90.png 129w\" sizes=\"(max-width: 706px) 100vw, 706px\" /></figure>\n\n\n\n<p>Google Search Console will look for the HTML tag in your site’s code and show you an <strong>Ownership verified</strong> message.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"706\" height=\"321\" src=\"https://aioseo.com/wp-content/uploads/2021/04/google-verified-success.png\" alt=\"Google Search Console website ownership verified\" class=\"wp-image-36725\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/google-verified-success.png 706w, https://aioseo.com/wp-content/uploads/2021/04/google-verified-success-300x136.png 300w, https://aioseo.com/wp-content/uploads/2021/04/google-verified-success-704x321.png 704w, https://aioseo.com/wp-content/uploads/2021/04/google-verified-success-600x273.png 600w, https://aioseo.com/wp-content/uploads/2021/04/google-verified-success-132x60.png 132w, https://aioseo.com/wp-content/uploads/2021/04/google-verified-success-198x90.png 198w\" sizes=\"(max-width: 706px) 100vw, 706px\" /></figure>\n\n\n\n<p>You have verified your website with Google Search Control and ensured your content will get indexed.&nbsp;</p>\n\n\n\n<p><strong>Note:</strong> If you don’t see this message, then you need to <a href=\"https://www.wpbeginner.com/beginners-guide/how-to-clear-your-cache-in-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">clear your WordPress cache</a>. It’ll ensure that Google can get to the latest version of your site.&nbsp;</p>\n\n\n\n<p>Now, all you need is a bit of patience since your site won’t get indexed overnight. It’ll take a little while, but there are ways to speed up the indexing process. </p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"create-an-xml-sitemap\">3. Create an XML Sitemap</h3>\n\n\n\n<p>A sitemap helps search engines easily navigate through your website content. It gives them a list of all your content in a machine-readable format.</p>\n\n\n\n<p>It also tells search engines which links on your site are more important than others and how frequently you update your site.</p>\n\n\n\n<p>Sitemaps are extremely useful when you <a href=\"https://www.wpbeginner.com/start-a-wordpress-blog/\" target=\"_blank\" rel=\"noreferrer noopener\">first start a blog</a> or <a href=\"https://aioseo.com/how-to-do-seo-for-a-new-website-pro-tips/\" title=\"How to Do SEO for a New Website [8 Pro Tips]\">create a new website</a> because most new websites don’t have that many internal links or backlinks yet. </p>\n\n\n\n<p>By creating an XML sitemap, you can ensure that search engines index your new content and all your important posts and pages.&nbsp;</p>\n\n\n\n<p>The easiest way to create an XML sitemap is by using AIOSEO, which we&#8217;ll show you how to do next. Best of all, it automatically notifies search engines whenever you publish, update, or delete content on your website. </p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-enable-xml-sitemap-in-aioseo\">Enable XML Sitemap in AIOSEO</h3>\n\n\n\n<p>To get started, go to <strong>Sitemaps </strong>in the <strong>All in One SEO</strong> menu. Next, click on <strong>General Sitemap</strong> in the top main navigation menu.&nbsp;&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"478\" src=\"https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-sitemaps.png\" alt=\"AIOSEO Sitemap feature\" class=\"wp-image-221076\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-sitemaps.png 702w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-sitemaps-300x204.png 300w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-sitemaps-600x409.png 600w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-sitemaps-88x60.png 88w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-sitemaps-132x90.png 132w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>This will open the <strong>General Sitemap</strong> window, where you can see that <strong>Enable Sitemap</strong> is set to on.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"346\" src=\"https://aioseo.com/wp-content/uploads/2021/03/enable-sitemap-in-all-in-one-seo.png\" alt=\"Enabling sitemap in All in One SEO\" class=\"wp-image-31228\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/enable-sitemap-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/03/enable-sitemap-in-all-in-one-seo-300x142.png 300w, https://aioseo.com/wp-content/uploads/2021/03/enable-sitemap-in-all-in-one-seo-600x284.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>After that, you can click on the <strong>Open Sitemap</strong> button to view your XML sitemap.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"346\" src=\"https://aioseo.com/wp-content/uploads/2020/12/open-sitemap-in-all-in-one-seo.png\" alt=\"Open sitemap in All in One SEO\" class=\"wp-image-22657\" srcset=\"https://aioseo.com/wp-content/uploads/2020/12/open-sitemap-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2020/12/open-sitemap-in-all-in-one-seo-300x142.png 300w, https://aioseo.com/wp-content/uploads/2020/12/open-sitemap-in-all-in-one-seo-600x284.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Once you’ve opened the sitemap, you’ll see an index page for your XML sitemap that looks like this:</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"404\" src=\"https://aioseo.com/wp-content/uploads/2020/12/example-xml-sitemap-in-all-in-one-seo.png\" alt=\"Example of XML sitemap index page in All in One SEO\" class=\"wp-image-22658\" srcset=\"https://aioseo.com/wp-content/uploads/2020/12/example-xml-sitemap-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2020/12/example-xml-sitemap-in-all-in-one-seo-300x166.png 300w, https://aioseo.com/wp-content/uploads/2020/12/example-xml-sitemap-in-all-in-one-seo-600x332.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>That’s it!&nbsp;</p>\n\n\n\n<p>Now, you can rest assured that Google will know about all your web pages and can show them in search results.</p>\n\n\n\n<p>For more details on how to customize your sitemap, you can check out our post on <a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\" title=\"How to Create a Sitemap in WordPress (The Easy Way)\">how to create a sitemap in WordPress</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"submit-your-sitemap-to-google-search-console\">4. Submit Your Sitemap to Google Search Console</h3>\n\n\n\n<p>The next step is to submit your XML sitemap to Google Search Console. </p>\n\n\n\n<p>Simply log in to your <a href=\"https://search.google.com/search-console/about\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Search Console</a> account and select your website.</p>\n\n\n\n<p>Then, go to <strong>Sitemaps </strong>on the left side of the screen and add the last part of your sitemap URL (sitemap.xml) under the <strong>Add new sitemap</strong> section, and click on the <strong>Submit</strong> button.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"247\" src=\"https://aioseo.com/wp-content/uploads/2021/04/submitting-sitemap-in-google-search-console-1.png\" alt=\"Submitting sitemap to Google Search Console\" class=\"wp-image-36716\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/submitting-sitemap-in-google-search-console-1.png 730w, https://aioseo.com/wp-content/uploads/2021/04/submitting-sitemap-in-google-search-console-1-300x102.png 300w, https://aioseo.com/wp-content/uploads/2021/04/submitting-sitemap-in-google-search-console-1-600x203.png 600w, https://aioseo.com/wp-content/uploads/2021/04/submitting-sitemap-in-google-search-console-1-177x60.png 177w, https://aioseo.com/wp-content/uploads/2021/04/submitting-sitemap-in-google-search-console-1-266x90.png 266w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>As simple as that!</p>\n\n\n\n<p>Once Google has crawled and indexed your site, you will start seeing reports in the search console.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-leverage-the-indexnow-protocol\">5. Leverage the IndexNow Protocol</h3>\n\n\n\n<p>The <a href=\"https://aioseo.com/features/indexnow/\" title=\"IndexNow\">IndexNow protocol</a> makes the internet more efficient by instantly alerting participating search engines of any changes you make on your website. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"429\" src=\"https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-index-now.png\" alt=\"The IndexNow protocol helps your content get indexed faster.\" class=\"wp-image-221089\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-index-now.png 702w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-index-now-300x183.png 300w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-index-now-600x367.png 600w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-index-now-98x60.png 98w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-index-now-147x90.png 147w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>For example, if you change your content or add a new post or page, the IndexNow protocol will ping search engines about those changes.&nbsp;</p>\n\n\n\n<p>Doing so will result in the search engines crawling and indexing your changes faster.</p>\n\n\n\n<p>This means IndexNow is a powerful tool to help you get your content indexed faster, resulting in better chances of ranking.&nbsp;</p>\n\n\n\n<p>The IndexNow protocol is a powerful tool that can help you get your content indexed fast.</p>\n\n\n\n<p>Another significant advantage of IndexNow is that if one search engine participating in the IndexNow initiative is pinged, all other search engines will be alerted when new content is published. As a result, your content will quickly appear in search results for relevant searches.</p>\n\n\n\n<p>The best part is that adding IndexNow to your site is easy. Just follow <a href=\"https://aioseo.com/how-to-add-indexnow-in-wordpress/\" title=\"How to Add IndexNow in WordPress (For Faster Indexing)\">these simple steps</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"optimize-your-robots-txt-file\">6. Optimize Your Robots.txt File</h3>\n\n\n\n<p>A robots.txt file is a powerful SEO tool since it works as a website guide for search engine crawl bots or robots. As you may have guessed, it’s important that your robots.txt gives Google permission to crawl the site.&nbsp;</p>\n\n\n\n<p>On the other hand, it’s common to disallow wp-admin pages since they aren’t useful to your visitors and necessary for Google to crawl. Telling Google not to crawl unnecessary pages can help boost rankings in search engines and increase page speed.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"263\" src=\"https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo.png\" alt=\"Example of a robots.txt file\" class=\"wp-image-36603\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo-300x108.png 300w, https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo-600x216.png 600w, https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo-167x60.png 167w, https://aioseo.com/wp-content/uploads/2021/04/robots-txt-preview-in-all-in-one-seo-250x90.png 250w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>But when it comes to indexing, you need to make sure your pages are crawlable and that you haven’t disallowed any important URLs. Instead, you can tell Google bots to allow crawling them to prioritize these URLs.&nbsp; This is super easy to do with AIOSEO&#8217;s Robots.txt Editor.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"507\" src=\"https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt.png\" alt=\"AIOSEO\'s Robots.txt editor.\" class=\"wp-image-221016\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt.png 702w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt-300x217.png 300w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt-600x433.png 600w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt-83x60.png 83w, https://aioseo.com/wp-content/uploads/2021/04/index-site-on-google-robots-txt-125x90.png 125w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>This powerful tool makes optimizing your robots.txt file easy as it comes with many useful directives such as <strong>Allow</strong>, <strong>Disallow</strong>, <strong>Clean-param</strong>, and <strong>Crawl-delay</strong>.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"426\" src=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives.png\" alt=\"Robots.txt directives\" class=\"wp-image-221028\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives.png 702w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-300x182.png 300w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-600x364.png 600w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-99x60.png 99w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-148x90.png 148w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>You also have the option to import a robots.txt file from another site, saving you a lot of time optimizing yours.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"321\" src=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import.png\" alt=\"Import robots.txt\" class=\"wp-image-221031\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import.png 702w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import-300x137.png 300w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import-600x274.png 600w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import-131x60.png 131w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-import-197x90.png 197w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>For more details, please visit our post on <a href=\"https://aioseo.com/how-to-edit-a-robots-txt-file-in-wordpress/\" title=\"How to Easily Edit a Robots.txt File in WordPress (Step by Step)\">how to edit a robots.txt file in WordPress</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"check-your-noindex-tags\">7. Check Your Noindex Tags</h3>\n\n\n\n<p>If certain pages on your site aren’t being indexed, it may be that they have noindex tags. </p>\n\n\n\n<p>The easiest way to check this is by using Google Search Console. Once you&#8217;ve logged in to your account, go to the <strong>Coverage</strong> tab in the left menu and look for the message: <strong>Excluded by &#8216;noindex&#8217; tag</strong>.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"328\" src=\"https://aioseo.com/wp-content/uploads/2021/04/checking-noindex-tags-in-google-search-console.png\" alt=\"Checking for noindex tags using Google Search Console\" class=\"wp-image-36729\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/checking-noindex-tags-in-google-search-console.png 730w, https://aioseo.com/wp-content/uploads/2021/04/checking-noindex-tags-in-google-search-console-300x135.png 300w, https://aioseo.com/wp-content/uploads/2021/04/checking-noindex-tags-in-google-search-console-600x270.png 600w, https://aioseo.com/wp-content/uploads/2021/04/checking-noindex-tags-in-google-search-console-134x60.png 134w, https://aioseo.com/wp-content/uploads/2021/04/checking-noindex-tags-in-google-search-console-200x90.png 200w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>If you see this message, you need to go back to your WordPress <strong>Settings</strong> <strong>» Reading</strong> (like we showed you earlier) and check so the <strong>Discourage search engines from indexing</strong> <strong>this site</strong> setting is unchecked.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"198\" src=\"https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress.png\" alt=\"Checking WordPress settings for search engine visibility \" class=\"wp-image-36593\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress.png 730w, https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress-300x81.png 300w, https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress-600x163.png 600w, https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress-190x52.png 190w, https://aioseo.com/wp-content/uploads/2021/04/search-engine-visibility-in-wordpress-332x90.png 332w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>If this option is checked, uncheck it and click the <strong>Save Changes</strong> button.</p>\n\n\n\n<p>But if that isn&#8217;t the case, the next step is to see if your URLs are nofollow. We&#8217;ll explain why next.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"remove-nofollow-links\">8. Remove Nofollow Links</h3>\n\n\n\n<p>When Googlebot comes across nofollow links, it flags Google that it should remove these links from its index. So, you need to make sure to remove nofollow internal links.&nbsp;</p>\n\n\n\n<p>Simply look for the rel=“nofollow” link attribute and remove it. You can do this straight from the HTML code or by using the WordPress block editor. </p>\n\n\n\n<p>To learn more, please check our tutorial on <a href=\"https://aioseo.com/how-to-add-nofollow-links-in-wordpress/\" title=\"How to Add Nofollow Links in WordPress (In Just 2 Clicks)\">how to add nofollow links in WordPress</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"create-internal-links-on-your-website\">9. Create Internal Links on Your Website</h3>\n\n\n\n<p>Internal linking is one of the most effective ways to encourage crawling and boost your website’s indexation.</p>\n\n\n\n<p>The paths the crawling spiders take through the web are formed by links. When a page links to another page, the spider follows that path.</p>\n\n\n\n<p>To improve your indexing, you should create links to and from your most important pages. This tells Google, as well as your website visitors, about your new and important content.&nbsp;</p>\n\n\n\n<p>To make internal linking super easy, you can use AIOSEO’s powerful <a href=\"https://aioseo.com/features/internal-link-assistant/\" title=\"Link Assistant\">Link Assistant</a> feature. </p>\n\n\n\n<p>Go to <strong>Link Assistant</strong> in the <strong>All in One SEO</strong> menu and click on the <strong>Links Report</strong>. In this report, you can discover new linking opportunities and see which posts don&#8217;t have any internal links at all (orphan posts). </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"293\" src=\"https://aioseo.com/wp-content/uploads/2022/03/rsz_links-report.png\" alt=\"aioseo links report\" class=\"wp-image-78679\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/rsz_links-report.png 700w, https://aioseo.com/wp-content/uploads/2022/03/rsz_links-report-300x126.png 300w, https://aioseo.com/wp-content/uploads/2022/03/rsz_links-report-600x251.png 600w, https://aioseo.com/wp-content/uploads/2022/03/rsz_links-report-143x60.png 143w, https://aioseo.com/wp-content/uploads/2022/03/rsz_links-report-215x90.png 215w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>You can add the suggested internal links to your content automatically by clicking the <strong>Add Link</strong> button.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"307\" src=\"https://aioseo.com/wp-content/uploads/2022/03/link-assistant-inbound-internal-links-1.png\" alt=\"The tool gives you link suggestions and enables you to add internal links automatically.\" class=\"wp-image-77646\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/link-assistant-inbound-internal-links-1.png 700w, https://aioseo.com/wp-content/uploads/2022/03/link-assistant-inbound-internal-links-1-300x132.png 300w, https://aioseo.com/wp-content/uploads/2022/03/link-assistant-inbound-internal-links-1-600x263.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>No need to manually edit posts one by one. With the Link Assistant, you can build both outbound internal links and inbound internal links in minutes. The best part is you don&#8217;t even have to leave the page.</p>\n\n\n\n<p>You can find more details in our post on <a href=\"https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/\" title=\"6 Ways Link Assistant Can Save You Time On Internal Link Building\">how to save time on internal link building</a>. </p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"build-high-quality-backlinks\">10. Build High-Quality Backlinks</h3>\n\n\n\n<p>Google recognizes that pages are trustworthy if they’re regularly linked to from authority websites.&nbsp;In other words, backlinks also tell Google that a page should be indexed.</p>\n\n\n\n<p>Backlinks can also help with indexing as they make your content more discoverable. If a reputable website with high traffic links to your website, search engine crawlers are likely to follow that link to your site. This can lead to the discovery of new pages and content on your site that need to be indexed. </p>\n\n\n\n<p>You can check out our <a href=\"https://aioseo.com/link-building-guide/\" title=\"The Ultimate Link Building Guide You Need for 2023\">link building guide</a> if you want to know how to build backlinks.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-check-if-google-has-indexed-your-website\">How to Check If Google Has Indexed Your Website</h2>\n\n\n\n<p>We&#8217;re almost finished, but first, we’ll show you 2 quick and easy ways to check if Google has indexed your site:</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-1-inspect-your-urls-using-google-search-console\">1. Inspect Your URLs Using Google Search Console</h3>\n\n\n\n<p>To begin, you can inspect your web pages using Google Search Console’s URL Inspection Tool. </p>\n\n\n\n<p>To do this, go to the <strong>URL Inspection</strong> tool.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"332\" src=\"https://aioseo.com/wp-content/uploads/2021/04/inspect-url-in-google-search-console-1.png\" alt=\"Inspecting URL using Google Search Console\" class=\"wp-image-36717\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/inspect-url-in-google-search-console-1.png 730w, https://aioseo.com/wp-content/uploads/2021/04/inspect-url-in-google-search-console-1-300x136.png 300w, https://aioseo.com/wp-content/uploads/2021/04/inspect-url-in-google-search-console-1-600x273.png 600w, https://aioseo.com/wp-content/uploads/2021/04/inspect-url-in-google-search-console-1-132x60.png 132w, https://aioseo.com/wp-content/uploads/2021/04/inspect-url-in-google-search-console-1-198x90.png 198w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Next, paste the URL you want indexed into the search bar and wait for Google to check the URL. If it’s indexed, you’ll see a green checkmark followed by the text “<strong>URL is on Google</strong>.”</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"187\" src=\"https://aioseo.com/wp-content/uploads/2021/04/url-inspection-in-google-search-console.png\" alt=\"Request indexing in Google Search Console\" class=\"wp-image-36605\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/url-inspection-in-google-search-console.png 730w, https://aioseo.com/wp-content/uploads/2021/04/url-inspection-in-google-search-console-300x77.png 300w, https://aioseo.com/wp-content/uploads/2021/04/url-inspection-in-google-search-console-600x154.png 600w, https://aioseo.com/wp-content/uploads/2021/04/url-inspection-in-google-search-console-190x49.png 190w, https://aioseo.com/wp-content/uploads/2021/04/url-inspection-in-google-search-console-351x90.png 351w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>If the URL isn’t indexed, click on the <strong>Request Indexing</strong> button, and that’s it.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-2-use-google-to-see-if-your-site-is-indexed\">2. Use Google to See If Your Site Is Indexed</h3>\n\n\n\n<p>You can also use Google to see if your site is indexed. Simply go to Google and type in a search for <strong>site:yourwebsite.com</strong>.</p>\n\n\n\n<p>Here&#8217;s an example:</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"159\" src=\"https://aioseo.com/wp-content/uploads/2021/04/checking-if-website-is-indexed-by-google-1.png\" alt=\"Using Google to see if a website is indexed\" class=\"wp-image-36718\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/checking-if-website-is-indexed-by-google-1.png 730w, https://aioseo.com/wp-content/uploads/2021/04/checking-if-website-is-indexed-by-google-1-300x65.png 300w, https://aioseo.com/wp-content/uploads/2021/04/checking-if-website-is-indexed-by-google-1-600x131.png 600w, https://aioseo.com/wp-content/uploads/2021/04/checking-if-website-is-indexed-by-google-1-190x41.png 190w, https://aioseo.com/wp-content/uploads/2021/04/checking-if-website-is-indexed-by-google-1-413x90.png 413w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>The number right below the search shows roughly how many of your pages Google has indexed.</p>\n\n\n\n<p>If you want to check the index status of a specific URL, use the same process but use the full URL instead. </p>\n\n\n\n<p>For example, <strong>site:yourwebsite.com/web-page-slug</strong>.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"730\" height=\"163\" src=\"https://aioseo.com/wp-content/uploads/2021/04/checking-if-url-is-indexed-by-google-1.png\" alt=\"Using Google to see if a page/url is indexed\" class=\"wp-image-36719\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/checking-if-url-is-indexed-by-google-1.png 730w, https://aioseo.com/wp-content/uploads/2021/04/checking-if-url-is-indexed-by-google-1-300x67.png 300w, https://aioseo.com/wp-content/uploads/2021/04/checking-if-url-is-indexed-by-google-1-600x134.png 600w, https://aioseo.com/wp-content/uploads/2021/04/checking-if-url-is-indexed-by-google-1-190x42.png 190w, https://aioseo.com/wp-content/uploads/2021/04/checking-if-url-is-indexed-by-google-1-403x90.png 403w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>If the URL isn&#8217;t indexed, no results will show up, and you can request indexing in Google Search Console.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-get-indexed-on-google-your-faqs-answered\">How to Get Indexed on Google: Your FAQs Answered</h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-does-it-mean-to-be-indexed-on-google\"><h3 class=\"aioseo-faq-block-question\"><strong>What does it mean to be indexed on Google?</strong></h3><div class=\"aioseo-faq-block-answer\">\n<p>Being indexed on Google means that your website&#8217;s pages or content have been discovered and added to Google&#8217;s database. This leads to your website appearing in Google&#8217;s search results when users search for relevant keywords.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-do-i-need-to-submit-my-site-to-google-for-indexing\"><h3 class=\"aioseo-faq-block-question\"><strong>Do I need to submit my site to Google for indexing?</strong></h3><div class=\"aioseo-faq-block-answer\">\n<p>While it&#8217;s not necessary to manually submit your site for indexing, it can expedite the process. You can submit your sitemap through Google Search Console to help Google discover your pages faster.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-how-long-does-it-take-for-google-to-index-my-site\"><h3 class=\"aioseo-faq-block-question\"><strong>How long does it take for Google to index my site?</strong></h3><div class=\"aioseo-faq-block-answer\">\n<p>The time it takes for Google to index your site can vary widely, from a few hours to several weeks. It depends on factors like the website&#8217;s quality, its existing backlinks, and how often Google&#8217;s crawlers visit your site.</p>\n</div></div>\n\n\n\n<p>We hope this post helped you learn how to index your website on Google. Use these tips to help speed up the indexing process of your site, and it’ll show up in search results faster.</p>\n\n\n\n<p>We hope this post helped you understand what crawling and indexing are and why they’re important for your SEO. You may also want to check out other articles on our blog, like our tutorial on <a href=\"https://aioseo.com/how-to-use-primary-category-to-customize-breadcrumbs-wordpress/\" title=\"How to use Primary Category to Customize Breadcrumbs (AIOSEO WordPress Tutorial)\">using the primary category to customize breadcrumbs</a> or our <a href=\"https://aioseo.com/what-is-indexnow-for-seo/\" title=\"What is IndexNow for SEO (Explained in Plain English)?\">guide on IndexNow and its impact on SEO</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.&nbsp;</p>The post <a href=\"https://aioseo.com/index-your-website-on-google/\">10 Quick & Easy Ways to Index Your Website on Google</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://aioseo.com/index-your-website-on-google/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"Keyword Difficulty in SEO: What Is It and How to Use It\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:172:\"https://aioseo.com/keyword-difficulty-in-seo-what-is-it-and-how-to-use-it/?utm_source=rss&utm_medium=rss&utm_campaign=keyword-difficulty-in-seo-what-is-it-and-how-to-use-it\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:82:\"https://aioseo.com/keyword-difficulty-in-seo-what-is-it-and-how-to-use-it/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 14 Sep 2023 13:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:18:\"Keyword difficulty\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:25:\"Keyword difficulty scores\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:16:\"keyword research\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=226973\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:496:\"<p>Keyword difficulty is a crucial element of keyword research. Get it right and you can start ranking quickly. But skip over keyword difficulty, and you’ll likely waste resources creating content that never ranks. In this article, we&#8217;ll explain keyword difficulty&#8230;</p>\nThe post <a href=\"https://aioseo.com/keyword-difficulty-in-seo-what-is-it-and-how-to-use-it/\">Keyword Difficulty in SEO: What Is It and How to Use It</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Sherrie Gossett\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:24642:\"<p>Keyword difficulty is a crucial element of keyword research. Get it right and you can start ranking quickly.</p>\n\n\n\n<p>But skip over keyword difficulty, and you’ll likely waste resources creating content that never ranks.</p>\n\n\n\n<p>In this article, we&#8217;ll explain keyword difficulty and show you how to use it to make your content strategy successful.</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-keyword-difficulty\">What is Keyword Difficulty?</a><ul></ul></li><li><a href=\"#aioseo-why-is-keyword-difficulty-important\">Why is Keyword Difficulty Important?</a><ul></ul></li><li><a href=\"#aioseo-keywords-reflect-search-intent\">Keywords Reflect Search Intent</a></li><li><a href=\"#aioseo-how-to-check-keyword-difficulty\">How to Check Keyword Difficulty</a><ul><li><a href=\"#aioseo-step-1-create-a-semrush-account\">Step 1: Create a Semrush account</a></li><li><a href=\"#aioseo-step-2-enter-a-keyword-into-keyword-overview\">Step 2: Enter a Keyword into Keyword Overview</a></li><li><a href=\"#aioseo-step-3-find-long-tail-keywords-with-commercial-or-transactional-intent\">Step 3: Find Long-Tail Keywords with Commercial or Transactional Intent</a></li><li><a href=\"#aioseo-considering-search-volume\">Understanding Search Volume</a></li></ul></li><li><a href=\"#aioseo-optimize-your-content-for-seo\">Optimize Your Content for SEO</a><ul><li><a href=\"#aioseo-see-the-seo-impact-of-your-changes\">See the SEO Impact of Your Changes</a><ul></ul></li></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-keyword-difficulty\">What is Keyword Difficulty?</h2>\n\n\n\n<p>Keyword difficulty is a metric that indicates how hard it is to rank on the first page (top 10) of Google Search results for a given keyword.</p>\n\n\n\n<p>Available in keyword research software, the keyword difficulty metric is measured on a logarithmic scale out of 100, with 100 being the most difficult to rank for.</p>\n\n\n\n<p>Because these scores are calculated on a logarithmic scale, they&#8217;re often displayed with descriptors like &#8220;Easy,&#8221; &#8220;Possible,&#8221; &#8220;Moderate,&#8221; or &#8220;Hard.&#8221;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/recommends/ahrefs\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"1024\" height=\"350\" src=\"https://aioseo.com/wp-content/uploads/2023/09/ahrefs-keyword-difficulty-1024x350.png\" alt=\"ahrefs keyword difficulty score\" class=\"wp-image-226996\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/ahrefs-keyword-difficulty-1024x350.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/ahrefs-keyword-difficulty-300x103.png 300w, https://aioseo.com/wp-content/uploads/2023/09/ahrefs-keyword-difficulty-768x263.png 768w, https://aioseo.com/wp-content/uploads/2023/09/ahrefs-keyword-difficulty-600x205.png 600w, https://aioseo.com/wp-content/uploads/2023/09/ahrefs-keyword-difficulty-175x60.png 175w, https://aioseo.com/wp-content/uploads/2023/09/ahrefs-keyword-difficulty-263x90.png 263w, https://aioseo.com/wp-content/uploads/2023/09/ahrefs-keyword-difficulty.png 1233w\" sizes=\"100vw\" /></a><figcaption class=\"wp-element-caption\"><em>&#8220;Car insurance quotes&#8221; is rated &#8220;Super Hard&#8221; (88). An estimated 619 backlinks will be needed to rank. Source: Ahrefs.</em></figcaption></figure>\n\n\n\n<p>The keyword difficulty score will often be displayed with the estimated number of <a href=\"https://aioseo.com/referring-domains-vs-backlinks-seo/\" title=\"\">backlinks</a> you’ll need to rank in the top 10. </p>\n\n\n\n<p>These scores assume that the content you create will be high-quality. Plan to create an article that’s better than what&#8217;s in the top 10 <em>and</em> <a href=\"https://aioseo.com/seo-secrets-to-grow-revenue/#aioseo-1-produce-high-quality-content-that-aligns-with-search-intent\">meets search intent</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-how-are-keyword-difficulty-scores-measured\">How are Keyword Difficulty Scores Measured?</h3>\n\n\n\n<p>Keyword difficulty scores are created with proprietary methods. These scores typically factor in the number of backlinks to top-ranking pages and the domain authority or page authority score for those pages.</p>\n\n\n\n<p>Here it&#8217;s worth noting that Google Search doesn’t generate keyword difficulty scores. These scores are an attempt by software companies to crack part of Google&#8217;s &#8220;black box&#8221; and make content production more efficient.</p>\n\n\n\n<p>After all, no one wants to compete in a race they can’t win.</p>\n\n\n\n<p>And that brings us to the importance of keyword difficulty.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-why-is-keyword-difficulty-important\">Why is Keyword Difficulty Important?</h2>\n\n\n\n<p>To create content that ranks and drives conversions, you must make keyword difficulty checks a routine part of your content strategy.</p>\n\n\n\n<p>Otherwise, you&#8217;ll waste resources and lose market share to your competitors.</p>\n\n\n\n<p>Keyword difficulty scores will tell you whether a keyword is winnable and how stiff the competition is.</p>\n\n\n\n<p>For instance, imagine you just launched a new blog. The keywords you&#8217;re researching are all rated &#8220;hard&#8221; or &#8220;very hard.&#8221; The top-ranking articles for those keywords are from big brands like <em>The</em> <em>Wall St. Journal </em>and the University of Oxford.</p>\n\n\n\n<p>You have no reasonable chance of ranking for those keywords. Instead of wasting time and resources trying, you can focus on keywords with an &#8220;easy&#8221; or &#8220;possible&#8221; rating.</p>\n\n\n\n<p>Choosing winnable keywords to create content on will lead to steady traffic growth.</p>\n\n\n\n<p>And this is where long-tail keywords come in.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-long-tail-keywords-and-conversions\">Long-Tail Keywords and Conversions</h3>\n\n\n\n<p>Long-tail keywords are detailed search phrases. The opposite of a long-tail keyword is a broad topic (also called a short-tail keyword).</p>\n\n\n\n<p>To understand these keywords better, imagine you have a home improvement business that provides flooring installation and repair services.</p>\n\n\n\n<p>You might research keywords like &#8220;flooring&#8221; and &#8220;home flooring,&#8221; but these are rated &#8220;Very hard&#8221; to rank for.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"686\" src=\"https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example-1024x686.png\" alt=\"semrush keyword difficulty score\" class=\"wp-image-226979\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example-1024x686.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example-300x201.png 300w, https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example-768x515.png 768w, https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example-1536x1030.png 1536w, https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example-600x402.png 600w, https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example-89x60.png 89w, https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example-134x90.png 134w, https://aioseo.com/wp-content/uploads/2023/09/semrish-keyword-overview-example.png 1696w\" sizes=\"100vw\" /><figcaption class=\"wp-element-caption\"><em>&#8220;Home flooring&#8221; is a commercial keyword rated &#8220;Very hard&#8221; (93) by Semrush.</em></figcaption></figure>\n\n\n\n<p><em>Broad topics, also called “short-tail keywords,” are often difficult to rank for.</em></p>\n\n\n\n<p>However, the following long-tail keywords are rated &#8220;Easy&#8221; to rank for:</p>\n\n\n\n<ul>\n<li>“what is a floating floor”</li>\n\n\n\n<li>“floating floor samples”</li>\n\n\n\n<li>“5 inch maple hardwood flooring”</li>\n</ul>\n\n\n\n<p>There are countless numbers of these easy key phrases.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-keywords-reflect-search-intent\">Keywords Reflect Search Intent</h2>\n\n\n\n<p>To pick good keywords, it&#8217;s best to consider <strong>search intent</strong> along with the keyword difficulty score.</p>\n\n\n\n<p>Search intent is designated in Semrush by letters:</p>\n\n\n\n<ul>\n<li><strong>I</strong> is for Informational: The searcher is gathering information and often has no buying intent yet.</li>\n\n\n\n<li><strong>N </strong>is for Navigational: the intent is to find a particular product or website (e.g., &#8220;in-and-out burger&#8221;)</li>\n\n\n\n<li><strong>C </strong>is for Commercial: the searcher typically compares and considers products, often with a goal of buying in the near term. These searchers may also be trying to solve a problem and might be searching for <a href=\"https://aioseo.com/seo-secrets-to-grow-revenue/#aioseo-4-create-how-to-content\">“How to” content</a>.</li>\n\n\n\n<li><strong>T</strong> is for Transactional: the searcher is on the brink of buying.</li>\n</ul>\n\n\n\n<p>An ideal content strategy will focus on long-tail keywords with a <strong>low difficulty score</strong> and <em>commercial</em> or <em>transactional</em> intent.</p>\n\n\n\n<p>It&#8217;s likely you&#8217;ll also need to create some informational content too. Just be careful not to ignore keywords with commercial and transactional intent. Remember, content focused on the latter will attract people with <em>buying intent</em>.</p>\n\n\n\n<p>Next, we&#8217;ll show you how to check keyword difficulty and find keywords worth ranking for.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-check-keyword-difficulty\">How to Check Keyword Difficulty</h2>\n\n\n\n<p>For our tutorial, we&#8217;ll be using Semrush, a popular keyword research tool.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-1-create-a-semrush-account\">Step 1: Create a Semrush account</h3>\n\n\n\n<p>First, create a <a href=\"https://aioseo.com/recommends/semrush\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Semrush account</a>. You can sign up for a 7-day free trial and cancel anytime.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-2-enter-a-keyword-into-keyword-overview\">Step 2: Enter a Keyword into Keyword Overview</h3>\n\n\n\n<p>Next, open Semrush and click <strong>Keyword Overview</strong> in the left-hand column. In the blank field, enter a keyword you want to research. For our example, we&#8217;ll enter &#8220;<strong>floating floor</strong>.&#8221;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"678\" src=\"https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor-1024x678.png\" alt=\"semrush keyword difficulty example\" class=\"wp-image-226983\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor-1024x678.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor-300x199.png 300w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor-768x509.png 768w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor-1536x1017.png 1536w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor-600x397.png 600w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor-91x60.png 91w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor-136x90.png 136w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-overview-floating-floor.png 1724w\" sizes=\"100vw\" /></figure>\n\n\n\n<p>The keyword has a difficulty score of 36% which is described as &#8220;<strong>Possible</strong>.&#8221; Beneath the score, Semrush provides some helpful context. &#8220;A competitive keyword to rank for. You will need well-structured and unique content.&#8221;</p>\n\n\n\n<p>At right we see the intent is &#8220;Informational.&#8221; We decide to create informational content on the topic of &#8220;floating floors&#8221; but we want to find some long-tail keywords with <strong>Commercial</strong> and <strong>Transactional</strong> <em>intent</em>. How do we do that?</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-3-find-long-tail-keywords-with-commercial-or-transactional-intent\">Step 3: Find Long-Tail Keywords with Commercial or Transactional Intent</h3>\n\n\n\n<p>Simply click the <strong>Keyword Magic Tool</strong> at left in the navigation column. Now we have over 9,000 long-tail keywords related to “floating floor.”</p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-magic-tool-example-1024x422.png\" alt=\"semrush keyword magic tool example\" class=\"wp-image-226984\" style=\"width:584px;height:241px\" width=\"584\" height=\"241\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-magic-tool-example-1024x422.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-magic-tool-example-300x124.png 300w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-magic-tool-example-768x317.png 768w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-magic-tool-example-600x247.png 600w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-magic-tool-example-146x60.png 146w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-magic-tool-example-218x90.png 218w, https://aioseo.com/wp-content/uploads/2023/09/semrush-keyword-magic-tool-example.png 1060w\" sizes=\"(max-width: 584px) 100vw, 584px\" /><figcaption class=\"wp-element-caption\"><em>Above: The Keyword Magic Tool returned over 9,000 possible keywords related to “floating floors.”</em> <em>Keyword Difficulty is displayed in the right column.</em> </figcaption></figure>\n\n\n\n<p>We can sort these results by clicking the <strong>KD%</strong> (Keyword Difficulty score) column twice. (Clicking it once will sort it by highest KD down.)</p>\n\n\n\n<p>We see the following keywords are easy to rank for and have Commercial or Transactional intent:</p>\n\n\n\n<ul>\n<li>sound tec floating floor</li>\n\n\n\n<li>wide plank floating floor</li>\n\n\n\n<li>walnut floating floor</li>\n\n\n\n<li>best floating floors</li>\n\n\n\n<li>glue down vinyl plank flooring vs floating</li>\n\n\n\n<li>floating floor vs glue down</li>\n\n\n\n<li>floating floors pros and cons</li>\n\n\n\n<li>floating kitchen floor</li>\n\n\n\n<li>vapor barrier for floating floor</li>\n\n\n\n<li>pine floating floor</li>\n\n\n\n<li>floating cork floor tiles</li>\n\n\n\n<li>solid wood floating floor</li>\n\n\n\n<li>floating floor clearance</li>\n\n\n\n<li>and so on.</li>\n</ul>\n\n\n\n<p>Your next step would be to sort through the results and pick a handful of topics to create content on.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-considering-search-volume\">Understanding Search Volume</h3>\n\n\n\n<p>Notice that Semrush provides an estimated monthly search volume number, too. This is the <em>estimated</em> amount of monthly searches for a keyword. You&#8217;ll see a number for the U.S. and one for &#8220;Global.&#8221;</p>\n\n\n\n<p>It&#8217;s not uncommon to see N/A (not available) for search volume. This means Semrush doesn&#8217;t have enough clickstream data to provide an estimation.</p>\n\n\n\n<p>Realize that you can also choose to search by U.S. state or city. Again, the search volume will be an estimation only.</p>\n\n\n\n<p>Many marketers recommend finding low-competition, high-volume keywords. That&#8217;s a good approach, but it&#8217;s worth remembering that search intent is key, and traffic doesn&#8217;t equal revenue. So you could rank high for many <em>informational </em>keywords with &#8220;easy&#8221; KD scores and wind up with traffic that doesn&#8217;t convert.</p>\n\n\n\n<p>Conversely, you could rank for commercial and transactional keywords with lower volume and grow revenue consistently.</p>\n\n\n\n<p>Now, after choosing long-tail keywords and creating quality content on them, there’s one more step to rank well.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-optimize-your-content-for-seo\">Optimize Your Content for SEO</h2>\n\n\n\n<p>Once you’ve created your content, you’ll need to optimize it for search engines. This is where a plugin like <a href=\"https://aioseo.com/pricing/\">All in One SEO (AIOSEO)</a> comes in.</p>\n\n\n\n<p>With thousands of 5-star reviews, AIOSEO is a proven solution for on-page search engine optimization. </p>\n\n\n\n<p>The easy-to-use features let you optimize titles, meta descriptions, schemas, and more.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"485\" src=\"https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png\" alt=\"aioseo homepage\" class=\"wp-image-140989\" srcset=\"https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png 1024w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-300x142.png 300w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-768x364.png 768w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-600x284.png 600w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-127x60.png 127w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-190x90.png 190w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage.png 1260w\" sizes=\"100vw\" /></figure>\n\n\n\n<p>Ranking high in search results is easier with AIOSEO. The plugin analyzes your content and gives actionable suggestions to boost SEO. In just 5 minutes, we can implement the recommendations and increase our pages&#8217; optimization score.</p>\n\n\n\n<p>We use AIOSEO on every article before publishing. It&#8217;s been instrumental in growing our revenue and sales through improved search visibility.</p>\n\n\n\n<p>With one click, AIOSEO can add <a href=\"https://aioseo.com/how-to-add-product-rich-snippets-in-wordpress/\">rich snippets</a> to better highlight your content in search engine results pages (SERPs). </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"564\" src=\"https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-1024x564.jpg\" alt=\"rich snippet examples\" class=\"wp-image-203449\" srcset=\"https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-1024x564.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-300x165.jpg 300w, https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-768x423.jpg 768w, https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-1536x846.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-2048x1127.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-600x330.jpg 600w, https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-109x60.jpg 109w, https://aioseo.com/wp-content/uploads/2023/06/leather-jacket-rich-snippet-163x90.jpg 163w\" sizes=\"100vw\" /><figcaption class=\"wp-element-caption\"><em>Rich snippets, Like these above, are attractive search displays that typically lead to higher click-through rates (CTRs.)</em></figcaption></figure>\n\n\n\n<p>Readability checks also ensure your pages are readable and engaging.</p>\n\n\n\n<p>AIOSEO&#8217;s user-friendly design makes on-page optimization simple, even for beginners. </p>\n\n\n\n<p>By following AIOSEO&#8217;s specific SEO tips, you can rank higher and reach more of your target audience. </p>\n\n\n\n<p>We rely on this powerful plugin to improve search rankings for all our website content.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-see-the-seo-impact-of-your-changes\">See the SEO Impact of Your Changes</h3>\n\n\n\n<p>AIOSEO is unique because it shows you <em>how</em> your edits impact your search engine rankings.</p>\n\n\n\n<p>This new feature is called <a href=\"https://aioseo.com/seo-revisions/\">SEO Revisions</a>. And All in One SEO (AIOSEO) is the only plugin that offers it.</p>\n\n\n\n<p>You’ll also see when Google releases new algorithm updates and how those impact your content.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"851\" src=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-seo-revisions-1024x851.webp\" alt=\"aioseo seo revisions feature\" class=\"wp-image-226992\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-seo-revisions-1024x851.webp 1024w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-seo-revisions-300x249.webp 300w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-seo-revisions-768x638.webp 768w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-seo-revisions-600x499.webp 600w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-seo-revisions-72x60.webp 72w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-seo-revisions-108x90.webp 108w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-seo-revisions.webp 1100w\" sizes=\"100vw\" /></figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-qa-on-keyword-difficulty\">Q&amp;A on Keyword Difficulty</h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-is-high-keyword-difficulty-good\"><h3 class=\"aioseo-faq-block-question\">Is high keyword difficulty good?</h3><div class=\"aioseo-faq-block-answer\">\n<p>The higher the keyword difficulty score, the harder it will be for a new article to rank in the top 10 Google search results. The most cost-effective approach to content creation is to <a href=\"https://aioseo.com/seo-secrets-to-grow-revenue/\">target low-difficulty keywords</a> that are relevant to your niche and have a decent search volume.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-which-seo-tool-is-best-for-discovering-keyword-difficulty\"><h3 class=\"aioseo-faq-block-question\">Which SEO tool is best for discovering keyword difficulty?</h3><div class=\"aioseo-faq-block-answer\">\n<p>There are many reliable SEO tools that provide keyword difficulty scores, including Ahrefs, Semrush, and Ubersuggest. These keyword research tools have many of the same features, so the &#8220;best&#8221; one may be the one whose interface you like the most and the one that fits your budget.</p>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-resources-for-keyword-research\">Resources for Keyword Research</h2>\n\n\n\n<ul>\n<li><a href=\"https://aioseo.com/how-to-track-seo-keyword-rankings-in-wordpress/\">How to Track SEO Keyword Rankings in WordPress</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/how-to-easily-monitor-seo-rankings-in-wordpress/\">How to Easily Monitor SEO Rankings in WordPress</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/how-to-use-seo-data-to-boost-search-rankings/\">How to Use SEO Data to Boost Your Search Rankings</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/best-seo-keyword-analysis-tool/\">Best Keyword Analysis Tools</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/check-competitors-keywords/\">How to Steal Your Competitors Top Keywords</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/how-to-find-long-tail-keywords-and-increase-organic-traffic/\">How to Find Long-Tail Keywords and Increase Organic Traffic</a></li>\n\n\n\n<li><a href=\"https://aioseo.com/seo-secrets-to-grow-revenue/\" title=\"\">7 SEO Secrets Used By the Pros to Grow Revenue</a></li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-whats-next\">What&#8217;s Next</h2>\n\n\n\n<p>Now that you’ve learned what keyword difficulty is and why it&#8217;s important what&#8217;s next? Explore <a href=\"https://aioseo.com/how-long-does-seo-take-to-show-results-rank-faster/\" title=\"\">How long does it take to get SEO results?</a> And don’t forget to <a href=\"https://optinmonster.com/lead-generation/\" target=\"_blank\" rel=\"noopener\" title=\"\">plan for conversions</a>.</p>\n\n\n\n<p>Join us on our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a> for easy-to-follow WordPress SEO tutorials. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">X (Twitter)</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/keyword-difficulty-in-seo-what-is-it-and-how-to-use-it/\">Keyword Difficulty in SEO: What Is It and How to Use It</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"https://aioseo.com/keyword-difficulty-in-seo-what-is-it-and-how-to-use-it/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"6 Best WordPress Popup Plugins to Skyrocket Leads &amp; Sales\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:120:\"https://aioseo.com/best-wordpress-popup-plugins/?utm_source=rss&utm_medium=rss&utm_campaign=best-wordpress-popup-plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://aioseo.com/best-wordpress-popup-plugins/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 12 Sep 2023 10:04:16 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:28:\"best wordpress popup plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:13:\"popup plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:17:\"WordPress plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=221878\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:437:\"<p>Are you looking for the best WordPress popup plugins to get more leads and boost conversions? Popup plugins are a powerful tool that can drastically grow your subscribers and sales. But with so many options to choose from, finding the&#8230;</p>\nThe post <a href=\"https://aioseo.com/best-wordpress-popup-plugins/\">6 Best WordPress Popup Plugins to Skyrocket Leads & Sales</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Gabriela Jhean\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:36421:\"<p>Are you looking for the best WordPress popup plugins to get more leads and boost conversions?</p>\n\n\n\n<p>Popup plugins are a powerful tool that can drastically grow your subscribers and sales. </p>\n\n\n\n<p>But with so many options to choose from, finding the right one can feel overwhelming.</p>\n\n\n\n<p>So we did the research for you.</p>\n\n\n\n<p>In this article, we’ll reveal the best WordPress popup plugins for website owners ready to elevate their business to new heights.</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-to-consider-in-popup-plugins-for-wordpress\">What to Consider in Popup Plugins for WordPress</a></li><li><a href=\"#aioseo-best-wordpress-popup-plugins-our-expert-picks\">Best WordPress Popup Plugins: Our Expert Picks</a><ul><li><a href=\"#aioseo-1-optinmonster\">1. OptinMonster</a></li><li><a href=\"#aioseo-2-thrive-leads\">2. Thrive Leads</a></li><li><a href=\"#aioseo-3-elementor-pro\">3. Elementor Pro</a></li><li><a href=\"#aioseo-4-trustpulse\">4. TrustPulse</a></li><li><a href=\"#aioseo-5-bloom\">5. Bloom</a></li><li><a href=\"#aioseo-6-popup-maker\">6. Popup Maker</a></li><li><a href=\"#aioseo-bonus-sumo\">Bonus: Sumo</a></li></ul></li><li><a href=\"#aioseo-pricing-and-feature-comparison-of-wordpress-popup-plugins\">Pricing and Feature Comparison of WordPress Popup Plugins</a></li><li><a href=\"#aioseo-qa-on-popup-plugins-for-wordpress\">Q&amp;A on Popup Plugins for WordPress</a><ul></ul></li><li><a href=\"#aioseo-fuel-your-websites-growth-with-wordpress-popup-plugins\">Fuel Your Website’s Growth With WordPress Popup Plugins</a></li></ul></div>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-to-consider-in-popup-plugins-for-wordpress\">What to Consider in Popup Plugins for WordPress</h2>\n\n\n\n<p>Not all popup plugins are created equal. At their worst, they can slow down your website, disrupt the user experience, and even drive away your customers.</p>\n\n\n\n<p>And at their best, they launch your email lists, conversions, and growth of your business.</p>\n\n\n\n<p>That&#8217;s why it&#8217;s critical to choose the right one.</p>\n\n\n\n<p>When comparing the best WordPress popup plugins, we looked at the following criteria:</p>\n\n\n\n<ul>\n<li><strong>Intuitive Interface: </strong>These plugins are easy to use from the get-go. They don&#8217;t have a learning curve to get your site up and running with its <a href=\"https://optinmonster.com/lead-generation/\" target=\"_blank\" rel=\"noopener\" title=\"\">lead generation</a> efforts. There&#8217;s also no coding required.</li>\n\n\n\n<li><strong>User-Friendly Designs:</strong> This goes for both the website owner and your visitors. For website owners, popup templates are easy to customize. For visitors, the popup designs enhance, rather than disrupt, the user journey.</li>\n\n\n\n<li><strong>Lightweight Performance:</strong> The best popup plugins for WordPress won&#8217;t drag down your website&#8217;s loading times. Our selection is optimized for speed.</li>\n\n\n\n<li><strong>Customization Features: </strong>The most effective popups use custom elements like trigger options, time delays, engaging calls to action (CTAs), and unique design options.</li>\n\n\n\n<li><strong>Advanced Targeting Options:</strong> Plugins that let you precisely target specific user segments are drastically more impactful than generic catch-alls. These tools allow you to target your efforts based on behavior, location, referral source, and more.</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-best-wordpress-popup-plugins-our-expert-picks\">Best WordPress Popup Plugins: Our Expert Picks</h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-1-optinmonster\">1. <a href=\"https://optinmonster.com\" target=\"_blank\" rel=\"noopener\" title=\"OptinMonster - Lead Generation &amp; Conversion Optimization Tool\">OptinMonster</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://optinmonster.com\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"313\" src=\"https://aioseo.com/wp-content/uploads/2023/08/optinmonster-homepage.png\" alt=\"Homepage of OptinMonster, our top pick for the best WordPress popup plugins.\" class=\"wp-image-221996\" title=\"OptinMonster Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/optinmonster-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/optinmonster-homepage-300x134.png 300w, https://aioseo.com/wp-content/uploads/2023/08/optinmonster-homepage-600x268.png 600w, https://aioseo.com/wp-content/uploads/2023/08/optinmonster-homepage-135x60.png 135w, https://aioseo.com/wp-content/uploads/2023/08/optinmonster-homepage-202x90.png 202w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://optinmonster.com\" target=\"_blank\" rel=\"noopener\" title=\"OptinMonster - Lead Generation &amp; Conversion Optimization Tool\">OptinMonster</a> is the most comprehensive and powerful conversion optimization plugin on the market. It offers a robust tool kit to empower website owners and marketers to engage their audience and boost conversions. With its innovative features and user-friendly interface, OptinMonster has earned its reputation as the best WordPress popup plugin for those seeking to maximize their website’s potential.</p>\n\n\n\n<p>We love it for its ease of use and visually stunning offers. Whether you’re customizing one of their many templates, A/B testing different types of popups, or gaining valuable insights from reporting, each step is uncomplicated and easy to understand.</p>\n\n\n\n<p>They also offer <strong>unlimited</strong> popups.</p>\n\n\n\n<p>OptinMonster has many proprietary features that make campaigns more effective than the competition.</p>\n\n\n\n<p>Here are some of our favorite tools exclusive to OptinMonster:</p>\n\n\n\n<ul>\n<li><a href=\"https://optinmonster.com/features/exit-intent/\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>Exit-Intent</strong>® <strong>technology</strong></a> captures the attention of users who are about to leave your website. These triggers reduce cart abandonment and convert visits into revenue.</li>\n\n\n\n<li><a href=\"https://optinmonster.com/features/inactivity-sensor-exit-intent-for-mobile/\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>InactivitySensor&#x2122;</strong></a> compels inactive users back to your site and encourages them to take the next step. This feature has proven to help retailers close sales and publishers grow subscribers.</li>\n\n\n\n<li><a href=\"https://optinmonster.com/features/monsterlinks/\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>MonsterLinks&#x2122; 2-step opt-ins</strong></a> turn any clicked link or image into a popup encouraging users to subscribe or buy. We love how this technology turns your existing assets (images and links) into effective lead generation.</li>\n</ul>\n\n\n\n<p><strong>Ideal for:</strong> Any website owner serious about growing their business.</p>\n\n\n\n<p><strong>Standout feature: </strong>The <a href=\"https://optinmonster.com/features/form-builder/\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>drag-and-drop builder</strong></a> makes it easier than ever to create eye-catching popups and fullscreen overlays. With a generous portfolio of attractive templates, you can intuitively customize your campaigns to reflect your brand. OptinMonster has <strong>over 400 templates built-in</strong>, the most of any popup maker in the world!</p>\n\n\n\n<p><strong>Cost: </strong>As low as $9/month (billed annually)</p>\n\n\n\n<p>OptinMonster offers <a href=\"https://optinmonster.com/pricing/\" target=\"_blank\" rel=\"noopener\" title=\"\">4 plans</a> to meet the needs of every budget. Their most popular plan is a Pro account for $29/month. To unlock all the OptinMonster tools, a Growth account is $49/month.</p>\n\n\n\n<p>Every plan also comes with a <strong>14-day no-risk guarantee</strong>.</p>\n\n\n\n<p><strong>Features and Benefits:</strong></p>\n\n\n\n<ul>\n<li><strong>Precise Targeting: </strong>Use behavior, demographics, and referral source targeting to engage specific audience segments.</li>\n\n\n\n<li><strong>Scroll Trigger:</strong> Engage your customers at just the right moment with triggered popups at strategic points on your page.</li>\n\n\n\n<li><strong>Popup Templates:</strong> A library of 400 templates and their drag-and-drop popup builder allows you to be the designer of attractive popups that convert.</li>\n\n\n\n<li><strong>Campaigns:</strong> Choose from various campaign types, including floating bars, coupon wheel opt-ins, countdown timers, lightbox popups, and content lockers to <a href=\"https://optinmonster.com/73-proven-and-simple-ways-to-grow-your-email-list/\" target=\"_blank\" rel=\"noopener\" title=\"\">grow your email list</a>.</li>\n\n\n\n<li><strong>Customizable Opt-In Forms:</strong> A library of 400 templates and an intuitive interface allows you to be the designer of attractive campaigns.</li>\n\n\n\n<li><strong>Google Analytics Integration: </strong>Connect your OptinMonster account with Google Analytics for detailed popup tracking.</li>\n\n\n\n<li><strong>Intuitive Interface:</strong> Whether you’re a beginner to WordPress or a seasoned pro, this popup plugin is one of the easiest to navigate and customize.</li>\n\n\n\n<li><strong>Support: </strong>OptinMonster’s friendly and knowledgeable support staff is available to answer any questions to help you get the most out of their plugin.</li>\n</ul>\n\n\n\n<p><strong>Drawbacks:</strong></p>\n\n\n\n<ul>\n<li><strong>Pageview Limits on Free Version:</strong> The free version comes with 500 pageview credits. Once you surpass this limit, you&#8217;ll need to upgrade to a paid plan.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-2-thrive-leads\">2. <a href=\"https://aioseo.com/recommends/thrive-leads/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Thrive Leads</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/recommends/thrive-leads/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"330\" src=\"https://aioseo.com/wp-content/uploads/2023/08/thrive-leads-homepage.png\" alt=\"Thrive Leads homepage, one of the best WordPress popup plugins.\" class=\"wp-image-221995\" title=\"Thrive Leads Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/thrive-leads-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/thrive-leads-homepage-300x141.png 300w, https://aioseo.com/wp-content/uploads/2023/08/thrive-leads-homepage-600x282.png 600w, https://aioseo.com/wp-content/uploads/2023/08/thrive-leads-homepage-128x60.png 128w, https://aioseo.com/wp-content/uploads/2023/08/thrive-leads-homepage-191x90.png 191w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/recommends/thrive-leads/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Thrive Leads\">Thrive Leads</a> is a runner-up for its user-friendliness and aesthetically appealing interface. It gives you total control over every design and text element with attractive templates that are easy to customize.</p>\n\n\n\n<p>Like OptinMonster, Thrive Leads also uses a drag-and-drop popup maker, so you can build email list forms and mobile-friendly popups, all without ever having to touch a piece of code. The process is as simple and straightforward as it gets.</p>\n\n\n\n<p>As for reporting, Thrive Leads makes it easy to interpret detailed statistics. You’ll understand exactly how your campaign is performing and reveal actionable insights to make improvements.</p>\n\n\n\n<p><strong>Ideal for:</strong> e-Commerce businesses, personal brands, and online course creators</p>\n\n\n\n<p><strong>Standout feature: </strong>We love the <strong>mobile-specific templates </strong>that create a fast and positive user experience with popups that look great on all devices.</p>\n\n\n\n<p><strong>Cost: </strong>$99/year</p>\n\n\n\n<p><strong>Features and Benefits:</strong></p>\n\n\n\n<ul>\n<li><strong>Extensive Opt-In Forms: </strong>Customize floating ribbons, in-line forms, 2-step opt-ins, screen overlays, fly-ins, content upgrades, scroll mats, and more for maximum conversions.</li>\n\n\n\n<li><strong>Advanced A/B Testing: </strong>Discover what’s working and what’s not. You can then pivot your energy to campaigns that generate the most revenue and grow campaigns that show promise.</li>\n\n\n\n<li><strong>SmartExit:</strong> Exit-intent popups can help you convert leads into customers and subscribers before they leave your site.</li>\n\n\n\n<li><strong>Page-Level Targeting:</strong> Turn visitors into leads with page-level targeting that allows you to select specific pages and posts for optimal efficacy.</li>\n</ul>\n\n\n\n<p><strong>Drawbacks:</strong></p>\n\n\n\n<ul>\n<li><strong>No Free Version:</strong> Thrive Leads doesn’t have a free option but offers a 30-day money-back guarantee.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-3-elementor-pro\">3. <a href=\"https://aioseo.com/recommends/elementor-pro/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Elementor Pro</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/recommends/elementor-pro/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"700\" height=\"251\" src=\"https://aioseo.com/wp-content/uploads/2023/08/elementor-pro-popup-maker.png\" alt=\"Elementor Pro homepage that reads, &quot;Engage Your Audience with Stunning Popups.&quot;\" class=\"wp-image-221994\" title=\"Elementor Pro Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/elementor-pro-popup-maker.png 700w, https://aioseo.com/wp-content/uploads/2023/08/elementor-pro-popup-maker-300x108.png 300w, https://aioseo.com/wp-content/uploads/2023/08/elementor-pro-popup-maker-600x215.png 600w, https://aioseo.com/wp-content/uploads/2023/08/elementor-pro-popup-maker-167x60.png 167w, https://aioseo.com/wp-content/uploads/2023/08/elementor-pro-popup-maker-251x90.png 251w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/recommends/elementor-pro/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Elementor Pro</a> is a WordPress landing page builder that offers engaging, designer-made popup templates. You can leverage its drag-and-drop editor to bring your popup visions to life without coding constraints. It is incredibly beginner-friendly but also includes advanced settings for those wanting to take their lead-generation efforts to the next level.</p>\n\n\n\n<p>Their popup builder plugin includes a variety of targeting capabilities, from page-based to behavior-driven targeting, like clicks, scrolling, and form submission.</p>\n\n\n\n<p>We also love how easily you can integrate your popups into other email service providers and CRMs, like MailChimp, Hubspot, Drip, ActiveCampaign, and more.</p>\n\n\n\n<p><strong>Ideal for:</strong> Designers and premium retailers</p>\n\n\n\n<p><strong>Standout feature: </strong>With over 100 <strong>designer-made templates</strong> to choose from, Elementor Pro takes a quality-over-quantity approach to its popup builder. Each design is visually stunning and customizable to capture your brand.</p>\n\n\n\n<p><strong>Cost: </strong>$59/year</p>\n\n\n\n<p>While Elementor does offer a free page builder plugin, you will need a Pro account to unlock the popup builder.</p>\n\n\n\n<p><strong>Features and Benefits:</strong></p>\n\n\n\n<ul>\n<li><strong>Creative Visuals:</strong> Leverage the power of design without the need for coding, resulting in captivating popups that match your brand.</li>\n\n\n\n<li><strong>Seamless Integration:</strong> Effortlessly integrate popups into your other marketing channels, maintaining a consistent user experience.</li>\n\n\n\n<li><strong>Responsive Design:</strong> Ensure your popups look flawless on any device, maintaining engagement across different screen sizes.</li>\n\n\n\n<li><strong>Email Integration: </strong>Connect your popups with most email marketing services for seamless branding.</li>\n</ul>\n\n\n\n<p><strong>Drawbacks:</strong></p>\n\n\n\n<ul>\n<li><strong>No A/B Testing:</strong> Elementor Pro offers no A/B testing capabilities.</li>\n\n\n\n<li><strong>No Analytics: </strong>This plugin does not offer popup analytics.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-4-trustpulse\">4. <a href=\"https://trustpulse.com\" target=\"_blank\" title=\"TrustPulse - Social Proof Software to Grow Conversions\" rel=\"noopener\">TrustPulse</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://trustpulse.com\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"391\" src=\"https://aioseo.com/wp-content/uploads/2023/08/trustpulse-homepage.png\" alt=\"TrustPulse homepage, a social proof popup plugin.\" class=\"wp-image-221993\" title=\"TrustPulse Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/trustpulse-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/trustpulse-homepage-300x167.png 300w, https://aioseo.com/wp-content/uploads/2023/08/trustpulse-homepage-600x334.png 600w, https://aioseo.com/wp-content/uploads/2023/08/trustpulse-homepage-108x60.png 108w, https://aioseo.com/wp-content/uploads/2023/08/trustpulse-homepage-162x90.png 162w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://trustpulse.com\" target=\"_blank\" rel=\"noopener\" title=\"TrustPulse - Social Proof Software to Grow Conversions\">TrustPulse</a> is an innovative solution that uses social proof to cultivate trust and boost conversions. It operates on the principle that people are likelier to engage with a website where others have found value. Social proof acts as a visual representation of this proof.</p>\n\n\n\n<p>Using real-time notifications to display other user activity (purchase, email signups, and demo registrations), you demonstrate the popularity and credibility of your brand.</p>\n\n\n\n<p>It’s no secret that our peers often influence our actions. TrustPulse taps into this psychology with social proof that plays on <a href=\"https://www.wpbeginner.com/wp-tutorials/how-to-use-fomo-on-your-wordpress-site-to-increase-conversions/\" target=\"_blank\" rel=\"noopener\" title=\"\">FOMO</a> (fear of missing out). Showing other visitors’ actions as they occur creates a sense of urgency that encourages users to take the next step.</p>\n\n\n\n<p>In addition to its conversion capabilities, the clean interface and beginner-friendly trigger options make this easily one of the best popup plugins for WordPress.</p>\n\n\n\n<p><strong>Ideal for:</strong> Marketing agencies, e-commerce websites, and small business owners</p>\n\n\n\n<p><strong>Standout feature: </strong>TrustPulse’s<strong> real-time event tracking</strong> is a powerful tool to showcase user actions as they occur. These popup notifications trigger a sense of urgency that drives engagement and conversions.</p>\n\n\n\n<p><strong>Cost: </strong>Starts at $5/month (billed annually)</p>\n\n\n\n<p>TrustPulse offers <a href=\"https://trustpulse.com/pricing/\" target=\"_blank\" rel=\"noopener\" title=\"\">4 plans</a>, each with a <strong>14-day money-back guarantee</strong>.</p>\n\n\n\n<p><strong>Features and Benefits:</strong></p>\n\n\n\n<ul>\n<li><strong>Comprehensive Event Tracking: </strong>Track various events, including downloads, signups, and purchases to showcase authentic activity, driving other users to action.</li>\n\n\n\n<li><strong>Effective Targeting: </strong>Reach your ideal audience with targeting that shows the right popup at the right time.</li>\n\n\n\n<li><strong>Customizable Display: </strong>Tailor the appearance and placement of notifications to complement your website’s design, reinforcing your brand image.</li>\n\n\n\n<li><strong>Data-Driven Insights:</strong> Gain valuable insights into user behavior and engagement patterns through detailed analytics.</li>\n\n\n\n<li><strong>Integration Flexibility:</strong> Integrate TrustPulse with various website platforms like WordPress, WooCommerce, Shopify, Squarespace, and more.</li>\n</ul>\n\n\n\n<p><strong>Drawbacks:</strong></p>\n\n\n\n<ul>\n<li><strong>No Free Version:</strong> TrustPulse doesn’t provide a free popup plugin option.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-5-bloom\">5. <a href=\"https://aioseo.com/recommends/bloom/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Bloom\">Bloom</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/recommends/bloom/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"294\" src=\"https://aioseo.com/wp-content/uploads/2023/08/bloom-homepage.png\" alt=\"The homepage for Bloom, an email opt-in and lead generation plugin.\" class=\"wp-image-221992\" title=\"Bloom Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/bloom-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/bloom-homepage-300x126.png 300w, https://aioseo.com/wp-content/uploads/2023/08/bloom-homepage-600x251.png 600w, https://aioseo.com/wp-content/uploads/2023/08/bloom-homepage-143x60.png 143w, https://aioseo.com/wp-content/uploads/2023/08/bloom-homepage-215x90.png 215w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p>The creator of the popular Divi WordPress theme, Elegant Themes, brings us our next popup plugin: <a href=\"https://aioseo.com/recommends/bloom/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Bloom</a>.</p>\n\n\n\n<p>This plugin is available to Elegant Theme customers looking to maximize their lead generation and email subscribers. If you’re already using one of their themes on your WordPress website, Bloom makes a smart choice that covers your essential popup needs.</p>\n\n\n\n<p>It has over 100 customizable templates, 6 different display types, and triggers that can be set to specific user interactions.</p>\n\n\n\n<p>For targeting, you can select from basic options. However, it won’t go as deep as other premium popup plugins mentioned earlier.</p>\n\n\n\n<p><strong>Ideal for:</strong> Divi users</p>\n\n\n\n<p><strong>Standout feature: </strong>The <strong>Elegant Theme bundle</strong> gives you access to Bloom, Divi, Extra, and Monarch. If you were planning on using any of these tools already, it is cost-effective to go the bundle route instead of buying another email opt-in plugin.</p>\n\n\n\n<p><strong>Cost: </strong>$89/month (with Elegant Theme membership)</p>\n\n\n\n<p><strong>Features and Benefits:</strong></p>\n\n\n\n<ul>\n<li><strong>Pre-Built Templates: </strong>Customize almost every aspect of your popup to create designs that seamlessly integrate into your website.</li>\n\n\n\n<li><strong>Dashboard: </strong>Access reports to learn how your popup campaigns perform and identify growth opportunities.</li>\n\n\n\n<li><strong>A/B Testing: </strong>Compare variations of your lead generation efforts and see which ones generate the most conversions.</li>\n\n\n\n<li><strong>24/7 Divi Support Center:</strong> Elegant Themes has a live chat support team available every day of the week, making it easy to get your questions answered immediately.</li>\n</ul>\n\n\n\n<p><strong>Drawbacks:</strong></p>\n\n\n\n<ul>\n<li><strong>Load Times:</strong> Bloom pulls code from your WordPress site, so it can slow down servers when server resources are limited.</li>\n\n\n\n<li><strong>Basic Features:</strong> While it has many features you would expect from a popup plugin, there are fewer tools than some of the other plugins listed.</li>\n\n\n\n<li><strong>No Visual Customizer: </strong>Selections don’t show automatically, so you have to click into a preview mode for each change.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-6-popup-maker\">6. <a href=\"https://wppopupmaker.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Popup Maker</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://wppopupmaker.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"310\" src=\"https://aioseo.com/wp-content/uploads/2023/08/popup-maker-homepage.png\" alt=\"Popup Maker homepage with four examples of popups.\" class=\"wp-image-221990\" title=\"Popup Maker Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/popup-maker-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/popup-maker-homepage-300x132.png 300w, https://aioseo.com/wp-content/uploads/2023/08/popup-maker-homepage-600x265.png 600w, https://aioseo.com/wp-content/uploads/2023/08/popup-maker-homepage-136x60.png 136w, https://aioseo.com/wp-content/uploads/2023/08/popup-maker-homepage-204x90.png 204w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://wppopupmaker.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Popup Maker</a> is a free popup plugin for WordPress. You can upgrade to unlock even more features, but their free tools are great for anyone starting out. It’s currently used on over 600,00 websites, making it a popular choice for free and paid account holders.</p>\n\n\n\n<p>It comes with various list-building and revenue-generating tools, like auto-opening opt-ins, cross-sell slide-ins, and content upgrades. The reporting features also allow you to see which campaigns perform best.</p>\n\n\n\n<p>Overall, if you want to explore the power of different popups but aren’t ready to commit to a membership, Popup Maker is an excellent option.</p>\n\n\n\n<p><strong>Ideal for:</strong> Beginners, aspiring entrepreneurs</p>\n\n\n\n<p><strong>Standout feature: </strong>The <strong>form builder integration</strong> makes it easy to incorporate your popups in popular contact form plugins like WPForms.</p>\n\n\n\n<p><strong>Cost: </strong>Free</p>\n\n\n\n<p>To unlock more popup features, plans start at $87/year.</p>\n\n\n\n<p><strong>Features and Benefits:</strong></p>\n\n\n\n<ul>\n<li><strong>Free:</strong> Use Popup Maker at no cost.</li>\n\n\n\n<li><strong>Various Campaigns:</strong> Set up different campaigns that drive sales and email subscribers.</li>\n\n\n\n<li><strong>WooCommerce Integration:</strong> Target users based on their shopping activities and behavior with strategic popups that encourage customers to convert.</li>\n</ul>\n\n\n\n<p><strong>Drawbacks:</strong></p>\n\n\n\n<ul>\n<li><strong>No Analytics: </strong>In the free version, you cannot access analytics.</li>\n\n\n\n<li><strong>No Exit Intent: </strong>Only the highest-paid plan offers exit intent popups.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-bonus-sumo\">Bonus: <a href=\"https://sumo.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Sumo</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://sumo.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"226\" src=\"https://aioseo.com/wp-content/uploads/2023/08/sumo-homepage.png\" alt=\"Sumo homepage, a free popup plugin for WordPress.\" class=\"wp-image-221989\" title=\"Sumo Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/sumo-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/sumo-homepage-300x97.png 300w, https://aioseo.com/wp-content/uploads/2023/08/sumo-homepage-600x193.png 600w, https://aioseo.com/wp-content/uploads/2023/08/sumo-homepage-186x60.png 186w, https://aioseo.com/wp-content/uploads/2023/08/sumo-homepage-280x90.png 280w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://sumo.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Sumo</a> is another free popup plugin for WordPress. It is straightforward to set up and includes a template with customization options. It also has features like social media sharing and website visitor targeting.</p>\n\n\n\n<p><strong>Ideal for:</strong> Website owners on a budget</p>\n\n\n\n<p><strong>Standout feature: </strong>Sumo declares a <strong>free forever</strong> plan. There is peace of mind in knowing you’ll never have to pay (unless you want to unlock more features).</p>\n\n\n\n<p><strong>Cost: </strong>Free</p>\n\n\n\n<p>To remove Sumo branding and access more templates and tools, you’ll need to sign up for the $39/month Pro plan.</p>\n\n\n\n<p><strong>Features and Benefits:</strong></p>\n\n\n\n<ul>\n<li><strong>Free:</strong> Use Sumo at no cost.</li>\n\n\n\n<li><strong>Analytics:</strong> See which forms performed best in the last 7 days.</li>\n\n\n\n<li><strong>WooCommerce and Shopify Integration:</strong> Connect your store to start converting customers with popups.</li>\n</ul>\n\n\n\n<p><strong>Drawbacks:</strong></p>\n\n\n\n<ul>\n<li><strong>Branded Popups:</strong> If you’re using the free version, Sumo adds its branding to your popup. This may be a dealbreaker for some users. To remove them, you must buy a premium version.</li>\n\n\n\n<li><strong>Limited Features:</strong> The popup tools are very limited for free users. You’ll most likely need to sign up for a paid plan to see a significant difference in your metrics due to popups.</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-pricing-and-feature-comparison-of-wordpress-popup-plugins\">Pricing and Feature Comparison of WordPress Popup Plugins</h2>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Popup Plugin</strong></td><td><strong>Starting Price</strong></td><td><strong>Features &amp; Benefits</strong></td><td><strong>Drawbacks</strong></td></tr><tr><td><a href=\"https://optinmonster.com\" target=\"_blank\" title=\"OptinMonster - Lead Generation &amp; Conversion Optimization Tool\" rel=\"noopener\">OptinMonster</a></td><td>$9+/month (billed annually)</td><td><ul><li>Exit-Intent</li><li>Precise Targeting</li><li>Intuitive Interface</li><li>Unlimited popups</li><li>400 templates</li></ul></td><td><ul><li>Free version has pageview limits</li></ul></td></tr><tr><td><a href=\"https://aioseo.com/recommends/thrive-leads/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Thrive Leads</a></td><td>$99/year</td><td><ul><li>Mobile templates</li><li>Advanced A/B Testing</li><li>Exit-Intent</li></ul></td><td><ul><li>No free option</li></ul></td></tr><tr><td><a href=\"https://aioseo.com/recommends/elementor-pro/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Elementor Pro</a></td><td>$59/year</td><td><ul><li>Designer templates</li><li>Seamless Integration</li><li>Responsive popups</li></ul></td><td><ul><li>No A/B testing</li><li>No analytics</li></ul></td></tr><tr><td><a href=\"https://trustpulse.com\" target=\"_blank\" title=\"TrustPulse - Social Proof Software to Grow Conversions\" rel=\"noopener\">TrustPulse</a></td><td>$5+/month (billed annually)</td><td><ul><li>Real-time notifications</li><li>Creates urgency</li><li>Builds credibility</li><li>Effective targeting</li></ul></td><td><ul><li>No free option</li></ul></td></tr><tr><td><a href=\"https://aioseo.com/recommends/bloom/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Bloom</a></td><td>$89/month</td><td><ul><li>Bundled with other software</li><li>A/B testing</li><li>24/7 support</li></ul></td><td><ul><li>Less advanced options</li><li>No visual customizer</li></ul></td></tr><tr><td><a href=\"https://wppopupmaker.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">PopupMaker</a></td><td>Free or $87/year</td><td><ul><li>Free WooCommerce integration</li></ul></td><td><ul><li>No analytics</li><li>No exit-intent</li></ul></td></tr><tr><td><a href=\"https://sumo.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Sumo</a></td><td>Free or $39/month</td><td><ul><li>Free Analytics</li></ul></td><td><ul><li>Branded popups</li><li>Limited features</li></ul></td></tr></tbody></table></figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-qa-on-popup-plugins-for-wordpress\">Q&amp;A on Popup Plugins for WordPress</h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-the-best-wordpress-popup-plugin\"><h3 class=\"aioseo-faq-block-question\">What is the best WordPress popup plugin?</h3><div class=\"aioseo-faq-block-answer\">\n<p>OptinMonster is the best WordPress popup plugin on the market. It has extensive popup features with a user interface that makes it simple to navigate and customize. It also has 400 templates, the most of any popup builder.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-the-best-free-wordpress-popup-plugin\"><h3 class=\"aioseo-faq-block-question\">What is the best free WordPress popup plugin?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Popup Maker offers a generous range of popup tools and features at no cost, making it the best free WordPress popup plugin. You can set up different campaigns and watch how they perform with the Popup Maker’s reporting feature.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-how-do-i-choose-the-best-wordpress-popup-plugin-for-me\"><h3 class=\"aioseo-faq-block-question\">How do I choose the best WordPress popup plugin for me?</h3><div class=\"aioseo-faq-block-answer\">\n<p>To choose the best WordPress popup plugin, it’s important to keep your specific needs in mind. Some things to consider are your website’s goals, target audience, and design preferences. We recommend OptinMonster and Thrive Leads for their comprehensive offering of popup plugins that serve an array of needs.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-how-do-i-use-popup-plugins-in-wordpress\"><h3 class=\"aioseo-faq-block-question\">How do I use popup plugins in WordPress?</h3><div class=\"aioseo-faq-block-answer\">\n<p>To use popup plugins in WordPress, simply download and activate your chosen software. Here is a step-by-step tutorial on <a href=\"https://www.wpbeginner.com/beginners-guide/step-by-step-guide-to-install-a-wordpress-plugin-for-beginners/\" target=\"_blank\" rel=\"noopener\" title=\"\">how to install WordPress plugins</a>. Once it’s installed on your WordPress website, each plugin will operate slightly differently. However, rest assured that all the plugins in our lineup were chosen for their ease of use and functionality.</p>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-the-best-wordpress-popup-plugin-our-top-pick\">The Best WordPress Popup Plugin: Winner</h2>\n\n\n\n<p>If you’re looking for the best WordPress popup plugin to grow leads and conversion rates, <a href=\"https://optinmonster.com\" target=\"_blank\" title=\"OptinMonster - Lead Generation &amp; Conversion Optimization Tool\" rel=\"noopener\">OptinMonster</a> is the standout winner. It offers advanced features like Exit-Intent® Technology, strategic A/B testing, and robust reporting that helps you create the most effective popups in just a few clicks.</p>\n\n\n\n<p>We also recommend <a href=\"https://trustpulse.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">TrustPulse</a> for those wanting social proof. And <a href=\"https://wppopupmaker.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Popup Maker</a> for a free solution.</p>\n\n\n\n<p>Finally, an honorable mention that merits attention is<a href=\"https://www.icegram.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\"> Icegram</a>. They offer a range of popup forms and subscription opt-in widgets. You can also use custom CSS and Javascript in the popup body.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-fuel-your-websites-growth-with-wordpress-popup-plugins\">Fuel Your Website’s Growth With WordPress Popup Plugins</h2>\n\n\n\n<p>We hope this post helped you find the best popup plugins for WordPress. If you’d like more ways to drive visitors to your WordPress website, you may want to check out other articles on our blog. We suggest these <a href=\"https://aioseo.com/10-methods-to-generate-organic-traffic/\">methods to grow organic traffic</a> and <a href=\"https://aioseo.com/how-to-use-a-wordpress-faq-block-to-boost-seo-and-get-more-traffic/\">how to use a WordPress FAQ block to boost SEO</a>.</p>\n\n\n\n<p>If you found this article helpful, please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find lots of simple search engine optimization tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/best-wordpress-popup-plugins/\">6 Best WordPress Popup Plugins to Skyrocket Leads & Sales</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://aioseo.com/best-wordpress-popup-plugins/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:88:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"What is Crawling and Indexing in SEO? [Beginners Guide]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:122:\"https://aioseo.com/what-is-crawling-and-indexing/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-crawling-and-indexing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"https://aioseo.com/what-is-crawling-and-indexing/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 11 Sep 2023 14:50:57 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:6:{i:0;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:12:\"crawlability\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:12:\"indexability\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:18:\"indexing your site\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:23:\"What is crawling in SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:16:\"what is indexing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=220089\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:457:\"<p>What is crawling and indexing in SEO? If you’re asking that question, you’re not the only one. Many SEO terms are loosely thrown around in articles and discussions without being properly explained. Crawling and indexing are excellent examples of this.&#8230;</p>\nThe post <a href=\"https://aioseo.com/what-is-crawling-and-indexing/\">What is Crawling and Indexing in SEO? [Beginners Guide]</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:35614:\"<p>What is crawling and indexing in SEO?</p>\n\n\n\n<p>If you’re asking that question, you’re not the only one.</p>\n\n\n\n<p>Many SEO terms are loosely thrown around in articles and discussions without being properly explained.</p>\n\n\n\n<p>Crawling and indexing are excellent examples of this. Knowing what these terms mean will help you better understand SEO and how to optimize your site and content for improved search rankings.</p>\n\n\n\n<p>So, what is crawling in SEO?</p>\n\n\n\n<p>In this article, we’ll answer that question, as well as look at what indexing is.</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-crawling-in-seo\">What is Crawling in SEO?</a></li><li><a href=\"#aioseo-what-is-indexing-in-seo\">What is Indexing in SEO?</a></li><li><a href=\"#aioseo-why-are-crawling-and-indexing-important-for-seo\">Why are Crawling and Indexing Important for SEO?</a><ul><li><a href=\"#aioseo-increased-discoverability\">Increased Discoverability</a></li><li><a href=\"#aioseo-better-search-rankings\">Better Search Rankings</a></li><li><a href=\"#aioseo-freshness-and-updates\">Freshness and Updates</a></li></ul></li><li><a href=\"#aioseo-9-tips-to-improve-your-sites-crawlability-and-indexability\">9 Tips to Improve Your Site’s Crawlability and Indexability</a><ul><li><a href=\"#aioseo-1-start-with-site-architecture\">1. Start with Site Architecture</a></li><li><a href=\"#aioseo-2-optimize-your-robots-txt-file\">2. Optimize Your Robots.txt File</a></li><li><a href=\"#aioseo-3-dont-forget-your-xml-sitemaps\">3. Don’t Forget Your XML Sitemaps</a></li><li><a href=\"#aioseo-4-implement-schema-markup\">4. Implement Schema Markup</a></li><li><a href=\"#aioseo-5-utilize-breadcrumbs\">5. Utilize Breadcrumbs</a></li><li><a href=\"#aioseo-6-leverage-indexnow\">6. Leverage IndexNow</a></li><li><a href=\"#aioseo-7-use-crawl-cleanup-to-eliminate-unnecessary-query-args\">7. Use Crawl Cleanup to Eliminate Unnecessary Query Args</a></li><li><a href=\"#aioseo-8-find-and-fix-broken-links\">8. Find and Fix Broken Links</a></li><li><a href=\"#aioseo-9-be-strategic-with-internal-linking\">9. Be Strategic with Internal Linking</a></li></ul></li><li><a href=\"#aioseo-what-is-crawling-and-indexing-in-seo-your-faqs-answered\">What is Crawling and Indexing in SEO?: Your FAQs Answered</a><ul><li><a href=\"#aioseo-what-is-the-difference-between-crawling-and-indexing\">What is the difference between crawling and indexing?</a></li><li><a href=\"#aioseo-what-is-the-best-tool-for-improving-the-crawling-and-indexation-of-my-site\">What is the best tool for improving the crawling and indexation of my site?</a></li><li><a href=\"#aioseo-what-is-the-benefit-of-crawling-in-seo\">What is the benefit of crawling in SEO?</a></li></ul></li><li><a href=\"#aioseo-what-is-crawling-in-seo-now-that-you-know-optimize-for-it\">What is Crawling in SEO? Now That You Know, Optimize for It</a></li></ul></div>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-crawling-in-seo\">What is Crawling in SEO?</h2>\n\n\n\n<p>Crawling is the process search engine bots (also known as search spiders, crawlers, or Googlebot) use to systematically browse the internet to discover and access web pages. These bots start from a list of known web addresses (URLs) and then follow links from one page to another, effectively creating a vast interconnected network of web pages.</p>\n\n\n\n<p>As the search bots crawl your site, they access your posts and pages, read the content, and follow the internal and external links on those pages. They continue this process recursively, navigating from one link to another until they have crawled a substantial portion of your site.&nbsp;</p>\n\n\n\n<p>For small websites, this can be done on all the URLs. For large sites, however, search bots will only crawl the pages if they don’t exhaust the crawl budget.&nbsp;</p>\n\n\n\n<p>Search engines use the data collected during crawling to understand the structure of websites, the content they contain, and how different web pages are related to each other. The information obtained from crawling is then used for the next step: indexing.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-indexing-in-seo\">What is Indexing in SEO?</h2>\n\n\n\n<p>Once the crawlers have found and fetched your web pages, the next step is <a href=\"https://aioseo.com/index-your-website-on-google/\" title=\"9 Quick &amp; Easy Ways to Index Your Website on Google\">indexing</a>. Indexing involves analyzing and storing the information collected during the crawling process. The gathered data is organized and added to Google’s index (or any other search engine), a massive database containing information about all the web pages the search engine has discovered.</p>\n\n\n\n<p>Search engines use complex algorithms to evaluate and categorize the content found on each page during indexing. Factors like keywords, page structure, meta tags, and overall relevance are considered during this process.&nbsp;</p>\n\n\n\n<p>Indexing is important because it enables search engines to quickly retrieve relevant results when users perform a search query. These indexed results are then displayed on <a href=\"https://aioseo.com/what-are-serps/\" title=\"What Are SERPs (And Why Are they Important to SEO)?\">search engine results pages</a> (SERPs).</p>\n\n\n\n<p>It&#8217;s important to note that not all web pages get indexed, and search engines prioritize pages based on their perceived importance, authority, and relevance. Web pages that are inaccessible due to technical issues or are deemed low-quality may not be indexed.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-why-are-crawling-and-indexing-important-for-seo\">Why are Crawling and Indexing Important for SEO?</h2>\n\n\n\n<p>Crawling and indexing are fundamental aspects of SEO. They are crucial in determining how well your website is ranked and how visible it is to search engines like Google.&nbsp;</p>\n\n\n\n<p>That’s why you must ensure your site can easily be crawled and indexed.&nbsp;</p>\n\n\n\n<p>This is easy with a powerful WordPress SEO plugin like <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2023/01/aioseo.png\" alt=\"Once you have the answer to &quot;what is crawling in SEO?&quot;, you can use AIOSEO to improve crawlability and indexing.\" class=\"wp-image-151544\" srcset=\"https://aioseo.com/wp-content/uploads/2023/01/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is the best WordPress SEO plugin on the market, boasting over 3 million active installs. Millions of savvy website owners and marketers trust the plugin to help them dominate SERPs and drive relevant site traffic.&nbsp;</p>\n\n\n\n<p>It also has many <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">powerful SEO features and modules</a> to help you optimize your website for crawlability and indexability. </p>\n\n\n\n<p>These are features such as:</p>\n\n\n\n<ul>\n<li><strong>Search Statistics:</strong> This powerful Google Search Console integration lets you track your keyword rankings and see important SEO metrics with 1-click, and more.</li>\n\n\n\n<li><strong>Next-gen Schema generator</strong>: This is a no-code schema generator that enables users to generate and output any type of schema markup on your site.</li>\n\n\n\n<li><strong>Redirection Manager</strong>: Helps you <a href=\"https://aioseo.com/features/redirection-manager/\" title=\"Redirection Manager\">manage redirects</a> and eliminate 404 errors, making it easier for search engines to crawl and index your site.</li>\n\n\n\n<li><strong>Link Assistant</strong>: Powerful internal linking tool that <a href=\"https://aioseo.com/features/internal-link-assistant/\" title=\"Link Assistant\">automates building links</a> between pages on your site. It also gives you an audit of outbound links.</li>\n\n\n\n<li><strong>SEO Preview</strong>: This gives you an overview of your search and social snippets and general SEO so you can improve your optimization.</li>\n\n\n\n<li><strong>IndexNow:</strong> For fast indexing on search engines that support the <a href=\"https://aioseo.com/features/indexnow/\" title=\"IndexNow\">IndexNow protocol</a> (like Bing and Yandex).</li>\n\n\n\n<li><strong>Sitemap generator</strong>: Automatically generate <a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\" title=\"How to Create a Sitemap in WordPress (The Easy Way)\">different types of sitemaps</a> to notify all search engines of any updates on your site.</li>\n\n\n\n<li><a href=\"https://aioseo.com/features/\" title=\"Features\">And more</a>.</li>\n</ul>\n\n\n\n<p>Let’s delve deeper into why you should optimize your site for search bots to crawl and index your site:</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-increased-discoverability\">Increased Discoverability</h3>\n\n\n\n<p>When search engines crawl and index your site, your web pages have a better chance of being discovered by users. If a page is not crawled and indexed, it won&#8217;t appear in search engine results, making it practically invisible to potential visitors and users. Proper crawling ensures that search engines can find and index your website&#8217;s content, allowing it to appear in relevant search queries.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-better-search-rankings\">Better Search Rankings</h3>\n\n\n\n<p>After a web page is indexed, it becomes eligible to appear on SERPs. However, just being indexed doesn&#8217;t guarantee a good ranking. Search engines use complex algorithms to determine the relevance and authority of web pages in relation to specific search queries.&nbsp;</p>\n\n\n\n<p>The more accessible and understandable your content is to search engine crawlers, the higher the likelihood of ranking well for relevant searches. Additionally, proper indexing ensures that all your website&#8217;s pages are considered for ranking, increasing your chances of ranking higher on SERPs.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-freshness-and-updates\">Freshness and Updates</h3>\n\n\n\n<p>Most websites frequently add new content, update existing pages, or remove outdated ones. Without proper crawling and indexing, search engines won&#8217;t be aware of the changes and updates you make on your site.&nbsp;</p>\n\n\n\n<p>Timely crawling and indexing ensure that search engines stay up-to-date with your website&#8217;s latest content. This enables them to reflect the most current and relevant information in search results. Fresh and regularly updated content can also positively impact your SEO, as search engines often prioritize new and relevant information.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-9-tips-to-improve-your-sites-crawlability-and-indexability\">9 Tips to Improve Your Site’s Crawlability and Indexability&nbsp;</h2>\n\n\n\n<p>Now you know what crawling and indexing are in SEO. Next, let&#8217;s look at how you can help search engines better crawl and index your site and its content.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-1-start-with-site-architecture\">1. Start with Site Architecture</h3>\n\n\n\n<p>One of the first places to start when optimizing your site for crawling and indexing is your site architecture. This means organizing your posts and pages in a way that’s easy for search engines and readers to navigate. This includes:</p>\n\n\n\n<ul>\n<li><strong>Optimize URL structure</strong>: Organize your content into a clear and logical hierarchy. Divide your content into categories and subcategories, making it easy for search engines to follow and understand what each URL is about.&nbsp;</li>\n\n\n\n<li><strong>Clear navigation</strong>: Aim for a flat navigation structure, where each page can be reached within a few clicks from the homepage. This ensures that important pages are easily accessible to users and search engine crawlers.&nbsp;</li>\n\n\n\n<li><strong>Descriptive URLs</strong>: Use descriptive and user-friendly URLs that include relevant keywords. Avoid long strings of numbers or symbols that don&#8217;t provide any context to users or search engines.&nbsp;</li>\n</ul>\n\n\n\n<p><a href=\"https://aioseo.com/best-wordpress-permalink-structure/\" title=\"What’s the Best WordPress Permalink Structure for SEO?\">Check out this guide</a> for more details on the best permalink structure in WordPress.&nbsp;</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-2-optimize-your-robots-txt-file\">2. Optimize Your Robots.txt File</h3>\n\n\n\n<p><a href=\"https://aioseo.com/what-is-robots-txt-in-wordpress/\" title=\"What is Robots.txt in WordPress? [Beginner’s Guide]\">A robots.txt fil</a>e controls the crawling behavior of search engine bots and other web crawlers on your website. It serves as a set of instructions telling search bots which pages or parts of your website they are allowed or disallowed to crawl and index.&nbsp;</p>\n\n\n\n<p>Here’s an example of a robots.txt file:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"285\" src=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example.png\" alt=\"example of robots.txt file.\" class=\"wp-image-225741\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example.png 702w, https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example-300x122.png 300w, https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example-600x244.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>The most important benefit of optimizing your robots.txt file is that it improves crawl efficiency. That’s because it tells search bots which URLs to prioritize as they crawl your site. It also gives directives on which pages they shouldn’t crawl. This way, they spend more time on your more important pages, increasing their chances of being properly indexed and served to users.</p>\n\n\n\n<p>&nbsp;While this may sound highly technical, it’s super easy to do with AIOSEO’s robots.txt editor. You can access this in the tools section of the plugin.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"502\" src=\"https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1.png\" alt=\"To edit your robots.txt file, got to the AIOSEO menu then tools.\" class=\"wp-image-223491\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1.png 702w, https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1-300x215.png 300w, https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1-600x429.png 600w, https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1-84x60.png 84w, https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1-126x90.png 126w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>All you need to do to customize your robots.txt file is click <strong>Enable Custom Robots.txt</strong>. You then get 4 directives you can apply on your site, namely:</p>\n\n\n\n<ul>\n<li>Allow</li>\n\n\n\n<li>Disallow</li>\n\n\n\n<li>Clean-param</li>\n\n\n\n<li>Crawl-delay</li>\n</ul>\n\n\n\n<p>And if the site whose robots.txt file you&#8217;re editing is similar to another, you can easily import the latter’s robots.txt file via the URL or copying and pasting it.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"526\" src=\"https://aioseo.com/wp-content/uploads/2023/08/robots-import.png\" alt=\"Importing a robots.txt file from another site.\" class=\"wp-image-220010\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/robots-import.png 702w, https://aioseo.com/wp-content/uploads/2023/08/robots-import-300x225.png 300w, https://aioseo.com/wp-content/uploads/2023/08/robots-import-600x450.png 600w, https://aioseo.com/wp-content/uploads/2023/08/robots-import-80x60.png 80w, https://aioseo.com/wp-content/uploads/2023/08/robots-import-120x90.png 120w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>A well-optimized robots.txt file ensures that your priority pages are crawled first, increasing the chances of being indexed and served to users for relevant keywords.</p>\n\n\n\n<p>For tips on editing your robots.txt file, <a href=\"https://aioseo.com/how-to-edit-a-robots-txt-file-in-wordpress/\" title=\"How to Easily Edit a Robots.txt File in WordPress (Step by Step)\">check out this article</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-3-dont-forget-your-xml-sitemaps\">3. Don’t Forget Your XML Sitemaps</h3>\n\n\n\n<p>Another way to improve your site’s crawlability is by optimizing your XML sitemap.</p>\n\n\n\n<p>An XML sitemap is a file that lists all the important pages and URLs on your website in an XML format. It serves as a roadmap for search engine crawlers to discover and index the content on your site more effectively.&nbsp;</p>\n\n\n\n<p>Creating and optimizing an XMl sitemap is easy with AIOSEO’s <a href=\"https://aioseo.com/features/smart-xml-sitemaps/\" title=\"Smart XML Sitemaps\">sitemap generator</a>.</p>\n\n\n\n<p>Some of the benefits of creating one include:</p>\n\n\n\n<ul>\n<li><strong>Informs search engines about your content</strong>: An XML sitemap carries information about each page of your site, including when it was created, when it was last modified, and its importance relative to other pages on your site.</li>\n\n\n\n<li><strong>Helps search engines discover your new pages</strong>:&nbsp; It tells search engines about your new pages and when you’ve published a new blog post on your site.</li>\n\n\n\n<li><strong>Increased page and crawl priority</strong>: It changes the relative priority of pages on your website. For example, you can add a tag on your sitemap saying which pages are the most important, and bots will focus on crawling these priority pages.</li>\n\n\n\n<li><strong>List your website’s URLs</strong>: You can submit a list of all URLs for your website. This is beneficial because it makes it easier for search engines to discover your important URLs.&nbsp;</li>\n</ul>\n\n\n\n<p>Once you’ve created your sitemap, <a href=\"https://aioseo.com/how-to-submit-a-sitemap-to-google-wordpress-tutorial/\" title=\"How to Submit a Sitemap to Google (WordPress Tutorial)\">submit it to Google</a> through&nbsp; Google Search Console (GSC). You can also <a href=\"https://aioseo.com/docs/submitting-a-sitemap-to-bing/\" title=\"Submitting a Sitemap to Bing\">submit it to Bing</a> and other search engines.</p>\n\n\n\n<p><a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\" title=\"How to Create a Sitemap in WordPress (The Easy Way)\">Check out this tutorial</a> for step-by-step instructions on creating an XML sitemap.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-4-implement-schema-markup\">4. Implement Schema Markup</h3>\n\n\n\n<p>Schema markup is a semantic language that helps search engines better understand your content. It involves using tags (structured data) that give search engines more context about your pages or posts.</p>\n\n\n\n<p>Adding schema markup to your pages has many advantages, including:</p>\n\n\n\n<ul>\n<li>Improves indexing</li>\n\n\n\n<li><a href=\"https://aioseo.com/how-to-use-schema-markup-to-boost-your-seo/\" title=\"How to Use Schema Markup to Boost Your SEO\">Boosts rankings</a></li>\n\n\n\n<li>Can result in <a href=\"https://aioseo.com/how-to-add-rich-snippets-to-wordpress/\" title=\"How to Add Rich Snippets to WordPress (The Easy Way)\">rich snippets</a></li>\n\n\n\n<li>Improves <a href=\"https://aioseo.com/ways-to-increase-your-organic-clickthrough-rates/\" title=\"8 Proven Ways to Increase Your Organic Clickthrough Rates\">organic clickthrough rates</a> (CTR)</li>\n</ul>\n\n\n\n<p>Pages with schema markup can enjoy a boost in visibility thanks to more interactive search listings.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"375\" src=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-recipe-snippet.jpg\" alt=\"example of recipe rich snippet\" class=\"wp-image-225755\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-recipe-snippet.jpg 700w, https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-recipe-snippet-300x161.jpg 300w, https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-recipe-snippet-600x321.jpg 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Implementing schema markup is easy with AIOSEO’s <a href=\"https://aioseo.com/announcing-aioseo-4-2-5-next-gen-schema-generator-to-improve-your-seo-rankings/\" title=\"Announcing AIOSEO 4.2.5: Next-Gen Schema Generator to Improve Your SEO Rankings\">next-gen Schema Generator</a>.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"472\" src=\"https://aioseo.com/wp-content/uploads/2022/11/schema-generator-catalog.png\" alt=\"AIOSEO Schema generator dashboard.\" class=\"wp-image-132311\" srcset=\"https://aioseo.com/wp-content/uploads/2022/11/schema-generator-catalog.png 700w, https://aioseo.com/wp-content/uploads/2022/11/schema-generator-catalog-300x202.png 300w, https://aioseo.com/wp-content/uploads/2022/11/schema-generator-catalog-600x405.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>You don’t even need any coding or technical skills to add schema to your website. All it takes are a few clicks, and you’re done. You can get detailed instructions for doing so in <a href=\"https://aioseo.com/add-schema-markup-to-wordpress-without-a-plugin/\" title=\"How to Add Schema Markup to WordPress Without a Plugin\">this tutorial</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-5-utilize-breadcrumbs\">5. Utilize Breadcrumbs</h3>\n\n\n\n<p><a href=\"https://aioseo.com/breadcrumb-seo/\" title=\"Breadcrumb SEO: What are Breadcrumbs? How Do They Affect SEO?\">Breadcrumbs</a> are tiny navigational links that provide users a clear and hierarchical navigation trail. Search engine bots can also follow your breadcrumbs to navigate through your site more efficiently.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"474\" src=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-breadcrumb-example.jpg\" alt=\"Example of breadcrumb navigation.\" class=\"wp-image-225756\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-breadcrumb-example.jpg 700w, https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-breadcrumb-example-300x203.jpg 300w, https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-breadcrumb-example-600x406.jpg 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Breadcrumbs offer a structured navigation system by displaying the hierarchical path from the homepage to the current page. This structure helps search engine bots understand the organization of your website&#8217;s content and its relationships. As a result, it’s easier for them to crawl and index your pages effectively.</p>\n\n\n\n<p>To learn more about breadcrumbs and adding them to your site, <a href=\"https://aioseo.com/breadcrumb-navigation-in-wordpress/\" title=\"How to Easily Add Breadcrumb Navigation in WordPress\">check out this tutorial</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-6-leverage-indexnow\">6. Leverage IndexNow</h3>\n\n\n\n<p><a href=\"https://aioseo.com/what-is-indexnow-for-seo/\" title=\"What is IndexNow for SEO (Explained in Plain English)?\">The IndexNow protocol</a> makes the internet more efficient by instantly alerting participating search engines of any changes you make on your website. For example, if you change your content or add a new post or page, the IndexNow protocol will ping search engines about those changes.&nbsp;</p>\n\n\n\n<p>Doing so will result in the search engines crawling and indexing your changes faster.</p>\n\n\n\n<p>This means IndexNow is a powerful tool to help you get your content indexed faster, resulting in better chances of ranking.&nbsp;</p>\n\n\n\n<p>The IndexNow protocol is a powerful tool that can help you get your content indexed fast.</p>\n\n\n\n<p>Another significant advantage of IndexNow is that if one search engine participating in the IndexNow initiative is pinged, all other search engines will be alerted when new content is published. As a result, your content will quickly appear in search results for relevant searches.</p>\n\n\n\n<p>The best part is that adding IndexNow to your site is easy. Just follow <a href=\"https://aioseo.com/how-to-add-indexnow-in-wordpress/\" title=\"How to Add IndexNow in WordPress (For Faster Indexing)\">these simple steps</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-7-use-crawl-cleanup-to-eliminate-unnecessary-query-args\">7. Use Crawl Cleanup to Eliminate Unnecessary Query Args</h3>\n\n\n\n<p>As your website grows and evolves, it inevitably builds a repository of URLs that don’t contribute to your SEO. If anything, some of the URLs may be harmful to your SEO as they waste crawl budget. Examples are URLs with query args. Query args, or URL parameters, are any part of a web address after a question mark (?) and ampersand (&amp;).</p>\n\n\n\n<p>Consider the example below:</p>\n\n\n\n<pre class=\"wp-block-code\"><code>https:&#47;&#47;www.example.com/search?q=robots&amp;category=tech&amp;page=1</code></pre>\n\n\n\n<p>In this case, the query args is <strong><em>q=robots&amp;category=tech&amp;page=1</em></strong></p>\n\n\n\n<p>The problem with query args is that they result in multiple URLs for the same page. As a result, search engines will crawl the same page many times because query args mislead them into thinking they are different pages.</p>\n\n\n\n<p>To avoid this wastage in crawl budget, you can use AIOSEO’s <a href=\"https://aioseo.com/introducing-crawl-cleanup-and-importing-urls-from-a-csv-file-to-your-sitemap/\" title=\"Introducing Crawl Cleanup and Importing URLs from a CSV File to Your Sitemap\">Crawl Cleanup feature</a> to strip query args from your URLs.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"419\" src=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-crawl-cleanup.png\" alt=\"You can access Crawl Cleanup in the Search Appearance section. \" class=\"wp-image-225757\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-crawl-cleanup.png 702w, https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-crawl-cleanup-300x179.png 300w, https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-crawl-cleanup-600x358.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>Don’t worry. This powerful tool allows you to define which URLs to clean up.</p>\n\n\n\n<p><a href=\"https://aioseo.com/docs/crawl-cleanup-best-practices/\" title=\"How to Use Crawl Cleanup to Increase Search Engine Crawl Quota\">Check out this tutorial</a> for more details on how Crawl Cleanup works.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-8-find-and-fix-broken-links\">8. Find and Fix Broken Links</h3>\n\n\n\n<p>Broken links are bad for SEO as they result in crawl errors. This is because broken links disrupt the normal flow of the crawling process. Instead of efficiently following links from one page to another, the crawler encounters dead ends. This may result in wasted crawling resources and potentially leaving other pages unexplored.</p>\n\n\n\n<p>That’s why you should regularly monitor your site for broken links. This can be easily done with AIOSEO’s <a href=\"https://aioseo.com/pricing-broken-link-checker/\" title=\"Pricing Broken Link Checker\">Broken Link Checker</a>, a tool that crawls your site to find broken links.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"325\" src=\"https://aioseo.com/wp-content/uploads/2023/09/best-wordpress-plugins-broken-link-checker.png\" alt=\"Fixing broken links helps improve crawlability.\" class=\"wp-image-225760\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/best-wordpress-plugins-broken-link-checker.png 702w, https://aioseo.com/wp-content/uploads/2023/09/best-wordpress-plugins-broken-link-checker-300x139.png 300w, https://aioseo.com/wp-content/uploads/2023/09/best-wordpress-plugins-broken-link-checker-600x278.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>This powerful tool does more than find broken links. It also offers you solutions for fixing them.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"358\" src=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-broken-link-checker-2.jpg\" alt=\"Broken Link Checker dashboard.\" class=\"wp-image-225761\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-broken-link-checker-2.jpg 700w, https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-broken-link-checker-2-300x153.jpg 300w, https://aioseo.com/wp-content/uploads/2023/09/what-is-crawling-broken-link-checker-2-600x307.jpg 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Because Broken Link Checker automatically checks your site for broken links, you reduce the occurrence of crawl errors.&nbsp;</p>\n\n\n\n<p>For detailed instructions on using this powerful tool to find and fix broken links, <a href=\"https://aioseo.com/fix-broken-links-in-wordpress/\" title=\"How to Find and Fix Broken Links in WordPress\">check out this tutoria</a>l.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-9-be-strategic-with-internal-linking\">9. Be Strategic with Internal Linking</h3>\n\n\n\n<p>Another way to optimize your site for crawlability and therefore indexation is to be strategic about your internal link building. One way to do this is by creating a logical internal linking structure that connects your pages. This helps search engines discover new content and understand the hierarchy and importance of your pages.</p>\n\n\n\n<p>A great tool that can help you automate this is <a href=\"https://aioseo.com/features/internal-link-assistant/\" title=\"Link Assistant\">Link Assistant</a>.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"329\" src=\"https://aioseo.com/wp-content/uploads/2022/03/elementor-seo-internal-linking-with-link-assistant-getting-started.png\" alt=\"Link Assistant is a powerful tool you can use to improve crawlability. what is crawling \" class=\"wp-image-81561\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/elementor-seo-internal-linking-with-link-assistant-getting-started.png 700w, https://aioseo.com/wp-content/uploads/2022/03/elementor-seo-internal-linking-with-link-assistant-getting-started-300x141.png 300w, https://aioseo.com/wp-content/uploads/2022/03/elementor-seo-internal-linking-with-link-assistant-getting-started-600x282.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>This is an AI-powered tool that crawls your site and finds related content that you can link together. The tool is so powerful it also offers anchor text suggestions.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"316\" src=\"https://aioseo.com/wp-content/uploads/2023/03/link-assistant-adding-link.png\" alt=\"Adding internal links using Link Assistant.\" class=\"wp-image-167487\" srcset=\"https://aioseo.com/wp-content/uploads/2023/03/link-assistant-adding-link.png 702w, https://aioseo.com/wp-content/uploads/2023/03/link-assistant-adding-link-300x135.png 300w, https://aioseo.com/wp-content/uploads/2023/03/link-assistant-adding-link-600x270.png 600w, https://aioseo.com/wp-content/uploads/2023/03/link-assistant-adding-link-133x60.png 133w, https://aioseo.com/wp-content/uploads/2023/03/link-assistant-adding-link-200x90.png 200w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>Strategic internal linking also helps search engines understand the primary theme of your site. This makes it easier for them to properly index your pages and serve them for relevant search queries.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-crawling-and-indexing-in-seo-your-faqs-answered\">What is Crawling and Indexing in SEO?: Your FAQs Answered</h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-the-difference-between-crawling-and-indexing\"><h3 class=\"aioseo-faq-block-question\">What is the difference between crawling and indexing?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Crawling is the discovery process search engines use to find content on your site. Indexing is the process of logically storing that content in the search engine&#8217;s database.&nbsp;</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-the-best-tool-for-improving-the-crawling-and-indexation-of-my-site\"><h3 class=\"aioseo-faq-block-question\">What is the best tool for improving the crawling and indexation of my site?</h3><div class=\"aioseo-faq-block-answer\">\n<p>All In One SEO (AIOSEO) is the best tool to help you optimize your site and content for crawling and indexing. It has many features designed to help make it easy for search engines to crawl, discover, and index your URLs.&nbsp;</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-the-benefit-of-crawling-in-seo\"><h3 class=\"aioseo-faq-block-question\">What is the benefit of crawling in SEO?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Crawling makes it easier for search engines to discover your content and serve it to users for relevant search queries.</p>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-crawling-in-seo-now-that-you-know-optimize-for-it\">What is Crawling in SEO? Now That You Know, Optimize for It</h2>\n\n\n\n<p>Now that you know what crawling and indexing are and why they’re important, go ahead and optimize your site for search engines. Remember, with AIOSEO, you get a lot of features and tools to help you do that.</p>\n\n\n\n<p>We hope this post helped you understand what crawling and indexing are and why they’re important for your SEO. You may also want to check out other articles on our blog, like our tutorial on using the <a href=\"https://aioseo.com/how-to-use-primary-category-to-customize-breadcrumbs-wordpress/\" title=\"How to use Primary Category to Customize Breadcrumbs (AIOSEO WordPress Tutorial)\">primary category to customize breadcrumbs</a> or our guide on <a href=\"https://aioseo.com/how-long-does-seo-take-to-show-results-rank-faster/\" title=\"How Long Does SEO Take to Show Results? [Rank Faster]\">how long SEO takes</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.&nbsp;</p>The post <a href=\"https://aioseo.com/what-is-crawling-and-indexing/\">What is Crawling and Indexing in SEO? [Beginners Guide]</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"https://aioseo.com/what-is-crawling-and-indexing/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:88:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"How to Create Scannable Content (an SEO Action Guide)\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:126:\"https://aioseo.com/how-to-create-scannable-content/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-create-scannable-content\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"https://aioseo.com/how-to-create-scannable-content/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 07 Sep 2023 16:40:22 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:6:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:12:\"Scannability\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:17:\"Scannable content\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:21:\"What is scannability?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:26:\"What is scannable content?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=225327\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:431:\"<p>One of the easiest ways to grow an audience of loyal readers is to create scannable content. Anyone can learn to do this. Whether you’re a blogger or small business owner, scannable content is a hidden factor in online success.&#8230;</p>\nThe post <a href=\"https://aioseo.com/how-to-create-scannable-content/\">How to Create Scannable Content (an SEO Action Guide)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Sherrie Gossett\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:24553:\"<p>One of the easiest ways to grow an audience of loyal readers is to create scannable content.</p>\n\n\n\n<p>Anyone can learn to do this. Whether you’re a blogger or small business owner, scannable content is a hidden factor in online success.</p>\n\n\n\n<p>This article teaches you how to create scannable content while boosting SEO and achieving your website goals.</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-the-discovery-of-scanning\">The Discovery of Scanning</a></li><li><a href=\"#aioseo-what-is-scannable-content\">What is Scannable Content?</a></li><li><a href=\"#aioseo-benefits-of-scannable-content\">Benefits of Scannable Content</a><ul></ul></li><li><a href=\"#aioseo-how-to-create-scannable-content\">How to Create Scannable Content</a><ul><li><a href=\"#aioseo-use-all-in-one-seo-aioseo-wordpress-plugin\">Use All in One SEO (AIOSEO): WordPress Plugin</a></li><li><a href=\"#aioseo-start-with-a-focus-keyphrase\">Start with a Focus Keyphrase</a></li><li><a href=\"#aioseo-use-descriptive-titles\">Use Descriptive Titles</a></li><li><a href=\"#aioseo-apply-inverted-pyramid-style\">Apply Inverted Pyramid Style</a><ul></ul></li><li><a href=\"#aioseo-organize-content-into-sections\">Organize Content into Sections</a></li><li><a href=\"#aioseo-follow-principles-of-good-writing\">Follow Principles of Good Writing</a></li><li><a href=\"#aioseo-break-up-text-with-scannable-items\">Break up Text with Scannable Items</a><ul></ul></li></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-the-discovery-of-scanning\">The Discovery of Scanning</h2>\n\n\n\n<p>Do people read digital content differently than they do printed material? Usability expert Jakob Nielsen set out to answer this question in the late 1990s.</p>\n\n\n\n<p>After 4 years of studies, the Nielsen Norman Group (NNG) summarized their findings.</p>\n\n\n\n<p>So how <em>do</em> people read on the web?</p>\n\n\n\n<p>“<a href=\"https://www.nngroup.com/articles/how-users-read-on-the-web/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">They don’t</a>.”</p>\n\n\n\n<p class=\"has-text-align-left\"><div style=\"padding-left: 2.5em;\"><p class=\"has-text-align-left\">People rarely read Web pages word by word; instead, they scan the page, picking out individual words and sentences.</p></div></p>\n\n\n\n<p>Subsequent research by NNG and other research groups arrived at the <a href=\"https://www.nngroup.com/articles/how-people-read-online/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">same conclusions</a>.</p>\n\n\n\n<p>The original study opened a new era in digital publishing. Website owners realized they needed to create content in a new way if they wanted to attract and keep readers’ attention.</p>\n\n\n\n<p>One had to make content “scannable.” This type of content helps readers find what’s most relevant to their needs.</p>\n\n\n\n<p>Thankfully, Nielsen’s research identified features of scannable content.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-scannable-content\">What is Scannable Content?</h2>\n\n\n\n<p>Scannable content is digital content that caters to users’ scanning behavior and increases engagement, task completion, and memory retention.</p>\n\n\n\n<p>Done well, scannable content enables users to survey a page quickly, grasp the main points, and find what they want.</p>\n\n\n\n<p>Making content scannable includes:</p>\n\n\n\n<ul>\n<li>Using as few words as possible</li>\n\n\n\n<li>Placing important information at the top</li>\n\n\n\n<li>Using short paragraphs and sentences</li>\n\n\n\n<li>Highlighting essential words or phrases</li>\n\n\n\n<li>Breaking up large blocks of text</li>\n</ul>\n\n\n\n<p>Elements used to break up long text passages include:</p>\n\n\n\n<ul>\n<li>Descriptive, short subheadings</li>\n\n\n\n<li>Bulleted and numbered lists</li>\n\n\n\n<li>Relevant images or charts</li>\n</ul>\n\n\n\n<p>Interestingly, Nielsen’s team discovered that users “detested marketese,” meaning promotional language.</p>\n\n\n\n<p>Instead, readers prefer <em>objective language</em>.</p>\n\n\n\n<p>Now that we’ve covered the basics of scannable content, you may wonder what you’ll get from making your content scannable. Is it worth your time?</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-benefits-of-scannable-content\">Benefits of Scannable Content</h2>\n\n\n\n<p>You&#8217;re saving readers time and effort by making your content scannable and concise.</p>\n\n\n\n<p>That leads to better engagement, repeat visits, and higher conversions.</p>\n\n\n\n<p>Research by the Nielsen Norman Group, including the original landmark findings, proves these practices work.</p>\n\n\n\n<p>Significant improvements in <a href=\"https://www.nngroup.com/articles/measuring-the-usability-of-reading-on-the-web/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">measured usability</a> were obtained by</p>\n\n\n\n<ul>\n<li>Cutting content length in half</li>\n\n\n\n<li>Avoiding promotional language</li>\n\n\n\n<li>Using a scannable layout.</li>\n</ul>\n\n\n\n<p>We recommend browsing the NNG site to learn more about their <a href=\"https://www.nngroup.com/articles/how-people-read-online/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">30+ years of research</a> in this area.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-seo-and-accessibility\">SEO and Accessibility</h3>\n\n\n\n<p>Many of the scannability principles are the <em>same</em> as those for quality content. And quality is the #1 ranking factor.</p>\n\n\n\n<p>Additionally, good scannability and SEO improve accessibility. That can increase your reach and attract new users.</p>\n\n\n\n<p>So, how do you get started making scannable content?</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-create-scannable-content\">How to Create Scannable Content</h2>\n\n\n\n<p>When creating content, work through the checklist below.</p>\n\n\n\n<p>WordPress users will benefit from an SEO plugin like All in One SEO (AIOSEO).</p>\n\n\n\n<p>This plugin analyzes your content. And it will show you how to improve your page’s scannability and SEO.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-use-all-in-one-seo-aioseo-wordpress-plugin\">Use All in One SEO (AIOSEO): WordPress Plugin</h3>\n\n\n\n<p>All in One is an established plugin with thousands of 5-star reviews. Currently, over 3 million site owners are using it.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"485\" src=\"https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png\" alt=\"aioseo homepage\" class=\"wp-image-140989\" srcset=\"https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png 1024w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-300x142.png 300w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-768x364.png 768w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-600x284.png 600w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-127x60.png 127w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-190x90.png 190w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage.png 1260w\" sizes=\"100vw\" /></figure>\n\n\n\n<p>After you <a href=\"https://aioseo.com/pricing/\">download</a> and <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\">install</a> the plugin, a setup wizard will walk you through a few simple steps.</p>\n\n\n\n<p>With AIOSEO installed, you can navigate to any page in your WordPress editor, and the plugin recommendations will appear in a sidebar to the right.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"507\" src=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-1024x507.jpg\" alt=\"aioseo general settings\" class=\"wp-image-225334\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-1024x507.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-300x149.jpg 300w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-768x381.jpg 768w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-1536x761.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-2048x1015.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-600x297.jpg 600w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-121x60.jpg 121w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-general-settings-182x90.jpg 182w\" sizes=\"100vw\" /></figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-start-with-a-focus-keyphrase\">Start with a Focus Keyphrase</h3>\n\n\n\n<p>A focus keyphrase (target keyword) is the main topic of your article. Do some <a href=\"https://aioseo.com/seo-secrets-to-grow-revenue/#aioseo-1-produce-high-quality-content-that-aligns-with-search-intent\">keyword research</a> first so you can choose a keyword that’s easy to rank for.</p>\n\n\n\n<p>A good practice is to include your focus keyphrase in your</p>\n\n\n\n<ul>\n<li>Title</li>\n\n\n\n<li>Page URL</li>\n\n\n\n<li>Introduction</li>\n\n\n\n<li>Description</li>\n\n\n\n<li>Subheadings</li>\n</ul>\n\n\n\n<p>All in One SEO (AIOSEO) will check to see that you’ve done that.</p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use-789x1024.png\" alt=\"aioseo focus keyphrase use\" class=\"wp-image-225336\" style=\"width:592px;height:768px\" width=\"592\" height=\"768\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use-789x1024.png 789w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use-231x300.png 231w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use-768x997.png 768w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use-1183x1536.png 1183w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use-600x779.png 600w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use-46x60.png 46w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use-69x90.png 69w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-use.png 1194w\" sizes=\"(max-width: 592px) 100vw, 592px\" /><figcaption class=\"wp-element-caption\"><em>Above: AIOSEO analyzed one of our articles and recommended we add our focus keyphrase (“digital strategy”) to the article description and to more subheadings.</em></figcaption></figure>\n\n\n\n<p>Ensuring your page topic is clear to users and search engines supports scannability <em>and</em> SEO.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-use-descriptive-titles\">Use Descriptive Titles</h3>\n\n\n\n<p>Your page title is one of the main opportunities to attract click-throughs from search engine results. It should be precise and convey what’s unique about your article.</p>\n\n\n\n<p>Where possible, <strong>front-load your title</strong> with your keyphrase. That way, users can immediately understand what the page is about.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"478\" src=\"https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example-1024x478.jpg\" alt=\"scannable content example\" class=\"wp-image-225365\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example-1024x478.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example-300x140.jpg 300w, https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example-768x359.jpg 768w, https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example-1536x717.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example-600x280.jpg 600w, https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example-128x60.jpg 128w, https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example-193x90.jpg 193w, https://aioseo.com/wp-content/uploads/2023/09/oilprice-com-scannable-content-example.jpg 1820w\" sizes=\"100vw\" /><figcaption class=\"wp-element-caption\"><em>Above: This OilPrice.com article title is front-loaded with its topic: white hydrogen. Notice the bullet-point summary.</em></figcaption></figure>\n\n\n\n<p>As mentioned, All in One SEO (AIOSEO) will check your title for the presence of your <strong>focus keyphrase</strong>. If that’s missing, you’ll be prompted to add it.</p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1024x237.png\" alt=\"focus keyphrase in seo title\" class=\"wp-image-225341\" style=\"width:512px;height:119px\" width=\"512\" height=\"119\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-1024x237.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-300x70.png 300w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-768x178.png 768w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-600x139.png 600w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-190x44.png 190w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title-388x90.png 388w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-focus-keyphrase-not-in-title.png 1105w\" sizes=\"(max-width: 512px) 100vw, 512px\" /></figure>\n\n\n\n<p>The plugin will also indicate if your title is over 60 characters. That’s approximately the length where Google will truncate your title in search results.</p>\n\n\n\n<p>Realize that there are circumstances where you may want to create a title that goes over AIOSEO’s recommended character limit. Learn about the <a href=\"https://aioseo.com/how-to-use-a-serp-snippet-tool/#aioseo-step-3-set-your-post-title-title-tag#aioseo-why-you-might-want-a-long-title\">benefits of longer titles</a>.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-apply-inverted-pyramid-style\">Apply Inverted Pyramid Style</h3>\n\n\n\n<p>The inverted pyramid style of writing places the most critical points at the top of a web page.</p>\n\n\n\n<p>Browse the <a href=\"https://www.nngroup.com/articles/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Nielsen Norman Group blog</a> to get some excellent examples of this. They use this inverted pyramid style for all of their content.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"323\" src=\"https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-1024x323.png\" alt=\"\" class=\"wp-image-225357\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-1024x323.png 1024w, https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-300x95.png 300w, https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-768x242.png 768w, https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-1536x484.png 1536w, https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-2048x645.png 2048w, https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-600x189.png 600w, https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-190x60.png 190w, https://aioseo.com/wp-content/uploads/2023/09/scannable-content-example-nielsen-norman-group-286x90.png 286w\" sizes=\"100vw\" /><figcaption class=\"wp-element-caption\"><em>Above: All Nielsen Norman Group articles begin with a summary and hyperlinked topics. Notice that the most important phrase in the title comes first.</em></figcaption></figure>\n\n\n\n<p>Another example is <em>Harvard Business Review</em> which places a short summary at the beginning of their articles.</p>\n\n\n\n<p>Placing key points at the top draws readers in. This action is similar to a bakery handing out samples. If customers like the sample, they’ll want more.</p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-above-the-fold-space\">Above-the-Fold Space</h4>\n\n\n\n<p>Both inverted pyramid style and the term “above-the-fold” come from print journalism. In digital, “<strong>above-the-fold</strong>” refers to what the user can see<em> without</em> scrolling down.</p>\n\n\n\n<p>Keep in mind that the above-the-fold space varies for users, depending on device and screen size. For instance, mobile phones have a much smaller above-the-fold space.</p>\n\n\n\n<p>Because many users <em>don’t</em> scroll down a web page, businesses should place a <strong>call-to-action</strong> above-the-fold too. This may be your <em>only</em> chance to get the reader to take action.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-organize-content-into-sections\">Organize Content into Sections</h3>\n\n\n\n<p>When content is structured logically, it’s easy to follow. This is part of good writing and a best practice for SEO.</p>\n\n\n\n<p>Breaking content into sections labeled with <strong>short subheadings</strong> is also a feature of scannable content.</p>\n\n\n\n<p>Like page titles, subheadings should be descriptive. Consider front-loading these as well with the most important words.</p>\n\n\n\n<p>All in One SEO will check your content for <strong>subheading distribution</strong>. You&#8217;ll be prompted to add more subheadings if you have long passages with none.</p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-subheading-distribution.png\" alt=\"aioseo subheading distribution\" class=\"wp-image-225347\" style=\"width:383px;height:171px\" width=\"383\" height=\"171\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/aioseo-subheading-distribution.png 765w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-subheading-distribution-300x134.png 300w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-subheading-distribution-600x268.png 600w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-subheading-distribution-134x60.png 134w, https://aioseo.com/wp-content/uploads/2023/09/aioseo-subheading-distribution-201x90.png 201w\" sizes=\"(max-width: 383px) 100vw, 383px\" /></figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-follow-principles-of-good-writing\">Follow Principles of Good Writing</h3>\n\n\n\n<p>Some aspects of scannable content, like those below, overlap with <a href=\"https://aioseo.com/george-orwells-6-rules-for-writing/\">principles of good writing</a>.</p>\n\n\n\n<ul>\n<li><strong>Concision</strong>: No unnecessary words.</li>\n\n\n\n<li><strong>Readability</strong>: Easy and enjoyable to read.</li>\n\n\n\n<li><strong>Simple language</strong>: Use short words, paragraphs, sentences.</li>\n\n\n\n<li><strong>Accuracy</strong>: Use proven facts from quality sources.</li>\n</ul>\n\n\n\n<p>AIOSEO analyzes the <strong>readability</strong> of your article and displays a Flesch Reading Ease score.</p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/09/flesch-reading-ease-score.png\" alt=\"aioseo flesch reading ease score\" class=\"wp-image-225349\" style=\"width:383px;height:157px\" width=\"383\" height=\"157\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/flesch-reading-ease-score.png 765w, https://aioseo.com/wp-content/uploads/2023/09/flesch-reading-ease-score-300x123.png 300w, https://aioseo.com/wp-content/uploads/2023/09/flesch-reading-ease-score-600x245.png 600w, https://aioseo.com/wp-content/uploads/2023/09/flesch-reading-ease-score-147x60.png 147w, https://aioseo.com/wp-content/uploads/2023/09/flesch-reading-ease-score-220x90.png 220w\" sizes=\"(max-width: 383px) 100vw, 383px\" /></figure>\n\n\n\n<p>Other readability issues AIOSEO scans for include:</p>\n\n\n\n<ul>\n<li>Use of the <strong>passive voice</strong> instead of the active voice</li>\n\n\n\n<li>Starting 3 <strong>consecutive sentences</strong> with the same word</li>\n\n\n\n<li><strong>Paragraph</strong> and <strong>sentence length</strong></li>\n\n\n\n<li><strong>Transition words </strong>(adequate usage)</li>\n\n\n\n<li><strong>Images/videos </strong>in content.</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-break-up-text-with-scannable-items\">Break up Text with Scannable Items</h3>\n\n\n\n<p>Regarding that last point, relevant images and videos can help break up long passages.</p>\n\n\n\n<p>Also consider using, where relevant:</p>\n\n\n\n<ul>\n<li>Bulleted or numbered lists</li>\n\n\n\n<li>Tables or diagrams</li>\n\n\n\n<li>Highlighted text</li>\n</ul>\n\n\n\n<p>You can bold, italicize, underline text, or apply color to highlight text. Be sparing. Highlighting too many words can overwhelm the viewer.</p>\n\n\n\n<p>Pull quotes, sidebars, and the HTML details element may help. But exercise caution. Some <a href=\"https://www.nngroup.com/articles/how-people-read-online/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">research shows</a> that some design elements attract “<strong>fixation</strong>” but “<strong>disrupt reading</strong>.”</p>\n\n\n\n<p>Inline ads and inline newsletter signups can have the same disruptive impact. Consider experimenting with these elements to see what your results are.</p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p>An option to inline ads and sign-ups is OptinMonster. Their <strong>Exit-Intent popups</strong> appear only when users begin to <em>leave</em> your site. We find these popups <a href=\"https://optinmonster.com/lead-generation/\" target=\"_blank\" rel=\"noopener\" title=\"\">effective for lead generation</a>.</p>\n</div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-qa-on-scannable-content\">Q&amp;A on Scannable Content</h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-how-do-you-make-an-article-readable\"><h3 class=\"aioseo-faq-block-question\">How do you make an article readable?</h3><div class=\"aioseo-faq-block-answer\">\n<p>To make an article readable, follow principles of good writing. If your article is for the web, consider making your article scannable. These two factors will make your content easier to read on screens and improve accessibility.</p>\n\n\n\n<p>In addition, make sure your article matches your audience’s reading level. Consider that in the U.S., most adults read at the <a href=\"https://map.barbarabush.org/#:~:text=130%20million%20Americans%E2%80%9454%25%20of,poverty%2C%20and%20low%20economic%20mobility.\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">5th-grade level or below.</a> If you’re writing for a college-educated audience or academics, the same “matching” principle applies.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-how-many-words-does-it-take-to-make-content-scannable\"><h3 class=\"aioseo-faq-block-question\">How many words does it take to make content scannable?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Word count is not a factor in whether content is scannable. To make content scannable, use as few words as possible to achieve your purpose. Avoid the myth that an article needs to be 2,000 words or more to rank well in search engine results pages. And realize that concision is just one of several aspects of scannable content.</p>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-whats-next\">What’s Next?</h2>\n\n\n\n<p>We hope this post helped you get started with scannable content.</p>\n\n\n\n<p>You may also want to check out our <a href=\"https://aioseo.com/seo-copywriting/\">copywriting tips</a>. And explore our adventures with <a href=\"https://aioseo.com/ai-generated-content/\">AI-generated content</a>.</p>\n\n\n\n<p>If you found this article helpful, please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find lots of valuable tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">X (Twitter</a>), <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/how-to-create-scannable-content/\">How to Create Scannable Content (an SEO Action Guide)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://aioseo.com/how-to-create-scannable-content/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"3\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"6 Best WooCommerce Affiliate Plugins to Propel Growth (Easily)\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:132:\"https://aioseo.com/best-woocommerce-affiliate-plugins/?utm_source=rss&utm_medium=rss&utm_campaign=best-woocommerce-affiliate-plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"https://aioseo.com/best-woocommerce-affiliate-plugins/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 05 Sep 2023 10:01:32 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:17:\"Affiliate plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:34:\"best WooCommerce affiliate plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:19:\"WooCommerce plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=221279\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:460:\"<p>Are you looking for the best WooCommerce affiliate plugins to grow your online store? Affiliate marketing is a powerful strategy to extend your reach and generate more revenue. It’s also easy to implement when you have the right tools. That’s&#8230;</p>\nThe post <a href=\"https://aioseo.com/best-woocommerce-affiliate-plugins/\">6 Best WooCommerce Affiliate Plugins to Propel Growth (Easily)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Gabriela Jhean\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:37486:\"<p>Are you looking for the best WooCommerce affiliate plugins to grow your online store?</p>\n\n\n\n<p>Affiliate marketing is a powerful strategy to extend your reach and generate more revenue. It’s also easy to implement when you have the right tools.</p>\n\n\n\n<p>That’s where a WooCommerce affiliate plugin comes into play.</p>\n\n\n\n<p>To help you choose the right one, we’ve compiled the best WooCommerce affiliate plugins to propel your growth effortlessly.</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-affiliate-marketing\">What Is Affiliate Marketing?</a></li><li><a href=\"#aioseo-why-does-your-woocommerce-store-need-an-affiliate-program\">Why Does Your WooCommerce Store Need an Affiliate Program?</a><ul></ul></li><li><a href=\"#aioseo-what-to-look-for-in-woocommerce-affiliate-plugins\">What to Look for in WooCommerce Affiliate Plugins</a></li><li><a href=\"#aioseo-6-best-affiliate-plugins-for-woocommerce\">6 Best WooCommerce Affiliate Plugins</a><ul><li><a href=\"#aioseo-1-affiliatewp\">1. AffiliateWP</a></li><li><a href=\"#aioseo-2-easy-affiliate\">2. Easy Affiliate</a></li><li><a href=\"#aioseo-3-solid-affiliate\">3. Solid Affiliate</a></li><li><a href=\"#aioseo-4-tapfiliate\">4. Tapfiliate</a></li><li><a href=\"#aioseo-5-yith-woocommerce-affiliates\">5. YITH WooCommerce Affiliates</a></li><li><a href=\"#aioseo-6-referralcandy\">6. ReferralCandy</a></li><li><a href=\"#aioseo-bonus-affiliate-for-woocommerce\">Bonus: Affiliate for WooCommerce</a></li></ul></li><li><a href=\"#aioseo-comparison-of-the-best-woocommerce-affiliate-plugins\">Comparison of the Best WooCommerce Affiliate Plugins</a></li><li><a href=\"#aioseo-what-is-the-best-woocommerce-affiliate-plugin\">What Is the Best WooCommerce Affiliate Plugin?</a></li><li><a href=\"#aioseo-qa-on-woocommerce-affiliate-plugins\">Q&amp;A on WooCommerce Affiliate Plugins</a><ul></ul></li><li><a href=\"#aioseo-propel-your-online-stores-growth-with-affiliate-plugins\">Propel Your Online Store’s Growth With Affiliate Plugins</a></li></ul></div>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-affiliate-marketing\">What Is Affiliate Marketing?</h2>\n\n\n\n<p>Affiliate marketing is based on the referral method of generating sales. It relies on third parties, your affiliates, to promote your products and services on their platforms.</p>\n\n\n\n<p>In return, these affiliates earn a commission for every action (sale, lead, or signup) generated through their efforts.</p>\n\n\n\n<p><a href=\"https://optinmonster.com/start-an-affiliate-program/\" target=\"_blank\" rel=\"noopener\" title=\"\">Affiliate programs</a> have become increasingly popular in the era of social media and influencers, allowing savvy store owners to tap into new customers and diversify revenue streams.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-why-does-your-woocommerce-store-need-an-affiliate-program\">Why Does Your WooCommerce Store Need an Affiliate Program?</h2>\n\n\n\n<p>Affiliate programs bring an array of benefits to eCommerce businesses. Here are 4 reasons to install them on your WooCommerce store:</p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-1-amplifies-your-reach\">1. Amplifies Your Reach</h4>\n\n\n\n<p>An affiliate program is an effective way to reach new audiences. It maximizes your brand visibility by tapping into the unique audience of each of your affiliates. This helps you gain access to customers and markets that you may not have reached otherwise.</p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-2-drives-cost-effective-growth\">2. Drives Cost-Effective Growth</h4>\n\n\n\n<p>When every marketing dollar counts, affiliate marketing is a cost-effective solution. It uses a performance-based model, meaning you only pay when affiliates successfully drive a conversion or action.</p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-3-builds-trust-and-credibility\">3. Builds Trust and Credibility</h4>\n\n\n\n<p>In a world saturated with ads, people tend to trust recommendations from sources they know. Affiliates play this role, adding authenticity and credibility to your brand.</p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-4-incentivizes-results\">4. Incentivizes Results</h4>\n\n\n\n<p>The commission-based structure of affiliate programs is a powerful incentive for your partners. Their success is tied to yours, creating a mutually beneficial relationship that drives growth.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-to-look-for-in-woocommerce-affiliate-plugins\">What to Look for in WooCommerce Affiliate Plugins</h2>\n\n\n\n<p>Whether you’re a beginner or an experienced marketer, the best WooCommerce affiliate plugins offer the following:</p>\n\n\n\n<ul>\n<li><strong>User-Friendly Interface:</strong> From the initial setup to the program management, the affiliate plugin should be simple to navigate and use. This is true for both the merchant dashboard and the affiliate dashboard.</li>\n\n\n\n<li><strong>Flexible Commission Rates</strong>: Your affiliate plugin should allow you to customize commission rates based on different products, categories, or affiliate tiers. This flexibility ensures that your commission structure aligns with your business goals.</li>\n\n\n\n<li><strong>Hassle-Free Payments:</strong> A seamless payment process is crucial to maintaining strong relationships with your affiliates. Reliable payment options and automation tools guarantee affiliates receive their commissions promptly.</li>\n\n\n\n<li><strong>Easy Integrations: </strong>WordPress websites often run on more than one plugin. Your affiliate plugin should integrate seamlessly with WooCommerce and the rest of your marketing tools.</li>\n</ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-6-best-affiliate-plugins-for-woocommerce\">6 Best WooCommerce Affiliate Plugins</h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-1-affiliatewp\">1. <a href=\"https://affiliatewp.com\" target=\"_blank\" rel=\"noopener\" title=\"AffiliateWP - WordPress Affiliate Management Plugin\">AffiliateWP</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https://affiliatewp.com\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/08/AffiliateWP-Homepage-Screenshot.png\" alt=\"AffiliateWP website homepage with banner that says, The Best WordPress Affiliate Management Plugin.\" class=\"wp-image-222764\" width=\"702\" height=\"366\" title=\"AffiliateWP Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/AffiliateWP-Homepage-Screenshot.png 702w, https://aioseo.com/wp-content/uploads/2023/08/AffiliateWP-Homepage-Screenshot-300x156.png 300w, https://aioseo.com/wp-content/uploads/2023/08/AffiliateWP-Homepage-Screenshot-600x313.png 600w, https://aioseo.com/wp-content/uploads/2023/08/AffiliateWP-Homepage-Screenshot-115x60.png 115w, https://aioseo.com/wp-content/uploads/2023/08/AffiliateWP-Homepage-Screenshot-173x90.png 173w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://affiliatewp.com\" target=\"_blank\" rel=\"noopener\" title=\"AffiliateWP - WordPress Affiliate Management Plugin\">AffiliateWP</a> shines as the best affiliate plugin for WooCommerce. It offers a comprehensive suite to help you launch and manage a successful affiliate program effortlessly.</p>\n\n\n\n<p>Its <a href=\"https://affiliatewp.com/integrations/woocommerce/\" target=\"_blank\" rel=\"noopener\" title=\"\">1-click integration with WooCommerce</a> makes it easy to get started. Then, the setup wizard takes you through each quick step of the customization process.</p>\n\n\n\n<p>You’ll find yourself with your own affiliate program in no time.</p>\n\n\n\n<p>As for its offerings, AffiliateWP has every tool you will need to manage your affiliate program directly from WordPress. You can:</p>\n\n\n\n<ul>\n<li>Register affiliates automatically</li>\n\n\n\n<li>Customize affiliate dashboards</li>\n\n\n\n<li>Incentivize various actions, like sales, leads, and signups</li>\n\n\n\n<li>Pay affiliates directly to their bank account</li>\n\n\n\n<li>Create and track referral links and coupon codes</li>\n\n\n\n<li>Generate detailed reports and get quick access to key metrics</li>\n\n\n\n<li>Integrate with other WordPress plugins and apps like MailChimp, Stripe, and WPForms</li>\n</ul>\n\n\n\n<p>The intuitive interface and real-time tracking make it a seamless experience for both the merchant and its affiliates.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"520\" src=\"https://aioseo.com/wp-content/uploads/2023/08/affiliatewp-affiliate-dashboard-ex.jpg\" alt=\"AffiliateWP affiliate dashboard\" class=\"wp-image-222767\" title=\"Affiliate Dashboard in AffiliateWP\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/affiliatewp-affiliate-dashboard-ex.jpg 700w, https://aioseo.com/wp-content/uploads/2023/08/affiliatewp-affiliate-dashboard-ex-300x223.jpg 300w, https://aioseo.com/wp-content/uploads/2023/08/affiliatewp-affiliate-dashboard-ex-600x446.jpg 600w, https://aioseo.com/wp-content/uploads/2023/08/affiliatewp-affiliate-dashboard-ex-81x60.jpg 81w, https://aioseo.com/wp-content/uploads/2023/08/affiliatewp-affiliate-dashboard-ex-121x90.jpg 121w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>We were extremely impressed with the Affiliate Portal, which allows you to share performance analytics, product knowledge guides, and <a href=\"https://affiliatewp.com/features/affiliate-growth-tools/\" target=\"_blank\" rel=\"noopener\" title=\"\">growth tools</a>. Affiliates are well-equipped to grow their conversion rate and commissions.</p>\n\n\n\n<p>As for payments, AffiliateWP makes it easy with 1-click payouts that go directly to the affiliate’s bank account. There is also a <a href=\"https://affiliatewp.com/addons/paypal-payouts/\" target=\"_blank\" rel=\"noopener\" title=\"\">PayPal add-on</a> that allows you to send earnings to their PayPal account.</p>\n\n\n\n<p>Overall, AffiliateWP equips your WooCommerce store with everything it needs to launch and manage a lucrative affiliate program. It’s easy to set up and offers a seamless user experience for merchants and affiliates.</p>\n\n\n\n<p><strong>Pros:</strong></p>\n\n\n\n<ul>\n<li>Quick setup</li>\n\n\n\n<li>Easy to use</li>\n\n\n\n<li>1-click payouts</li>\n\n\n\n<li>Unlimited growth potential (no limits on the number of affiliates, traffic, or sales)</li>\n\n\n\n<li>Advanced affiliate tracking and detailed reporting</li>\n\n\n\n<li>Premium affiliate growth tools</li>\n\n\n\n<li>14-day money-back guarantee</li>\n</ul>\n\n\n\n<p><strong>Cons:</strong></p>\n\n\n\n<ul>\n<li>No free version</li>\n</ul>\n\n\n\n<p><strong>Price:</strong></p>\n\n\n\n<ul>\n<li><strong>Personal</strong> for 1 Site &#8211; $149/year</li>\n\n\n\n<li><strong>Plus</strong> for 3 Sites &#8211; $199/year</li>\n\n\n\n<li><strong>Professional</strong> for 10 Sites &#8211; $299/year</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-2-easy-affiliate\">2. <a href=\"https://aioseo.com/recommends/easy-affiliate/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Easy Affiliate</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/recommends/easy-affiliate/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"364\" src=\"https://aioseo.com/wp-content/uploads/2023/08/easyaffiliate-homepage.png\" alt=\"Homepage of one of the best WooCommerce affiliate plugins, Easy Affiliate.\" class=\"wp-image-221286\" title=\"Easy Affiliate Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/easyaffiliate-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/easyaffiliate-homepage-300x156.png 300w, https://aioseo.com/wp-content/uploads/2023/08/easyaffiliate-homepage-600x311.png 600w, https://aioseo.com/wp-content/uploads/2023/08/easyaffiliate-homepage-116x60.png 116w, https://aioseo.com/wp-content/uploads/2023/08/easyaffiliate-homepage-174x90.png 174w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/recommends/easy-affiliate/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Easy Affiliate</a> lives up to its name by simplifying the affiliate marketing process on WordPress. With user-friendly features and an intuitive interface, it’s an excellent choice for those new to affiliate programs.</p>\n\n\n\n<p>It uses the existing style of your WordPress website, so it looks and feels like any other page on your site.</p>\n\n\n\n<p>If you want to go the custom route, you can add more navigation tabs on your dashboard. This process automatically updates the affiliate dashboard too.</p>\n\n\n\n<p>Easy Affiliate offers all the expected features of an affiliate plugin, including:</p>\n\n\n\n<ul>\n<li>Quick and easy affiliate registration</li>\n\n\n\n<li>Custom link generation</li>\n\n\n\n<li>Customizable commission rates</li>\n\n\n\n<li>Performance reports</li>\n\n\n\n<li>Simplified payouts</li>\n</ul>\n\n\n\n<p>With its user-friendly interface and robust tools, Easy Affiliate is a reliable choice for managing your WooCommerce affiliate program.</p>\n\n\n\n<p><strong>Pros:</strong></p>\n\n\n\n<ul>\n<li>Looks and feels like your other WordPress pages</li>\n\n\n\n<li>Easy to enable Google Analytics tracking</li>\n\n\n\n<li>Built-in PayPal payment methods (Mass Payment and 1-Click options)</li>\n\n\n\n<li>Fraud detection alerts you of suspicious activity</li>\n\n\n\n<li>Integrates with <a href=\"https://www.nameboy.com/best-email-marketing-software/\" target=\"_blank\" rel=\"noopener\" title=\"\">email marketing software</a>, like ConvertKit and MailChimp</li>\n</ul>\n\n\n\n<p><strong>Cons:</strong></p>\n\n\n\n<ul>\n<li>You’ll need the highest plan (Pro) to create custom commission rules</li>\n\n\n\n<li>No free version</li>\n</ul>\n\n\n\n<p><strong>Price:</strong></p>\n\n\n\n<ul>\n<li><strong>Basic</strong> for 1 Site &#8211; $99/year</li>\n\n\n\n<li><strong>Plus</strong> for 3 Sites &#8211; $149/year</li>\n\n\n\n<li><strong>Pro</strong> for 5 Sites &#8211; $199/year</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-3-solid-affiliate\">3. <a href=\"https://solidaffiliate.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Solid Affiliate</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://solidaffiliate.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"699\" height=\"324\" src=\"https://aioseo.com/wp-content/uploads/2023/08/solid-affiliate-homepage.png\" alt=\"Homepage of Solid Affiliate WooCommerce plugin.\" class=\"wp-image-221287\" title=\"Solid Affiliate Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/solid-affiliate-homepage.png 699w, https://aioseo.com/wp-content/uploads/2023/08/solid-affiliate-homepage-300x139.png 300w, https://aioseo.com/wp-content/uploads/2023/08/solid-affiliate-homepage-600x278.png 600w, https://aioseo.com/wp-content/uploads/2023/08/solid-affiliate-homepage-129x60.png 129w, https://aioseo.com/wp-content/uploads/2023/08/solid-affiliate-homepage-194x90.png 194w\" sizes=\"(max-width: 699px) 100vw, 699px\" /></a></figure>\n\n\n\n<p><a href=\"https://solidaffiliate.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Solid Affiliate</a> brings a robust approach to launching and running an affiliate program. It’s super simple to set up (a short 4 steps) and integrates seamlessly with WooCommerce.</p>\n\n\n\n<p>From the get-go, you’ll notice how intuitive it is to navigate. All your affiliate tools are available from the comfort of your WordPress dashboard.</p>\n\n\n\n<p>You can review applications, generate referral links, share unlimited creatives, and turn on notifications to never miss an affiliate sign-up.</p>\n\n\n\n<p>Solid Affiliate also includes these key features:</p>\n\n\n\n<ul>\n<li>Customizable affiliate registration forms</li>\n\n\n\n<li>Built-in referral link generator for affiliates</li>\n\n\n\n<li>Flexible commission rates and exclusion settings</li>\n\n\n\n<li>Refund protection</li>\n</ul>\n\n\n\n<p>If you want a do-it-all solution, Solid Affiliate is a dependable choice. We like its ease of use and all-inclusive tool kit that empowers merchants to grow an affiliate program effortlessly.</p>\n\n\n\n<p><strong>Pros:</strong></p>\n\n\n\n<ul>\n<li>Automatically connects with WooCommerce</li>\n\n\n\n<li>Drag-and-drop form builder is easy to use</li>\n\n\n\n<li>Unlimited affiliates and creatives</li>\n\n\n\n<li>Offers a 7-day free trial</li>\n</ul>\n\n\n\n<p><strong>Cons:</strong></p>\n\n\n\n<ul>\n<li>It does not support multi-currency WooCommerce stores</li>\n\n\n\n<li>One of the more expensive plugins</li>\n</ul>\n\n\n\n<p><strong>Price:</strong></p>\n\n\n\n<ul>\n<li><strong>Store Owner</strong> for 1 Site &#8211; $49/month</li>\n\n\n\n<li><strong>Expert</strong> for 3 Sites &#8211; $99/month</li>\n\n\n\n<li><strong>Agency</strong> for 10 Sites &#8211; $149/month</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-4-tapfiliate\">4. <a href=\"https://tapfiliate.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Tapfiliate</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://tapfiliate.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"333\" src=\"https://aioseo.com/wp-content/uploads/2023/08/tapfiliate-homepage.png\" alt=\"Tapfiliate homepage\" class=\"wp-image-221288\" title=\"Tapfiliate Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/tapfiliate-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/tapfiliate-homepage-300x142.png 300w, https://aioseo.com/wp-content/uploads/2023/08/tapfiliate-homepage-600x285.png 600w, https://aioseo.com/wp-content/uploads/2023/08/tapfiliate-homepage-126x60.png 126w, https://aioseo.com/wp-content/uploads/2023/08/tapfiliate-homepage-190x90.png 190w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://tapfiliate.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Tapfiliate</a> is another powerful plugin for managing a WooCommerce affiliate program. It offers a comprehensive solution to create and manage your affiliate network, links, and conversions.</p>\n\n\n\n<p>We like the clean interface and user-friendly settings that allow you to brand your affiliate marketing material. Whether you’re customizing an email invitation template to recruit new affiliate partners or sharing onboarding tools to help them promote your business, each component is personalized to your WooCommerce store and revenue goals.</p>\n\n\n\n<p>Some of Tapfiliate’s key features include:</p>\n\n\n\n<ul>\n<li>Flexible affiliate commissions (recurring, lifetime, fixed, or percentage-based)</li>\n\n\n\n<li>Automatic approvals for affiliate applications</li>\n\n\n\n<li>Links and coupon tracking for online and offline sales</li>\n\n\n\n<li>Integrations with popular payment gateways like PayPal and Stripe</li>\n</ul>\n\n\n\n<p>Tapfiliate also offers unique tools to promote your store with ready-made content. You can create shareable social posts, videos, banners, and more.</p>\n\n\n\n<p><strong>Pros:</strong></p>\n\n\n\n<ul>\n<li>Clean design and simple to navigate</li>\n\n\n\n<li>Offers generous, on-brand affiliate marketing materials</li>\n\n\n\n<li>Automates specific workflows to save you time</li>\n\n\n\n<li>Easy integration with shortcode</li>\n\n\n\n<li>All plans offer a 14-day free trial</li>\n</ul>\n\n\n\n<p><strong>Cons:</strong></p>\n\n\n\n<ul>\n<li>Expensive</li>\n\n\n\n<li>Affiliate caps for Essential and Pro plans</li>\n\n\n\n<li>Fees when you go over impressions, clicks, or conversion limits</li>\n</ul>\n\n\n\n<p><strong>Price:</strong></p>\n\n\n\n<ul>\n<li><strong>Essential</strong> &#8211; $89/month</li>\n\n\n\n<li><strong>Pro</strong> &#8211; $149/month</li>\n\n\n\n<li><strong>Enterprise</strong> &#8211; Inquire for pricing</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-5-yith-woocommerce-affiliates\">5. <a href=\"https://yithemes.com/themes/plugins/yith-woocommerce-affiliates/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YITH WooCommerce Affiliates</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https://yithemes.com/themes/plugins/yith-woocommerce-affiliates/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https://aioseo.com/wp-content/uploads/2023/08/yith-woocommerce-affiliates-homepage.png\" alt=\"YITH WooCommerce Affiliates plugin homepage.\" class=\"wp-image-221289\" width=\"702\" height=\"519\" title=\"YITH WooCommerce Affiliate Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/yith-woocommerce-affiliates-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/yith-woocommerce-affiliates-homepage-300x222.png 300w, https://aioseo.com/wp-content/uploads/2023/08/yith-woocommerce-affiliates-homepage-600x444.png 600w, https://aioseo.com/wp-content/uploads/2023/08/yith-woocommerce-affiliates-homepage-81x60.png 81w, https://aioseo.com/wp-content/uploads/2023/08/yith-woocommerce-affiliates-homepage-122x90.png 122w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p>Another popular plugin for WordPress users is <a href=\"https://yithemes.com/themes/plugins/yith-woocommerce-affiliates/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YITH WooCommerce Affiliates</a>.</p>\n\n\n\n<p>This plugin has everything you need to run an affiliate marketing program for your online store. It includes custom registration forms that can be added to any page with a shortcode, a reporting table that gives quick insights on key statistics, and flexible commission rates and payout methods.</p>\n\n\n\n<p>It’s straightforward to use and offers a free option. Although, you may want to upgrade to a plan to unlock more features.</p>\n\n\n\n<p><strong>Pros:</strong></p>\n\n\n\n<ul>\n<li>Free option</li>\n\n\n\n<li>Integrated dashboard gives you performance metrics at a glance</li>\n\n\n\n<li>Link generator is easy to use</li>\n\n\n\n<li>Full compatibility with all YITH plugins</li>\n</ul>\n\n\n\n<p><strong>Cons:</strong></p>\n\n\n\n<ul>\n<li>Free version comes with limited features</li>\n\n\n\n<li>Less visually appealing than some other affiliate plugins</li>\n\n\n\n<li>Limited branding customizations</li>\n</ul>\n\n\n\n<p><strong>Price:</strong></p>\n\n\n\n<ul>\n<li><strong>Free </strong>&#8211; limited features</li>\n\n\n\n<li><strong>Paid </strong>&#8211; $179/year</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-6-referralcandy\">6. <a href=\"https://aioseo.com/recommends/referralcandy/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">ReferralCandy</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/recommends/referralcandy/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"340\" src=\"https://aioseo.com/wp-content/uploads/2023/08/refferalcandy-homepage.png\" alt=\"ReferralCandy homepage\" class=\"wp-image-221292\" title=\"ReferralCandy Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/refferalcandy-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/refferalcandy-homepage-300x145.png 300w, https://aioseo.com/wp-content/uploads/2023/08/refferalcandy-homepage-600x291.png 600w, https://aioseo.com/wp-content/uploads/2023/08/refferalcandy-homepage-124x60.png 124w, https://aioseo.com/wp-content/uploads/2023/08/refferalcandy-homepage-186x90.png 186w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://aioseo.com/recommends/referralcandy/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">ReferralCandy</a> presents an innovative approach to affiliate marketing by placing customers at the core of your referral strategy.</p>\n\n\n\n<p>After a customer makes a purchase, you can automatically send an invitation to join your referral program. This program uses a reward system to compensate customers for successful referrals. You can offer rewards like store discounts, gifts, and cash payouts.</p>\n\n\n\n<p>What’s great about this model is that it expands your reach based on your existing customers. You don’t have to look for external affiliates to pitch your brand. Instead, ReferralCandy understands the value of tapping into people who already support you.</p>\n\n\n\n<p>This method is one of the easiest ways to watch your revenue grow as customers refer their social circles to you.</p>\n\n\n\n<p><strong>Pros:</strong></p>\n\n\n\n<ul>\n<li>Quick to start offering on your website</li>\n\n\n\n<li>Templates are easy to customize</li>\n\n\n\n<li>Can automate the entire referral program</li>\n\n\n\n<li>14-day free trial</li>\n</ul>\n\n\n\n<p><strong>Cons:</strong></p>\n\n\n\n<ul>\n<li>Higher price than some of the other affiliate plugins we mentioned</li>\n\n\n\n<li>Lacks features required to manage a broader affiliate program</li>\n</ul>\n\n\n\n<p><strong>Price:</strong></p>\n\n\n\n<ul>\n<li><strong>Premium </strong>&#8211; $59/month + 3.5% commission fee</li>\n\n\n\n<li><strong>Plus</strong> &#8211; $299/month + 1.5% commission fee</li>\n\n\n\n<li><strong>Enterprise</strong> &#8211; Inquire for pricing</li>\n</ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-bonus-affiliate-for-woocommerce\">Bonus: <a href=\"https://woocommerce.com/products/affiliate-for-woocommerce/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Affiliate for WooCommerce</a></h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://woocommerce.com/products/affiliate-for-woocommerce/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"702\" height=\"456\" src=\"https://aioseo.com/wp-content/uploads/2023/08/affiliate-for-woocommerce-homepage.png\" alt=\"Affiliate for WooCommerce plugin homepage.\" class=\"wp-image-221293\" title=\"Affiliate for WooCommerce Homepage\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/affiliate-for-woocommerce-homepage.png 702w, https://aioseo.com/wp-content/uploads/2023/08/affiliate-for-woocommerce-homepage-300x195.png 300w, https://aioseo.com/wp-content/uploads/2023/08/affiliate-for-woocommerce-homepage-600x390.png 600w, https://aioseo.com/wp-content/uploads/2023/08/affiliate-for-woocommerce-homepage-92x60.png 92w, https://aioseo.com/wp-content/uploads/2023/08/affiliate-for-woocommerce-homepage-139x90.png 139w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></a></figure>\n\n\n\n<p><a href=\"https://woocommerce.com/products/affiliate-for-woocommerce/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Affiliate for WooCommerce</a> uses a simplified interface to give you total control over the affiliate program. You work out of a single page, saving you time from clicking through windows to find information</p>\n\n\n\n<p>You’ll have quick access to details for each affiliate, commission rules, marketing campaigns, and payouts. You can also export all data to CSV for organized link management.</p>\n\n\n\n<p>As for the affiliate dashboard, your affiliate partners will have everything they need to promote your brand. From design assets and creatives to style guides and promotional materials, they’re equipped with tools to hit the ground running.</p>\n\n\n\n<p><strong>Pros:</strong></p>\n\n\n\n<ul>\n<li>1-page user interface keeps everything organized in a single destination</li>\n\n\n\n<li>Affiliates can self-register and generate links</li>\n\n\n\n<li>Unlimited tracking referrals</li>\n\n\n\n<li>Option to set up a multi-tier affiliate program</li>\n</ul>\n\n\n\n<p><strong>Cons:</strong></p>\n\n\n\n<ul>\n<li>Not as comprehensive as some other WooCommerce affiliate plugins</li>\n\n\n\n<li>Limited customization capabilities</li>\n</ul>\n\n\n\n<p><strong>Price: </strong>$179/year</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-comparison-of-the-best-woocommerce-affiliate-plugins\">Comparison of the Best WooCommerce Affiliate Plugins</h2>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Affiliate Plugin</strong></td><td><strong>Starting Price</strong></td><td class=\"has-text-align-left\" data-align=\"left\"><strong>Pros</strong></td><td class=\"has-text-align-left\" data-align=\"left\"><strong>Cons</strong></td></tr><tr><td><a href=\"https://affiliatewp.com/\" target=\"_blank\" rel=\"noopener\" title=\"\">AffiliateWP</a></td><td><ul><li>Personal &#8211; $149/yr</li><li>Plus &#8211; $199/yr</li><li>Professional &#8211; $299/yr</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Unlimited affiliates, links, &amp; sales</li><li>1-click payouts</li><li>Intuitive Interface</li><li>Premium affiliate growth tools</li><li>Advanced tracking</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>No free option</li></ul></td></tr><tr><td><a href=\"https://aioseo.com/recommends/easy-affiliate/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Easy Affiliate</a></td><td><ul><li>Basic &#8211; $99/yr</li><li>Plus &#8211; $149/yr</li><li>Pro &#8211; $199/yr</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Looks &amp; feels like WordPress</li><li>Easy to set up</li><li>Built-in PayPal payment methods</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Need Pro plan to create commission rules</li><li>No free option</li></ul></td></tr><tr><td><a href=\"https://solidaffiliate.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Solid Affiliate</a></td><td><ul><li>Store Owner &#8211; $49/mo</li><li>Expert &#8211; $99/mo</li><li>Agency &#8211; $149/mo</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Automatically connects with WooCommerce</li><li>Unlimited affiliates &amp; creatives</li><li>7-day free trial</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Does not support multi-currency</li><li>Expensive</li><ul></ul></ul></td></tr><tr><td><a href=\"https://tapfiliate.com/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Tapfiliate</a></td><td><ul><li>Essential &#8211; $89/mo</li><li>Pro &#8211; $149/mo</li><li>Enterprise &#8211; Inquire for pricing</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Clean design</li><li>Automates workflows</li><li>Ready-made content for affiliates</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Affiliate limits on Essential &amp; Pro plans</li><li>Expensive</li></ul></td></tr><tr><td><a href=\"https://yithemes.com/themes/plugins/yith-woocommerce-affiliates/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YITH WooCommerce Affiliates</a></td><td><ul><li>Free</li><li>Paid &#8211; $179/yr</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Compatible with all YITH plugins</li><li>Easy to generate links</li><li>Flexible commission rates</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Limited features on free version</li><li>Less branding options</li></ul></td></tr><tr><td><a href=\"https://aioseo.com/recommends/referralcandy/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">ReferralCandy</a></td><td><ul><li>Premium &#8211; $59/mo + 3.5%</li><li>Plus &#8211; $299/mo + 1.5%</li><li>Enterprise &#8211; Inquire for pricing</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Builds a loyal customer base</li><li>Easy to start offering</li><li>Customizable templates</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Limited to referrals</li><li>Can get expensive</li></ul></td></tr><tr><td><a href=\"https://woocommerce.com/products/affiliate-for-woocommerce/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Affiliate for WooCommerce</a></td><td><ul>$179/yr</ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>1-page user interface</li><li>Easy digital downloads</li><li>Affiliate leaderboard tracks performance</li></ul></td><td class=\"has-text-align-left\" data-align=\"left\"><ul><li>Limited features</li><li>Limited customizations</li></ul></td></tr></tbody></table></figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-the-best-woocommerce-affiliate-plugin\">What Is the Best WooCommerce Affiliate Plugin?</h2>\n\n\n\n<p>If you’re looking for the best WooCommerce affiliate plugin to grow your store’s revenue, <a href=\"https://affiliatewp.com\" target=\"_blank\" rel=\"noopener\" title=\"AffiliateWP - WordPress Affiliate Management Plugin\">AffiliateWP</a> shines above the rest. It is easy to use and automates several steps of running a robust affiliate program.</p>\n\n\n\n<p>The user-friendly interface makes affiliate management and understanding your campaigns&#8217; performance a breeze. We also love the generous access to unlimited creatives like referral links, banners, QR codes, landing pages, and more.</p>\n\n\n\n<p>For link management, we recommend <a href=\"https://aioseo.com/recommends/thirstyaffiliates/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">ThirstyAffiliates</a>. And for a referral-based plugin, <a href=\"https://aioseo.com/recommends/referralcandy/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">ReferralCandy</a> is like turning referral sales on autopilot.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-qa-on-woocommerce-affiliate-plugins\">Q&amp;A on WooCommerce Affiliate Plugins</h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-does-woocommerce-have-an-affiliate-program\"><h3 class=\"aioseo-faq-block-question\">Does WooCommerce have an affiliate program?</h3><div class=\"aioseo-faq-block-answer\">\n<p>WooCommerce doesn’t offer built-in affiliate marketing, but you can use a plugin to run an affiliate program. Some popular WooCommerce affiliate plugins include AffiliateWP, Easy Affiliate, and Solid Affiliate.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-are-woocommerce-affiliate-plugins\"><h3 class=\"aioseo-faq-block-question\">What are WooCommerce affiliate plugins?</h3><div class=\"aioseo-faq-block-answer\">\n<p>WooCommerce affiliate plugins allow you to set up and manage affiliate programs for your WooCommerce store. These tools can help you manage your affiliate network, track conversions, set commission rates, schedule payouts, and more.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-why-should-i-use-woocommerce-affiliate-plugins\"><h3 class=\"aioseo-faq-block-question\">Why should I use WooCommerce affiliate plugins?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Using affiliate plugins helps you tap into the power of affiliate marketing to expand the reach and sales of your WooCommerce store. They can become lucrative sources of revenue and are easy to set up.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-can-you-sell-affiliate-products-on-woocommerce\"><h3 class=\"aioseo-faq-block-question\">Can you sell affiliate products on WooCommerce?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Yes, you can sell affiliate products on WooCommerce. To add an affiliate product to your online store, follow these steps:</p>\n\n\n\n<ol>\n<li>Open your WordPress dashboard.</li>\n\n\n\n<li>Navigate to <strong>Products</strong> in the left sidebar menu.</li>\n\n\n\n<li>Click <strong>Add New</strong>.</li>\n\n\n\n<li>Scroll down until you see the <strong>Product Data</strong> box.</li>\n\n\n\n<li>Click on the dropdown menu that says <strong>Simple Product</strong> and change to <strong>External/Affiliate Product</strong>.</li>\n\n\n\n<li>Finish setting up your affiliate product, and you’re done!</li>\n</ol>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-how-do-i-add-an-affiliate-plugin-to-woocommerce\"><h3 class=\"aioseo-faq-block-question\">How do I add an affiliate plugin to WooCommerce?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Adding an affiliate plugin to WooCommerce is a straightforward process. After downloading and installing your chosen plugin, you can access it on your WordPress dashboard. From here, each plugin’s setup process will be slightly different. <a href=\"https://www.wpbeginner.com/plugins/how-to-easily-add-an-affiliate-program-in-woocommerce/\" target=\"_blank\" rel=\"noopener\" title=\"\">This tutorial</a> does an excellent job explaining how to install 3 of the most popular WooCommerce affiliate plugins.</p>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-propel-your-online-stores-growth-with-affiliate-plugins\">Propel Your Online Store’s Growth With Affiliate Plugins</h2>\n\n\n\n<p>We hope this article helped you understand how to leverage the best WooCommerce affiliate plugins on your online store. When you have the right one, the process is easy and makes for a diversified stream of income that doesn’t require much upkeep.</p>\n\n\n\n<p>For more ideas on how to grow your WooCommerce store’s traffic and sales, you may enjoy reading other articles on our blog, like the <a href=\"https://aioseo.com/best-woocommerce-plugins/\">best WooCommerce plugins</a> and our tutorial on <a href=\"https://aioseo.com/how-to-add-product-review-schema-in-wordpress/\">adding product review schema in WordPress</a>. We also recommend this guide on <a href=\"https://www.wpbeginner.com/wordpress-security/\" target=\"_blank\" rel=\"noopener\" title=\"\">WordPress security</a> to keep your website and clients’ data safe.</p>\n\n\n\n<p>If you found this article helpful, please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find many tutorials on how to grow your WordPress site there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/best-woocommerce-affiliate-plugins/\">6 Best WooCommerce Affiliate Plugins to Propel Growth (Easily)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"https://aioseo.com/best-woocommerce-affiliate-plugins/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"What is Robots.txt in WordPress? [Beginner’s Guide]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:126:\"https://aioseo.com/what-is-robots-txt-in-wordpress/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-robots-txt-in-wordpress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"https://aioseo.com/what-is-robots-txt-in-wordpress/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 04 Sep 2023 15:05:34 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"crawling\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:8:\"Indexing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:10:\"robots.txt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:18:\"what is robots.txt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:28:\"https://aioseo.com/?p=223032\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:433:\"<p>What is robots.txt in WordPress? Whenever you do a casual check for tips to improve your search engine rankings, chances are that the robots.txt file will pop up. That’s because it’s an important part of your site and should be&#8230;</p>\nThe post <a href=\"https://aioseo.com/what-is-robots-txt-in-wordpress/\">What is Robots.txt in WordPress? [Beginner’s Guide]</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:18810:\"<p>What is robots.txt in WordPress?</p>\n\n\n\n<p>Whenever you do a casual check for tips to improve your search engine rankings, chances are that the robots.txt file will pop up. That’s because it’s an important part of your site and should be considered if you want to improve your rankings on <a href=\"https://aioseo.com/what-are-serps/\" title=\"What Are SERPs (And Why Are they Important to SEO)?\">search engine results pages</a> (SERPs).</p>\n\n\n\n<p>In this article, we’ll answer the question, “What is robots.txt in WordPress.” We’ll also show you how to generate a robots.txt file for your site.</p>\n\n\n\n<div class=\"wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<p>In This Article</p>\n\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a href=\"#aioseo-what-is-robots-txt\">What is Robots.txt?</a></li><li><a href=\"#aioseo-what-does-a-robots-txt-file-do\">What Does a Robots.txt File Do?</a><ul><li><a href=\"#aioseo-control-crawling\">Control Crawling</a></li><li><a href=\"#aioseo-direct-indexing\">Direct Indexing</a></li><li><a href=\"#aioseo-prevent-duplicate-content-issues\">Prevent Duplicate Content Issues</a></li><li><a href=\"#aioseo-protect-sensitive-information\">Protect Sensitive Information</a></li><li><a href=\"#aioseo-optimizes-crawl-budget\">Optimizes Crawl Budget</a></li><li><a href=\"#aioseo-enhances-site-performance\">Enhances Site Performance</a></li></ul></li><li><a href=\"#aioseo-how-to-generate-a-robots-txt-file-in-wordpress\">How to Generate a Robots.txt File in WordPress</a><ul><li><a href=\"#aioseo-step-1-enable-custom-robots-txt\">Step 1: Enable custom robots.txt</a></li><li><a href=\"#aioseo-step-2-customize-your-directives\">Step 2 Customize your Directives</a></li></ul></li><li><a href=\"#aioseo-what-is-robots-txt-your-faqs-answered\">What is Robots.txt? Your FAQs Answered</a><ul><li><a href=\"#aioseo-what-is-robots-txt\">What is robots.txt?</a></li><li><a href=\"#aioseo-how-do-i-create-a-robots-txt-file\">How do I create a robots.txt file?</a></li><li><a href=\"#aioseo-can-i-use-robots-txt-to-improve-seo\">Can I use robots.txt to improve SEO?</a></li></ul></li><li><a href=\"#aioseo-what-is-robots-txt-now-that-you-know-optimize-yours\">What is Robots.txt? Now that You Know, Optimize Yours</a></li></ul></div>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-robots-txt\">What is Robots.txt?</h2>\n\n\n\n<p>Robots.txt is a text file that website owners can create to tell search engine bots how to interact with their sites, mainly which pages to crawl and which to ignore. It’s a plain text file stored in your website&#8217;s root directory (also known as the main folder). In our case, our robots.txt’s URL is:</p>\n\n\n\n<pre class=\"wp-block-code\"><code>https:&#47;&#47;aioseo.com/robots.txt</code></pre>\n\n\n\n<p>And this is what it looks like:</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"285\" src=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example.png\" alt=\"What is robots.txt? Here\'s an example of robots.txt file.\" class=\"wp-image-224119\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example.png 702w, https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example-300x122.png 300w, https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example-600x244.png 600w, https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example-148x60.png 148w, https://aioseo.com/wp-content/uploads/2023/09/what-is-robotstxt-example-222x90.png 222w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>What does this all mean?</p>\n\n\n\n<p>To better understand this, let’s back up a bit and define what a robot is. In this context, robots are any “bot” or web crawler that visits websites on the Internet. These are called user agents in the robots.txt file. The most common ones are search engine crawlers, also called search bots or search engine spiders, among many other names. These bots crawl the web to help search engines discover your content and thus <a href=\"https://aioseo.com/how-to-add-indexnow-in-wordpress/\" title=\"How to Add IndexNow in WordPress (For Faster Indexing)\">index it faster</a> so they can serve it to users in response to relevant search terms.</p>\n\n\n\n<p>In general, search bots are good for the Internet and your site. However, as useful as they are, there are instances where you may want to control how they interact with your site.</p>\n\n\n\n<p>This is where the robots.txt file comes in.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-does-a-robots-txt-file-do\">What Does a Robots.txt File Do?</h2>\n\n\n\n<p>As already seen, a robots.txt file serves as a set of instructions to guide search engine bots and other web crawlers on how to interact with your website&#8217;s content. It acts as a digital gatekeeper that influences how search engines perceive and interact with your website.</p>\n\n\n\n<p>Here are some things you can use a robots.txt file for:</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-control-crawling\">Control Crawling</h3>\n\n\n\n<p>Search engine bots crawl through websites to discover and index content. A robots.txt file informs these bots which parts of your website are open for crawling and which are off-limits. You can control which pages they can access by specifying rules for different user agents (bots).</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-direct-indexing\">Direct Indexing</h3>\n\n\n\n<p>While crawling involves discovering content, indexing involves adding discovered content to the search engine&#8217;s database. By utilizing a robots.txt file, you can guide bots on which <a href=\"https://aioseo.com/index-your-website-on-google/\">content to index</a> and which to exclude. This allows you to prioritize the indexing of important pages while preventing irrelevant content from cluttering search results.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-prevent-duplicate-content-issues\">Prevent Duplicate Content Issues</h3>\n\n\n\n<p>Duplicate content can confuse search engines and negatively impact your site&#8217;s SEO. With robots.txt, you can prevent bots from crawling and indexing duplicate content, ensuring that only the most relevant version of your content is considered for search results.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-protect-sensitive-information\">Protect Sensitive Information</h3>\n\n\n\n<p>Some areas of your website might contain sensitive data you don&#8217;t want to expose to the public or have indexed by search engines. A well-structured robots.txt file can prevent bots from accessing and indexing these areas, enhancing the privacy and security of your website.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-optimizes-crawl-budget\">Optimizes Crawl Budget&nbsp;</h3>\n\n\n\n<p>Search engines allocate a crawl budget to each website, determining how frequently and deeply bots crawl your site. Using robots.txt, you can guide bots toward your most valuable and relevant pages, ensuring efficient use of your crawl budget.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-enhances-site-performance\">Enhances Site Performance&nbsp;</h3>\n\n\n\n<p>Allowing bots to crawl your site unrestrictedly can consume server resources and impact site performance. By controlling crawling with robots.txt, you can reduce the load on your server, leading to faster loading times and better user experiences.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-generate-a-robots-txt-file-in-wordpress\">How to Generate a Robots.txt File in WordPress</h2>\n\n\n\n<p>Generating a robots.txt file in WordPress is super easy. That’s especially true if you have a powerful WordPress SEO plugin like <a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2023/01/aioseo.png\" alt=\"aioseo homepage\" class=\"wp-image-151544\" srcset=\"https://aioseo.com/wp-content/uploads/2023/01/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" title=\"Pricing\">AIOSEO</a> is the best WordPress SEO plugin on the market, boasting over 3 million active installs. Millions of savvy website owners and marketers trust the plugin to help them dominate SERPs and drive relevant site traffic. That’s because the plugin has many <a href=\"https://aioseo.com/features/\" title=\"Features\">powerful SEO features and modules</a> to help you optimize your website for search engines and users. Examples of the features you’ll find in AIOSEO include:</p>\n\n\n\n<p>These are features such as:</p>\n\n\n\n<ul>\n<li><strong>Search Statistics:</strong> This powerful <a href=\"https://aioseo.com/features/search-statistics/\" title=\"Search Statistics\">Google Search Console integration</a> lets you track your keyword rankings and see important SEO metrics with 1-click, and more.</li>\n\n\n\n<li><strong>Next-gen Schema generator</strong>: This is a no-code schema generator that enables users to generate and output any type of schema markup on your site.</li>\n\n\n\n<li><strong>Redirection Manager</strong>: Helps you manage redirects and eliminate 404 errors, making it easier for search engines to crawl and <a href=\"https://aioseo.com/index-your-website-on-google/\" title=\"9 Quick &amp; Easy Ways to Index Your Website on Google\">index your site</a>.</li>\n\n\n\n<li><strong>Link Assistant</strong>: Powerful <a href=\"https://aioseo.com/features/internal-link-assistant/\" title=\"Link Assistant\">internal linking tool</a> that automates building links between pages on your site. It also gives you an audit of outbound links.</li>\n\n\n\n<li><strong>IndexNow:</strong> For fast indexing on search engines that support the <a href=\"https://aioseo.com/features/indexnow/\" title=\"IndexNow\">IndexNow protocol</a> (like Bing and Yandex).</li>\n\n\n\n<li><strong>Sitemap generator</strong>: Automatically generate <a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\" title=\"How to Create a Sitemap in WordPress (The Easy Way)\">different types of sitemaps</a> to notify all search engines of any updates on your site.</li>\n\n\n\n<li><a href=\"https://aioseo.com/features/\" title=\"Features\">And more</a>.</li>\n</ul>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check out our <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">installation guide</a>.</p>\n\n\n\n<p>One of the original and most loved features in AIOSEO is the <a href=\"https://aioseo.com/features/robots-editor/\" title=\"Robots.txt Editor\">Robots.txt editor</a>. This powerful module makes it easy to generate and edit robots.txt files, even without coding or technical knowledge.</p>\n\n\n\n<p>You can find the robots.txt editor by clicking <strong>Tools</strong> on your AIOSEO menu.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"502\" src=\"https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1.png\" alt=\"AIOSEO robots.txt editor\" class=\"wp-image-223491\" srcset=\"https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1.png 702w, https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1-300x215.png 300w, https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1-600x429.png 600w, https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1-84x60.png 84w, https://aioseo.com/wp-content/uploads/2023/09/how-to-easily-edit-a-robotstxt-file-in-wordpress-1-126x90.png 126w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>One of the first things you’ll notice is a blue Open Robots.txt button. This is because WordPress automatically generates a robots.txt file for you. But because it’s not optimized, you’ll want to edit it. Here are the steps you need to do just that:</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-1-enable-custom-robots-txt\">Step 1: Enable custom robots.txt</h3>\n\n\n\n<p>You can do this by clicking on the Enable Custom Robots.txt button. This will open a window allowing you to edit your robots.txt file.</p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-2-customize-your-directives\">Step 2 Customize your Directives</h3>\n\n\n\n<p>These are the instructions you want search bots to follow. Examples include <strong>Allow</strong>, <strong>Disallow</strong>, <strong>Clean-param</strong>, and <strong>Crawl delay</strong>.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"426\" src=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives.png\" alt=\"Robots.txt directives\" class=\"wp-image-221028\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives.png 702w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-300x182.png 300w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-600x364.png 600w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-99x60.png 99w, https://aioseo.com/wp-content/uploads/2021/04/how-to-edit-robots-txt-directives-148x90.png 148w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>In this section, you can also determine which user agents (search crawlers) should follow the directive. You’ll also have to stipulate the value (URL, <a href=\"https://aioseo.com/how-to-delete-url-parameters-from-google-search-console/\" title=\"How to Delete URL Parameters from Google Search Console (The Easy Way)\">URL parameters</a>, or frequency) of the directive.</p>\n\n\n\n<p>If there’s a site with a robots.txt file you want to emulate, you can use the Import button to copy it using a URL or the copy-and-paste function.</p>\n\n\n\n<p>And that’s it!&nbsp;</p>\n\n\n\n<p>Customizing your robots.txt file is that easy.</p>\n\n\n\n<p>Alternatively, you can choose to import a robots.txt file from another site. To do this, click the Import button. Doing so will open a window where you can either import your file using a URL or copy and paste the desired file.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"702\" height=\"526\" src=\"https://aioseo.com/wp-content/uploads/2023/08/robots-import.png\" alt=\"Importing robots.txt\" class=\"wp-image-220010\" srcset=\"https://aioseo.com/wp-content/uploads/2023/08/robots-import.png 702w, https://aioseo.com/wp-content/uploads/2023/08/robots-import-300x225.png 300w, https://aioseo.com/wp-content/uploads/2023/08/robots-import-600x450.png 600w, https://aioseo.com/wp-content/uploads/2023/08/robots-import-80x60.png 80w, https://aioseo.com/wp-content/uploads/2023/08/robots-import-120x90.png 120w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>For step-by-step instructions on editing your robots.txt file, <a href=\"https://aioseo.com/how-to-edit-a-robots-txt-file-in-wordpress/\" title=\"How to Easily Edit a Robots.txt File in WordPress (Step by Step)\">check out this tutorial</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-robots-txt-your-faqs-answered\">What is Robots.txt? Your FAQs Answered</h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-robots-txt\"><h3 class=\"aioseo-faq-block-question\">What is robots.txt?</h3><div class=\"aioseo-faq-block-answer\">\n<p>A robots.txt file is a plain text file placed in the root directory of a website to provide instructions to search engine bots and other web crawlers about which parts of the site should be crawled or excluded from crawling. It acts as a set of guidelines for these bots to follow when interacting with the website&#8217;s content.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-how-do-i-create-a-robots-txt-file\"><h3 class=\"aioseo-faq-block-question\">How do I create a robots.txt file?</h3><div class=\"aioseo-faq-block-answer\">\n<p>You can easily create a robots.txt file using a plugin like AIOSEO. Alternatively, you can take the longer route and create a plain text file named robots.txt and upload it to your site’s root directory.</p>\n</div></div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-can-i-use-robots-txt-to-improve-seo\"><h3 class=\"aioseo-faq-block-question\">Can I use robots.txt to improve SEO?</h3><div class=\"aioseo-faq-block-answer\">\n<p>Yes, optimizing your robots.txt file can contribute to better SEO. By guiding search engine bots to crawl and index your most valuable content while excluding duplicate or irrelevant content, you can enhance your website&#8217;s visibility and ranking in search results.</p>\n</div></div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-is-robots-txt-now-that-you-know-optimize-yours\">What is Robots.txt? Now that You Know, Optimize Yours</h2>\n\n\n\n<p>W</p>\n\n\n\n<p>As you can see, a robots.txt file is a crucial part of any website. Optimizing yours ensures that your most important pages are crawled and indexed, leading to better search rankings.</p>\n\n\n\n<p>So, go ahead and use AIOSEO’s robots.txt editor to optimize yours.</p>\n\n\n\n<p>We hope this post helped you know what robots.txt in WordPress is and why it’s important to optimize yours. You may also want to check out other articles on our blog, like our guide on <a href=\"https://aioseo.com/index-your-website-on-google/\" title=\"9 Quick &amp; Easy Ways to Index Your Website on Google\">getting indexed on Google</a> or our tips on <a href=\"https://aioseo.com/search-statistics-power-hacks-to-help-boost-your-rankings/\" title=\"6 Search Statistics Power Hacks to Help Boost Your Rankings\">using Search Statistics to boost your rankings</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter</a>, <a href=\"https://www.linkedin.com/company/aioseo/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">LinkedIn</a>, or <a href=\"https://facebook.com/aioseopack/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook</a> to stay in the loop.&nbsp;</p>The post <a href=\"https://aioseo.com/what-is-robots-txt-in-wordpress/\">What is Robots.txt in WordPress? 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